Harris Corporation Demonstrates Harris Digital Signage(TM) Solutions for Retailers at National Retail Federation Convention
January 15 2008 - 9:00AM
PR Newswire (US)
Harris Corporation Sponsors the X08 Store of the Future Pavilion
and Offers Hands-on Demonstration of Full-Featured, Multi-Display
InfoCaster(TM) Digital Signage Network NEW YORK, Jan. 15
/PRNewswire-FirstCall/ -- (NRF, Booth #2172) -- Harris Corporation
(NYSE:HRS), an international communications and information
technology company, will feature its Harris Digital Signage(TM)
solutions for retailers at the 97th Annual National Retail
Federation (NRF) Convention and Expo being held January 13-16,
2008, at the Jacob K. Javits Convention Center in New York. At this
year's NRF convention, Harris will be featured as the exclusive
provider of digital signage solutions at the X08 "Beyond the Walls
of Retail." This exhibit, housed within the X08 Store of the Future
Pavilion, highlights the integration of digital signage as one of
many exciting, cutting-edge electronic technologies transforming
today's retail environments. A control room setup at the XO8
Pavilion will allow visitors to experience a Harris Digital
Signage(TM) "management how-to" demonstration for retailers - from
developing and scheduling content on the network to final
distribution and traffic and billing report generation. "The NRF
X08 Store of the Future exhibit will feature a Harris Digital
Signage solution feeding a network of more than 30 displays,
including HDTV flat panels and an LCD video wall," said John
Melillo, president of Diversified Media Group, a managed network
company in Kenilworth, N.J., that is handling the systems
integration for the Harris Digital Signage(TM) X08 exhibit. "The
Harris control room at X08 will play a key part in educating
retailers about the components of the digital signage network
infrastructure, as well as demonstrating the advantages of having
an advanced network and report management system." "Harris provides
a unique set of solutions for retailers seeking to deploy a digital
signage program," said Steven Keith Platt, director and research
fellow at the Platt Retail Institute, a leading authority in the
field of digital signage, based in Hinsdale, Ill. Harris Digital
Signage solutions enables retailers to work with a single vendor
that can provide all the capabilities needed for creating,
scheduling, distributing, playing and reporting of both live video
and graphical content. Retailers can acquire or create digital
content and manage it throughout the entire delivery chain -- from
a central site, from remote locations, or from within any store.
Complex ad-based campaigns can also be easily scheduled and
managed, with reports automatically generated, as content from
multiple sources is delivered to multiple displays. Harris Digital
Signage solutions, which include InfoCaster(TM) creation station
content development tools and InfoCaster(TM) player content
playback devices provide best-of-breed technology and services to
broadcasters in over 150 countries. Harris Digital Signage
solutions support the same high-caliber HDTV video and graphics
technology, as well as media asset management, automation,
scheduling, and traffic and billing systems used daily to manage
many of the world's advertiser-supported broadcast operations.
About the National Retail Federation The National Retail Federation
is the world's largest retail trade association, with membership
that comprises all retail formats and channels of distribution
including department, specialty, discount, catalog, Internet,
independent stores, chain restaurants, drug stores and grocery
stores as well as the industry's key trading partners of retail
goods and services. NRF represents an industry with more than 1.6
million U.S. retail establishments, more than 24 million employees
-- about one in five American workers -- and 2006 sales of $4.7
trillion. As the industry umbrella group, NRF also represents more
than 100 state, national, and international retail associations.
http://www.nrf.com/. About Harris Corporation Harris is an
international communications and information technology company
serving government and commercial markets in more than 150
countries. Headquartered in Melbourne, Florida, the company has
annual revenue of over $4 billion and 16,000 employees -- including
nearly 7,000 engineers and scientists. Harris is dedicated to
developing best-in-class assured communications(TM) products,
systems, and services. Additional information about Harris
Corporation is available at http://www.harris.com/. DATASOURCE:
Harris Corporation CONTACT: Peggy Stalhut, Harris Digital Signage
Solutions, +1-631-423-4128; or David Glidden, Vice President,
Marketing Operations, +1-513-459-3639, , both of Harris Broadcast
Communications Web site: http://www.harris.com/ http://www.nrf.com/
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