Pep Boys Unveils 46 Newly Remodeled Stores in Greater Philadelphia; Remodels Showcase Company's Commitment to Hometown Market an
June 01 2005 - 5:51PM
Business Wire
The Pep Boys - Manny, Moe & Jack (NYSE:PBY), the nation's
leading automotive aftermarket retail and service chain, today
announced that each of its 46 stores in the greater Philadelphia
region will celebrate grand re-openings beginning June 4. The
stores, which have undergone a significant internal and external
transformation, showcase Pep Boys' commitment to revitalize its
unique offering of automotive parts, tires, repair and maintenance
services - and more - to its customers in the Company's own
hometown of Philadelphia. The store enhancements reflect a time of
significant corporate revitalization at Pep Boys that began under
the tenure of Larry Stevenson, chairman and chief executive
officer. A significant milestone in the company's 84-year legacy,
the Philadelphia grand re-openings celebrate stores that focus
sharply on providing customers with a wide range of basic
automotive parts and automotive accessories and name-brand tires
for your shopping list. In addition, each store has been
extensively re-merchandised and stocked with new products ranging
from tools and ATVs to generators, the latest in mobile
entertainment and the most modern automotive and repair equipment.
An ultramodern interior design, which reflects the new red, white
and blue Pep Boys corporate colors, includes multimedia displays,
dynamic signage and customized areas for new product categories.
The store facades and exterior signs have also been updated. "All
of our Philadelphia-area stores now feature bolder product displays
that leverage our massive retail space, maximize sales per square
foot, create a permanent space for exciting new product categories,
including transportation and garage, and highlight the repair and
maintenance service we provide in our 6,000 service bays," said
Stevenson. "It's exciting to see the transformation of every store
here in our hometown market. Customer response has been very
positive as a result of our previous grand re-openings and we
expect a similar response from our loyal Philadelphia customers."
The new look has proven appealing to customers in other key markets
such as Jacksonville, FL, Los Angeles and San Diego, CA where store
re-designs have received a favorable response and positive results.
By 2007, Pep Boys plans to complete the refurbishment of
substantially all of its 593 stores across the United States and
Puerto Rico. As part of the Philadelphia Grand Re-Openings, Pep
Boys stores will run a special 7 to 11 a.m. sale on Saturday, June
4, as well as a celebratory sale in June. The first 150 customers
to visit each Philadelphia-area Pep Boys location on June 4 will
receive a FREE $10 Pep Boys shopping card. About Pep Boys Pep Boys
has 593 stores and over 6,000 service bays in 36 states and Puerto
Rico. Along with its vehicle repair and maintenance capabilities,
the company also serves the commercial auto parts delivery market
and is one of the leading sellers of replacement tires in the
United States. Customers can find the nearest location by calling
1-800-PEP-BOYS or by visiting pepboys.com.
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