RNS Number:5749O
Irish Life & Permanent PLC
06 July 2005


NOTIFICATION OF TRANSACTIONS OF DIRECTORS, PERSONS DISCHARGING MANAGERIAL
RESPONSIBILITY OR CONNECTED PERSONS

This form is intended for use by an issuer to make a RIS notification required
by DR 3.1.4R(1).

Please complete all relevant boxes should in block capital letters.

1. Name of the issuer

IRISH LIFE & PERMANENT PLC

2. State whether the notification relates to (i) a transaction notified in
accordance with DR 3.1.4R(1)(a); or
ii) DR 3.1.4(R)(1)(b) a disclosure made in accordance with section 324 (as
extended by section 328) of the Companies Act 1985; or
(iii) both (i) and (ii)

TRANSACTION NOTIFIED IN ACCORDANCE WITH DR 3.1.4R(1)(a)

3. Name of person discharging managerial responsibilities.

DIARMUID BRADLEY

4. State whether notification relates to a person connected with a person
discharging managerial responsibilities named in 3 and identify the connected
person

NO

5. Indicate whether the notification is in respect of a holding of the person
referred to in 3 or 4 above or in respect of a non-beneficial interest

HOLDING IN RESPECT OF PERSON NAMED IN 3 ABOVE

6. Description of shares (including class), debentures or derivatives or
financial instruments relating to shares

ORDINARY Euro0.32 SHARES

7. Name of registered shareholders(s) and, if more than one, the number of
shares held by each of them

PERSON NAMED IN 3 ABOVE 61,674 SHARES
GOODBODY TRUSTEES LIMITED 3,128 SHARES

8 State the nature of the transaction

  *PURCHASE - EXERCISE OF SHARE OPTION
  *SALE

9. Number of shares, debentures or financial instruments relating to shares
acquired

11,459

10. Percentage of issued class acquired (treasury shares of that class should
not be taken into account when calculating percentage)

0.004%

11. Number of shares, debentures or financial instruments relating to shares
disposed

11,459

12. Percentage of issued class disposed (treasury shares of that class should
not be taken into account when calculating percentage)

0.004%

13. Price per share or value of transaction

PURCHASE - Euro13.85 per share
SALE - Euro14.35 per share

14. Date and place of transaction

06/07/2005 - IRISH STOCK EXCHANGE

15. Total holding following notification and total percentage holding following
notification (any treasury shares should not be taken into account when
calculating percentage)

64,802 - BENEFICIAL  0.024%

16. Date issuer informed of transaction

06/07/2005

If a person discharging managerial responsibilities has been granted options by
the issuer complete the following boxes - No

17 Date of grant


18. Period during which or date on which it can be exercised


19. Total amount paid (if any) for grant of the option


20. Description of shares or debentures involved (class and number)


21. Exercise price (if fixed at time of grant) or indication that price is to be
fixed at the time of exercise


22. Total number of shares or debentures over which options held following
notification

23. Any additional information

NONE

24. Name of contact and telephone number for queries

CONOR RYAN - 00353-1-8563828

Name and signature of duly authorised officer of issuer responsible for making
notification

CIARAN LONG - GROUP SECRETARY

Date of notification

06/07/2005

END


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