NAPERVILLE, Ill., Nov. 30, 2010 /PRNewswire/ -- For many, annual
holiday parties can be a stressful time, but with the launch of a
new application today from OfficeMax® (NYSE: OMX), a leader in
office products and services, holiday parties this year are about
to get a whole lot more fun! Introducing "Holiday Party Bingo," an
iPhone application that works alone or in conjunction with the
companion Facebook app to give holiday party-goers the opportunity
to connect around upcoming events, nominate friends or coworkers
for playful categories, and share party photos in real-time.
Holiday Party Bingo for iPhone is a free iPhone application
available from the App Store and accessible on Facebook.
To view the multimedia assets associated with this release,
please click;
http://multivu.prnewswire.com/mnr/officemax/46657/
(Photo: http://photos.prnewswire.com/prnh/20101130/MM06670)
To start, users create their event at Holiday Party Bingo on
Facebook, invite friends or coworkers, and customize their Holiday
Party Bingo board by selecting twelve categories. Categories range
from "Last Man Standing" to "Most Elftastic," "Appetizer King," and
"World's Wildest Dancer." Those who are invited by the host are
directed to a special event page on Facebook where they can make
predictions about the holiday party by nominating friends or
coworkers for a category on the Holiday Party Bingo board.
Party-goers who visit the Facebook page also receive a special code
giving them access to the Holiday Party Bingo board on their
iPhones. During the live event, guests can view their custom party
board, take photos upload photos to Facebook. After the event,
party-goers have the chance to view and tag party photos in a
special Facebook slideshow and view the winners for each Holiday
Party Bingo category. Guests can also order a keepsake 2011
calendar through OfficeMax ImPress® featuring the photos and
categories to keep the holiday party laughter going year-round.
"It's a tradition at OfficeMax to spread cheer during the
holiday season, and this year, we're bringing cheer and delight to
party-goers across the country with the launch of our new Holiday
Party Bingo mobile application," said Bob
Thacker, SVP of marketing and advertising for OfficeMax.
"Through this application, we hope to offer party-goers an
innovative and new way to interact around holiday events, share
experiences, and keep the holiday fun going before and after each
event."
Holiday Party Bingo was created by OfficeMax's mobile team in
collaboration with Rosetta, the nation's largest independent direct
and digital interactive agency. In addition to Holiday Party Bingo,
OfficeMax is spreading cheer with the launch of its popular holiday
eGreeting site, ElfYourself.com, powered by JibJab where people are
creating free personalized eGreetings and sharing with friends,
family and coworkers around the globe. On Facebook, OfficeMax fans
are also invited to engage in a new application called Elfmas Town
where users play holiday games, earn points and exchange them at
Santa's Workshop for shopping promotions at OfficeMax.
About OfficeMax
OfficeMax Incorporated (NYSE: OMX) is a leader in both
business-to-business office products solutions and retail office
products. The OfficeMax mission is simple. We help our
customers do their best work. The company provides office
supplies and paper, in-store print and document services through
OfficeMax ImPress®, technology products and solutions, and
furniture to businesses and individual consumers. OfficeMax
customers are served by more than 30,000 associates through direct
sales, catalogs, e-commerce and approximately 1,000 stores.
To find the nearest OfficeMax, call 1-877-OFFICEMAX.
For more information, visit officemax.com.
OfficeMax Media
Contacts
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Bill Bonner
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Jennifer Rook
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630 864
6066
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630 864
6057
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SOURCE OfficeMax