High Gas Prices Have Consumers Searching for Hybrids on Cars.com
December 07 2007 - 11:39AM
PR Newswire (US)
CHICAGO, Dec. 7 /PRNewswire/ -- With gas prices again topping $3 a
gallon, consumer interest in hybrid vehicles on Cars.com has
increased dramatically over the past month. According to Cars.com's
latest Consumer Search Index, all hybrid vehicles on the site have
experienced an increase in consumer searches. Six of the top 10 and
12 of the top 25 new cars experiencing the largest increase in
search activity over the past month are hybrids. The Toyota Prius
continues to dominate among hybrids, leading the way among hybrid
searches. It also ranks high among overall new-car searches, coming
in with the sixth most searches of any new car on Cars.com. "This
has become an ongoing occurrence: Consumers see gas prices at the
pumps go up and they research what types of alternatives are
available," said Cars.com managing editor Patrick Olsen. "The
Toyota Prius is obviously the hybrid that gets the most attention,
since it has been on the market for several years. But consumers
are starting to discover that there are now dozens of new hybrid
cars and SUVs on the market -- and more are on the way." The Ford
Escape Hybrid, which was the first hybrid SUV on the market, had a
record number of searches in November and ranked second to the
Toyota Prius in total number of searches for a hybrid. The Honda
Civic Hybrid ranked third. Top New-Car Searches New Cars With
Largest Increase Overall (November) Searches (November) 1 Honda
Accord 1 Mazda Tribute Hybrid 123% 2 Honda Civic 2 Ford Escape
Hybrid 93% 3 Honda CR-V 3 Honda Civic Hybrid 51% 4 Toyota Camry 4
Chevrolet Malibu 46% 5 Nissan Altima 5 Mercury Mariner Hybrid 41% 6
Toyota Prius 6 Audi S5 37% 7 Toyota Corolla 7 Chevrolet Malibu
Classic 33% 8 Ford Mustang 8 Lexus LS 600h 32% 9 Toyota RAV4 9
Toyota Prius 31% 10 Mercedes-Benz C-Class 10 Ford Focus 30% Top
Hybrid Searches New Cars With Largest Decrease (November) in
Searches (November) 1 Toyota Prius 1 Mercedes-Benz C-Class 29% 2
Ford Escape Hybrid 2 Nissan Pathfinder 25% 3 Honda Civic Hybrid 3
Nissan Frontier 23% 4 Toyota Camry Hybrid 4 Chevrolet Suburban 23%
5 Honda Accord Hybrid 5 Honda Accord 23% 6 Nissan Altima Hybrid 6
Honda Pilot 22% 7 Lexus RX 400h 7 Volkswagen Jetta 22% 8 Saturn Vue
Green Line 8 Dodge Nitro 21% 9 Mercury Mariner Hybrid 9 Jeep
Liberty 21% 10 Lexus LS 600h 10 Nissan Altima 21% About the
Cars.com Consumer Search Index The Cars.com Consumer Search Index
offers a comprehensive look at the internet search behavior of
Cars.com visitors. The statistical information is compiled by
tracking the more than 8 million unique visitors that log on to
Cars.com each month and the vehicles that are most popular. Cars
need to meet a minimum number of searches to qualify for the
various top ten lists. About Cars.com Partnered with more than 200
leading metro newspapers, television stations and their websites,
Cars.com (http://www.cars.com/) is the most comprehensive
destination for those looking to buy or sell a new or used car. The
site lists more than 2 million vehicles from 15,000 dealer
customers, classified advertisers and private parties to offer
consumers the best selection of new and used cars online, as well
as the content, tools and advice to support their shopping
experience. Cars.com combines powerful inventory search tools and
new-car configuration with pricing information, photo galleries,
buying guides, side-by-side comparison tools, original editorial
content and reviews to help millions of car shoppers connect with
sellers each month. Launched in June 1998, Cars.com is a division
of Classified Ventures, LLC, which is owned by leading media
companies, including Belo (NYSE:BLC), Gannett Co., Inc. (NYSE:GCI),
The McClatchy Company (NYSE:MNI), Tribune Company (NYSE:TRB) and
The Washington Post Company (NYSE:WPO). DATASOURCE: Cars.com
CONTACT: Steve Nolan, Public Relations Manager of Cars.com,
+1-312-601-5163, mobile, +1-630-310-2468, Web site:
http://www.cars.com/
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