SEOUL, South Korea,
Dec. 26, 2021 /PRNewswire/ -- LG
Display, the world's leading innovator of display technologies,
announced today that it will introduce its new Transparent
OLED solutions at CES 2022.
The company aims to demonstrate the new and innovative consumer
experiences and values its Transparent OLED solutions will bring to
normal everyday spaces like commercial facilities, offices, homes,
and transportation.
To modernize home life, LG Display is preparing to take the
wraps off its latest concept, 'OLED Shelf,' which combines
two Transparent OLED displays, one above the other, and seamlessly
blends into any living room decoration while adding a touch of
elegance as it is hanging off from the shelf on the wall. The
innovative OLED Shelf is perfect for displaying TV shows or gallery
paintings while running in its Always on Display Mode, further
demonstrating Transparent OLED displays' ability to transform any
home interior into a living space that exudes modernity.
LG Display is also set to unveil its 'Shopping Managing
Showcase,' a Transparent OLED display fitted inside a wooden
display stand, which will reinvent the offline shopping experience.
Ideal for luxurious department stores, the Shopping Managing
Showcase can display eye-catching visual content on the screen that
harmonizes with the products on display behind to better grab the
attention of shoppers and elevate the ambience of the place.
Another example of how LG Display is redefining the shopping
experience is its 'Show Window,' which consists of four
55-inch Transparent OLED displays. The distinctive Show Window
maximizes the advertising potential of window displays by
delivering a more unique and informative shopping experience.
When it comes to the office, LG Display will be showcasing its
'Smart Window' which is specially designed for the office of
the future. By applying this Transparent OLED technology to
conference room windows, the advanced Smart Window can help
professional teams maximize their productivity by transforming into
an expansive screen for video conferencing, presentations, and
entertainment without compromising the open view of a normal glass
window. And since it saves up space by eliminating the need for
large TVs or monitors, it adds a sense of openness to the
workplace.
LG Display is the only company boasting proprietary technology
of large Transparent OLED displays in the world. The company
commercialized 55-inch Transparent OLED displays with 40 percent
transparency in 2019, and since then the company's expansive and
versatile Transparent OLED displays have been applied in various
spaces outside the home such as shopping malls, museums, and
subways.
Transparent OLED technology leverages the advantages of OLED's
completely unique self-emitting nature in several ways. Considering
that Transparent OLED displays flaunt a slim design, high
transparency and light weight, they can be widely utilized for
various industries.
According to a recent study by leading global consulting firm
the Boston Consulting Group (BCG), the global transparent OLED
display market is predicted to expand continuously at a compound
annual growth rate of 116 percent over this decade, reaching a
total value of around USD 2.7 billion
by 2025 and USD 10 billion by
2030.
"With our industry-leading Transparent OLED technology, we will
continue to introduce innovative high-end solutions that allow our
customers to enjoy unprecedented experiences," said Lee Hyeon-woo, Senior Vice President and Head of
Life Display Business Group at LG Display.
About LG Display
LG Display Co., Ltd. [NYSE: LPL, KRX: 034220] is the world's
leading innovator of display technologies, including thin-film
transistor liquid crystal and OLED displays. The company
manufactures display panels in a broad range of sizes and
specifications primarily for use in TVs, notebook computers,
desktop monitors, and various other applications, including tablets
and mobile devices. LG Display currently operates manufacturing
facilities in Korea and China, and
back-end assembly facilities in Korea, China, and Vietnam. The company has approximately 63,360
employees operating worldwide. For more news and information about
LG Display, please visit www.lgdisplay.com.
Media Contact:
Jean Lee, Senior Manager, Global
Communications
Tel: +822-3777-1689
Email: jean.lee@lgdisplay.com
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SOURCE LG Display