Earthworks Entertainment to Launch $1.0 Million "Mia Hamm's Soccer Secrets" National TV Campaign
July 15 2009 - 10:00AM
Marketwired
Earthworks Entertainment, Inc. (PINKSHEETS: EWKS) today announced
that they will be launching a $1.0 Million National Television
Advertising campaign for the "Mia Hamm's Soccer Secrets"
instructional DVD series.
Steven Humphries, Earthworks Entertainment's CEO, made the
announcement today saying, "A $1.0 million ad campaign is scheduled
to launch in mid September for the Mia Hamm Soccer Secrets DVD
series which parallels the fall girl's youth soccer programs across
the USA. This DVD series features a beginner, intermediate and
advanced DVD, which targets this market."
Company COO J. Buckeye Epstein commented, "Girls soccer is one
of the largest youth participant sports in the USA and there is no
bigger name in women's soccer than Mia Hamm. We will be marketing
the three DVD set across the USA through direct response
advertising in a TV Network Campaign this fall."
Humphries added, "We expect to generate revenues in excess of
$2.0 million on the Mia Hamm product sales."
This news release contains "forward-looking statements" within
the meaning of the U.S. Private Securities Litigation Reform Act of
1995. When used in this release, words such as "estimate,"
"expect," "anticipate," "projected," "planned," "forecasted" and
similar expressions are intended to identify forward-looking
statements, which are, by their very nature, no guarantees of
Earthworks Entertainment's future operational or financial
performance, and are subject to risks and uncertainties. Readers
are cautioned not to place undue reliance on these forward-looking
statements, which speak only as of the date of this release. Due to
the risks and uncertainties, actual events may differ materially
from current expectations. The Company disclaims any intention or
obligation to update or revise any forward-looking statements,
whether as a result of new information, future events or
otherwise.
Contact: Tom Derby 877-381-5720
Earthworks Entertainment (CE) (USOTC:EWKS)
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