DODGEVILLE, Wis., March 15, 2012 /PRNewswire/ -- After months of
the winter doldrums, kids really look forward to spring break
adventures. This spring, the experts at Lands' End share tips to
make packing and planning fun for parents and kids.
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From clothing and swimwear to shoes and accessories, Lands' End
has all the gear kids need to pack their spring break suitcase –
including the suitcase. Todd
Christiansen, Lands' End Kids divisional merchandising
manager, shares the following tips to help parents and kids dive
into spring break packing.
A few weeks before departure, engage kids and build anticipation
for the trip with planning sessions. Spend time together
researching the weather and activities at the destination. This
research will be helpful when it comes time to pack. Instead of
waiting until the last minute to throw things into a suitcase,
parents can set aside time before the trip to discuss the forecast
with their kids and let them use that knowledge to help select
their outfits. It's also a good idea to try everything on one last
time. Kids grow, so make sure clothing fits before you
go. Other tips from Christiansen include:
Tip #1: Choose items that do double duty.
"Pack lightly" is a phrase that doesn't always work when packing
for kids. To help minimize the load, look for pieces that are
comfortable enough for everyday wear, but can be easily dressed up
when needed.
- Polos: Polos are a perfect vacation staple that offer
parents and kids plenty of options. The new Vintage Mesh Polo (from
$19) for boys and girls is a classic
style that transitions easily from day to night when paired with
kids' favorite shorts and a favorite pair of chinos or a
skirt.
- Swimwear: Swimwear styles in UPF 50, quick-dry fabrics
make it easy and comfortable for kids to stay in their suits all
day long. UPF 50 (the highest possible sun protection rating) also
helps keep kids safe from harmful UV rays. Look for board shorts
for boys and SwimMinis™ that double as a skirt for girls. Pair with
a rash guard or tee shirt and kids are ready for fun in the
sun.
- Cover-ups: A stylish cover-up can be a girl's (and
mom's) best friend. The Embroidered Tunic Cover-up ($29) and Flower Neck Cover-up ($29) are styled with details similar to girls'
favorite dresses. Both can be slipped over a swimsuit for a quick
change. For boys, Graphic Rash Guards with UPF 50 sun
protection (from $25) double as their
favorite tee with cool, vintage-inspired Hawaiian surf
patterns.
Tip #2: Bag the best beach essentials.
If the beach or a pool is part of your spring break plans, it's
important to pack all the essentials for fun in the sun. Families
with itineraries dominated by water-related activities can avoid
the unpleasantness of wearing wet swimwear by packing two, or even
three, suits for each kid. Don't forget to keep sunscreen and
plenty of water in your beach bag.
- Sun protection: All Lands' End Kids' swimwear features
UPF 50 for extra protection. Rash guards, cover-ups, sun hats and
sunglasses can also help to keep kids' skin shaded.
- High-quality swimwear: High-quality materials and
details help swimwear last through repeated use in pools and salty
ocean water. Look for quick-drying fabrics, modesty linings that
prevent peek-through and adjustable features that give kids room to
grow.
- Beach Towels: Beach Towels ($17 -
$25) in fun patterns and seafaring prints are a great way
for kids to express their personalities. Available in two
sizes, Lands' End Kids' beach towels are monogrammable and rated
UPF 50 for additional UV protection.
- Accessories: Don't be afraid to let kids have a little
fun with their swimwear and outfits. Lands' End offers a complete
collection of coordinated beach accessories including cover-ups,
hats, sunglasses and goggles. The new Hula Skirt ($29) is a perfect way to get girls in a tropical
state of mind.
Tip #3: Focus on feet.
Kids will have a hard time enjoying a visit to the zoo or museum
if their feet hurt. Parents should choose footwear styles that are
well suited to their vacation activities – even if it means packing
an extra pair.
- Sandals: With comfy footbeds and slip-resistant soles,
Action Sandals ($30) from Lands' End
keep kids steady on their feet on the pier, at the museum and
everywhere in between.
- Water shoes: Lands' End water shoes feature
easy-draining soles and mesh uppers. This helps them drain and dry
fast for a quick transition from the beach to sightseeing.
- Walking shoes: Parents who plan to walk a lot during the
trip will want to pack kids a comfortable, everyday style. For
boys, the Mainstay Boat Shoe ($50) is
a great style with plenty of personality. For girls, check out the
Teagan Canvas Slip-on ($40).
Tip #4: Prepare for unexpected weather.
It's not always sunny in paradise. Keep the weather from raining
on your parade by coming prepared with a lightweight jacket that
will protect kids from rain and cold. If possible, choose a
packable style that slips easily into a purse or backpack.
- Navigator® Packable Rain Jacket ($35): This waterproof, lightweight style is
a great addition to any vacation suitcase. It conveniently folds
into a self-storing pouch for easy packing.
Tip #5: Select a superior suitcase.
It's no secret that luggage takes a beating, and kids are known
for being rough on their stuff. Start by choosing luggage that is
appropriately sized for pint-sized travelers. Then look for
high-quality details such as lightweight, durable fabrics,
telescoping handles and in-line skate wheels, to help it last trip
after trip.
- Luggage for life's little journeys: The First ClassMate®
line of travel luggage is specifically designed and tested for
kids. The collection includes duffels, wheeled uprights and
backpack styles. Each is sized to fit standard overhead storage,
includes a travel kit that meets TSA guidelines and features
interior and exterior pockets to keep kids organized.
To assist with spring break packing preparations, Lands' End is
hosting its first ever Swim Event. Shoppers can visit
landsend.com or the Lands' End Shops at Sears from Friday, March 16, to Monday, March 19, for 25 percent off all
regular-price swimwear, water shoes, sandals, totes and beach
towels.
About Lands' End
Lands' End® is a classic American lifestyle brand with a passion
for quality, legendary service, real value and a simple two-word
promise to stand behind everything it sells: Guaranteed. Period.®
Lands' End delivers timeless style for Men, Women, Kids and the
Home at landsend.com, 1-800-800-5800, the Lands' End Shops at
Sears and around the world. Lands' End is a proud member of
Sears Holdings Corporation (NASDAQ: SHLD).
URLs:
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www.landsend.com/kids
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www.landsend.com/newsroom
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SOURCE Lands' End