LG Electronics, Harris Corporation Honored for New MPH(TM) In-Band Mobile DTV Technology at NAB2007
April 26 2007 - 11:45AM
PR Newswire (US)
CINCINNATI and CHICAGO, April 26 /PRNewswire/ -- LG Electronics and
Harris Corporation (NYSE:HRS) announced that the jointly developed
MPH(TM) in-band mobile DTV system has won two prestigious awards at
the 2007 National Association of Broadcasters (NAB) convention - TV
Technology magazine's STAR Award (Superior Technology Award
Recipient) and Television Broadcast magazine's Top Innovation
Award. Developed by Harris Corporation and LG Electronics Inc. and
its U.S. research subsidiary, Zenith Electronics Corp., the MPH(TM)
(Mobile-Pedestrian- Handheld) in-band mobile DTV system provides
robust DTV signals to mobile, pedestrian and handheld devices. For
broadcasters, this new technology enables new and potentially
lucrative revenue streams. For consumers, the MPH(TM) system
enables users to view their favorite programs from local
broadcasters, watch movies and sports, and access local news and
weather information - even when traveling in fast-moving vehicles
or using handheld video devices away from home. The TV Technology
STAR Awards are designed to celebrate and showcase the preeminent
technological innovations available to the broadcast industry. A
panel of judges consisting of TV Technology editors and columnists
reviewed a variety of products, examined the technical applications
and their overall contribution to the industry, and then submitted
their award nominees. Products or technologies that receive the
Television Broadcast magazine's Top Innovation Award are nominated
by industry professionals and selected unanimously by the editorial
team of Television Broadcast. These awards are presented in
recognition of Technology Insight for the Bottom Line(TM), having
combined innovative technical achievement with workflow and cost
efficiencies. "We developed the MPH(TM) system with LG Electronics
in response to our customers' interest in a compelling, in-band
mobile solution," said Tim Thorsteinson, president of the Harris
Broadcast Communications Division. "The MPH system strikes the
right balance for broadcasters looking to deliver both
high-definition programming to fixed receivers and
standard-definition programming and datacasting to mobile and
handheld devices." LG Electronics President and CTO Dr. H.G. Lee
said, "Industry recognition for the MPH(TM) mobile DTV system
reflects the strength of both the technology and our partnership
with Harris. We look forward to capitalizing on the technical and
marketplace advantages of the MPH system, while working with U.S.
broadcasters to develop the mobile-portable-handheld DTV market."
The MPH system is a multiple-stream approach, with the main service
stream for existing DTV and HDTV services, and the MPH stream for
one or more mobile, pedestrian and/or handheld services. Key
attributes of the MPH system include: -- Backward compatibility
with the existing ATSC 8-VSB transmission and receiving equipment;
-- Capability to receive broadcast signals at high (mobile) speed
with a single antenna; -- Use of practical, small handheld
receivers without the need for multiple antennas; -- Power savings
in handheld receivers; -- Flexibility in both data rates and
robustness; -- Data-rate efficiency, and; -- Use of advanced video
and audio coding in the MPH(TM) stream. Another advantage of the
MPH system is that it does not require the involvement of outside
service providers or spectrum-pooling arrangements. About LG
Electronics USA, Inc. LG Electronics USA, Inc. is the North
American subsidiary of LG Electronics, Inc., a $48.5-billion global
force in consumer electronics, home appliances and mobile
communications. In the United States, LG Electronics sells a wide
range of digital display and digital media products, digital
appliances and mobile phones under LG's "Life's Good" marketing
theme. LG's U.S. R&D subsidiary Zenith Electronics in
Lincolnshire, Ill., is a long-time leader in consumer electronics
technologies and a pioneer in digital HDTV, having developed the
"VSB" digital transmission system at the heart of the ATSC DTV
Standard adopted by the Federal Communications Commission. Zenith's
Emmy-award-winning technologies include TV remote control, stereo
TV, flat CRTs and HDTV. Zenith merged with LG Electronics in 1999.
For additional information, please visit http://www.zenith.com/ and
http://www.lgusa.com/. About Harris Corporation Harris is an
international communications and information technology company
serving government and commercial markets in more than 150
countries. Headquartered in Melbourne, Florida, the company has
annual revenue of about $4 billion and more than 14,000 employees -
including more than 6,000 engineers and scientists. Harris is
dedicated to developing best-in-class assured communications(TM)
products, systems, and services for global markets, including
government communications, RF communications, broadcast
communications, and wireless transmission network solutions.
Additional information about Harris Corporation is available at
http://www.harris.com/ All trademarks are held by their respective
owners. DATASOURCE: LG Electronics CONTACT: Laura Whitaker, Vice
President, Harris Broadcast Communications, +1-408-782-1201, ; or
John Taylor, Division Communications, Vice President, Public
Affairs, LG Electronics USA, Inc., +1-847-941-8181, Web site:
http://www.lgusa.com/ http://www.harris.com/ http://www.zenith.com/
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