Cominar REIT continues to break new ground within its real
estate portfolio with innovative business incubation initiatives
and pop-up retail concepts.
QUEBEC CITY, May 25, 2017 /CNW Telbec/ - Cominar REIT is
pleased to announce that the Womance concept will be touring its
properties in the coming months. Andréanne Marquis, a young
Quebec entrepreneur whose online
store specializes in made-in-Quebec designer fashions and accessories, will
be taking her tremendously successful formula to Cominar's shopping
centres. She will begin her roadshow at Quebec City's Place de la Cité in June and
then continue on to Carrefour Rimouski, Alexis Nihon, Les Rivières,
Galeries de Hull, Centre commercial Rivière-du-Loup, Mail
Champlain, Place Bathurst Mall and Galeries Rive-Nord.
![Logo: Cominar REIT (CNW Group/COMINAR REAL ESTATE INVESTMENT TRUST) Logo: Cominar REIT (CNW Group/COMINAR REAL ESTATE INVESTMENT TRUST)](https://mma.prnewswire.com/media/516335/COMINAR_REAL_ESTATE_INVESTMENT_TRUST_Cominar_to_Play_Host_to_Wom.jpg)
"This collaboration with Cominar is in keeping with our
commitment to encouraging entrepreneurship, supporting
up-and-coming talent and providing a showcase for the next
generation of gifted designers and artists," said Richard Nolin, Vice President, Operations and
Commercial Strategy, Cominar REIT. "But it is also a singular
opportunity to give young companies that currently do all their
business online an actual physical presence."
"We are daring to step outside the box and rethink the
traditional owner-tenant relationship by putting additional
emphasis on consumers and female entrepreneurs in our strategy,"
said Manon Larose, Cominar's REIT
Vice President, Leasing, Retail.
In recent months, Cominar REIT has rolled out a number of
innovative business incubation concepts. One of these has been the
Espace Éphémère at Centropolis, which boasts over 2,500 square
feet for pop-up retail, special events and temporary installations.
Dixie Mall's Living Room is another example of a multipurpose space
for meetings, events and pop-up applications. Through these and
other initiatives, Cominar REIT is reinventing the conventional
retail environment.
Created to tap into a trend that is gaining traction in the
retail industry, a new pop-up concept known as the Cabinet Éphémère
was recently launched at Rockland,
featuring 20 Quebec designers, including Marie Saint Pierre's menswear collection, P2 par
Philippe Dubuc, Nisse, LAMARQUE,
VOLT Design and Betina Lou. This new
lifestyle destination shines a spotlight on homegrown talent and
treats customers to a new and wow-worthy approach.
Cominar REIT also plans to introduce pop-up concepts to other
shopping centres in its portfolio to keep pace with the demands of
the new retail ecosystem. As a result, it will continue to reinvent
itself and find ways to complement online offerings, with
distinctive shopping experiences that bring designers and customers
closer together.
ABOUT COMINAR REIT
Cominar REIT is the third largest
diversified real estate investment trust in Canada and currently remains the largest
commercial property owner in the Province of Quebec. The REIT owns a real estate portfolio
of 529 properties in three different market segments, that is,
office properties, retail properties and industrial and mixed-use
properties. Cominar's portfolio totals 44.1 million square
feet spread out across Quebec,
Ontario, the Atlantic Provinces
and Western Canada.
Go to the Cominar website at cominar.com for more
details.
SOURCE COMINAR REAL ESTATE INVESTMENT TRUST