Pringles® and Minecraft collaborate
for a second time with a new flavor that will blow you away
CHICAGO, May 16, 2024
/PRNewswire/ -- Are you ready to embark on a flavor quest that will
ignite your tastebuds? In celebration of Minecraft's
15th anniversary, Pringles® has teamed up with
the gaming powerhouse to bring you a limited-time-only and
seriously delicious snack. Introducing Pringles® Minecraft Spicy
TNT—a fusion of gaming excitement and tongue-tingling bold
flavor available nationwide starting in May, while supplies
last. This new flavor release comes just one year after
Pringles® launched its first gamified flavor inspired
by Minecraft's Suspicious Stew. Pringles® Spicy TNT brings
elements of your favorite game to your mouth with layers of spicy
peppers and cheesy goodness.
Now, if you're scratching your head wondering what TNT has to do
with Pringles®, let's break it down. In Minecraft, TNT is a
powerful explosive perfect for construction, mining, building, or
just having fun. Pringles® has infused that same fiery
energy into their crisps, so you can bring your favorite elements
of the game into your snacking experience!
"Our new limited edition Spicy TNT flavor is a great showcase of
how snacking and gaming come together," said Mauricio Jenkins, US marketing lead for
Pringles®. "Whether you're an ultimate gamer or tackling
your quests IRL, Pringles® helps to fuel gaming
sessions with the delicious flavor combinations our fans know and
love".
Fans can grab Minecraft Spicy TNT at select retailers nationwide
beginning in May. Visit Pringles.com to find this flavor at a store
near you and follow @Pringles on your favorite social media
platforms to keep up with the latest fun and flavor news.
Build for Better
From now until 7/31/24, fans who
purchase any Pringles® can or participating
Kellanova products can upload their receipts to
website to receive 350 Minecoins for use in game*.
Additionally, fans will get the chance to join our Build for Better
program, in its third year. Design a playground in the game, and
one lucky winner's design will inspire a real-life playground that
our partners at Kaboom! will bring to life, as they strive to
deliver playspace equity in communities across the United States. The winner and a guest can
join Kellanova, Minecraft and Kaboom! at the building of the
playground. This program supports Kellanova's Better Day's Promise,
which aims to advance sustainable and equitable access to food and
create better days for 4 billion people by the end of 2030. For
more information, visit website (no purchase necessary)**.
For more information, follow @Pringles and @Minecraft on your
favorite social media platforms to keep up with the latest fun and
food news.
About Kellanova
Kellanova (NYSE: K) is a leader in
global snacking, international cereal and noodles, and North America frozen foods with a legacy
stretching back more than 100 years. Powered by differentiated
brands including Pringles®, Cheez-It®, Pop-Tarts®, Kellanova's ®
Rice Krispies Treats®, RXBAR®, Eggo®, MorningStar Farms®, Special
K®, Coco Pops®, and more, Kellanova's vision is to become the
world's best-performing snacks-led powerhouse, unleashing the full
potential of our differentiated brands and our passionate people.
Our net sales for 2023 were $13
billion.
At Kellanova, our purpose is to create better days and ensure
everyone has a seat at the table through our trusted food brands.
We are committed to promoting sustainable and equitable food access
by tackling the crossroads of hunger, sustainability, wellbeing,
and equity, diversity & inclusion. Our goal is to create Better
Days for 4 billion people by the end of 2030 (from a 2015
baseline). For more detailed information about our commitments, our
approach to achieving these goals, and methodology, please visit
our website at https://www.kellanova.com.
*Kellanova™ MINECRAFT MINECOINS
OFFER
Abbreviated Terms and Conditions. Begins
4/1/24 and ends 7/31/24. Open to
legal residents of U.S, DC & PR, 16+. Subject to complete terms
and conditions at www.BuildForBetterPromo.com; includes full list
of participating products. Participating product(s) must be
purchased between 4/1/24 – 7/31/24.
Receipts must be uploaded to www.BuildForBetterPromo.com and must
be submitted within thirty (30) days of purchase; no later than
8/30/24. Internet access, a valid Microsoft account in good
standing, and Minecraft Bedrock Edition with Minecraft Marketplace
access (e.g., this offer excludes Minecraft Java Edition and
Playstation versions) are required in order to redeem and use
Minecraft Minecoins code. Microsoft Services Agreement
(https://www.microsoft.com/en-us/servicesagreement) will apply.
Microsoft account is free to obtain. Promotion codes redeemed at
Minecraft.net/redeemcoins by 3/29/25
and are void if not redeemed by the expiration date. One (1)
Qualifying Purchase = 350 Minecoins. Limit three (3) offers per
person/email address for the entire promotion. Minecraft - ESRB
Rating: E 10+. Visit www.esrb.org for rating information. Void
where prohibited.
Sponsor: Kellanova, One Kellogg
Square, Battle Creek, MI
49016.
Microsoft is not a Sponsor of this offer. ©2024 Kellanova. ©2024
Mojang AB. TM Microsoft Corp.
**Kellanova™ MINECRAFT BUILD FOR BETTER
CONTEST
No Purchase Necessary. Open to legal residents of
the fifty (50) United States;
District of Columbia and
Puerto Rico who are 16 years of
age or older at time of entry. Begins at 12:00:00 AM (ET) on 4/1/24 and ends at 11:59:59 PM (ET) 7/31/24. Submissions for entry
must be completed by 11:59:59 PM (ET)
on 7/31/24. For entry methods, judging criteria, prize details and
complete Official Rules, go to www.BuildForBetterPromo.com. Subject
to complete Official Rules. Void where prohibited. Sponsor:
Kellanova, One Kellogg Square,
Battle Creek, MI 49016.
©2024 Kellanova.
Minecraft is used with permission by Microsoft; this contest is not
administered, sponsored or endorsed by Microsoft and Mojang AB.
About KABOOM!
KABOOM! is the national nonprofit committed to ending playspace
inequity – the reality that quality places to play are not
available to every child, especially in communities of color. Since
1996, KABOOM! has partnered with kids and communities to create or
transform 17,000+ playspaces and ensure that nearly 12 million kids
have equitable access to the critical benefits and opportunities
that playspaces offer. In 2022, KABOOM! launched the 25 in 5
Initiative to End Playspace Inequity to accelerate its mission in
25 high-priority locations over five years. Learn more
at kaboom.org or join the conversation
on Twitter, Facebook, Instagram, and LinkedIn.
View original content to download
multimedia:https://www.prnewswire.com/news-releases/pringles-brings-minecraft-tnt-to-the-table-celebrating-15-years-of-gameplay-with-an-explosive-limited-edition-flavor-302147217.html
SOURCE Kellanova