ProfitCenter Software Inc. (PCS), a wholly owned subsidiary of Systemax Inc. (NYSE: SYX), and the leading provider of web-based, on-demand software for multi-channel marketing merchants, has signed a contract for the PCS Profitability Software Suite(TM) with Art of Beauty, a manufacturer of the world's leading natural professional nail care products and cosmetics. In seeking the best possible multi-channel solution, Art of Beauty researched many other companies to gain insight into various solution providers. After a review of several solutions, including some of the older traditional catalog systems, Art of Beauty chose PCS for the functionality rich features and services it provides for Business to Consumer and Business to Business sales. "PCS had the critical CRM (customer relationship management) functionality needed to acquire, retain and develop profitable customers that the other solutions did not have," stated Leo Reyzis, Vice President at Art of Beauty. "Add to that, the system's order processing and quoting, customer service, marketing and accounting with an integrated e-commerce solution, the choice was easy." "Art of Beauty required a solution that incorporated their consumer and wholesale business requirements and instilled a sense of competitive advantage in their employees," said Matthew Ehrlich, President and CEO of ProfitCenter Software. "PCS is a perfect fit because it is the only system designed specifically for multi-channel marketers that have BtoC and BtoB sales requirements." Although functional requirements were important to Art of Beauty's selection of PCS, equally important was the ease of use for both employees and customers to place orders and provide customer service. Art of Beauty wanted a solution that was intuitive and logical to help shorten the learning curve for its non-technical customers and employees. They found that PCS stood out among its competitors with easy-to-follow navigation and usability. "With the implementation of PCS, we plan to experience substantial growth in our consumer, salon, and distributor businesses," said Reyzis. "The ease of use of the system and website for our employees and customers, in addition to automating processes that don't add strategic value, will free up my staff and redirect their time to providing superior customer service and sales marketing efforts within our company." "PCS offers not only rich functionality, but it also provides an easy to use interface via the web for both employees and customers," said Ehrlich. "Customers like Art of Beauty will extend PCS' benefits by using the solution to streamline both its own business processes and its customer's ordering experience. At PCS, we welcome Art of Beauty as a customer and our objective is the complete success in helping them implement their company's business goals." PCS' Profitability Software Suite(TM) is a unified solution that enhances a multi-channel marketing company's bottom line, while eliminating the costs and complexities of traditional technologies. The PCS full featured SaaS (Software as a Service) on demand solution runs all aspects of a multi-channel direct marketing business. Through sales, fulfillment, accounting functionality and more, PCS empowers companies with the ability to automate and manage the full range of business information necessary to fully support their customers. About ProfitCenter Software Inc. ProfitCenter Software Inc. (PCS) (www.profitcenter.com) based in Uniondale, NY, is a leader in web-based on demand automation software for multichannel merchants and direct marketers. The company's Profitability Software Suite(TM) is the first integrated, scaleable suite of applications designed to directly enhance a company's bottom line. Through sales, fulfillment, accounting functionality and more, PCS empowers companies with the ability to automate and manage their entire customer life cycle and run their whole business off a web browser. PCS is a wholly owned subsidiary of Systemax, Inc. (NYSE: SYX) (www.systemax.com), a Fortune 1000 direct marketing company, which employs a system of branded e-commerce web sites, direct mail catalogs and relationship marketers to sell PC hardware, related computer products, consumer electronic products and industrial products in North America and Europe. About Art of Beauty Company, Inc. Art of Beauty Company, Inc., (www.artofbeauty.com) based in Cleveland, Ohio, is a manufacturer of the world's leading natural nail care products and cosmetics. Art of Beauty's Qtica and Zoya product lines provide consumers, salons, and distributors with the highest quality products for women for their cosmetic and nail care needs. Forward-looking statement: This press release contains forward-looking statements about the company's performance. These statements are based on management's estimates, assumptions and projections and are not guarantees of future performance. ProfitCenter Software Inc. and Systemax Inc. assume no obligation to update these statements. Actual results may differ materially from results expressed or implied in these statements as the result of risks, uncertainties and other factors including, but not limited to: (a) unanticipated variations in sales volume, (b) economic conditions and exchange rates, (c) actions by competitors, (d) the continuation of key vendor relationships, (e) the ability to maintain satisfactory loan agreements with lenders, (f) risks associated with the delivery of merchandise to customers utilizing common carriers, (g) the operation of the company's management information systems, and (h) unanticipated legal and administrative proceedings. Please refer to the Forward Looking Statements section contained in Systemax Inc.'s Form 10-K for a more detailed explanation of the inherent limitations in such forward-looking statements. Product or service names mentioned herein are the trademarks of their respective owners.
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