Car Shoppers Show Interest in SUVs in 2007, According to Cars.com Survey
February 21 2007 - 12:47PM
PR Newswire (US)
CHICAGO, Feb. 21 /PRNewswire/ -- Despite a slowdown in SUV sales
over the past several years as a result of higher gas prices, 21
percent of consumers who plan to buy a car in 2007 intend to
purchase an SUV or crossover vehicle, according to a recent
Cars.com survey.* Roughly 24 percent of survey respondents said
they will buy a new or used car this year, and no body style was
more popular than SUVs and crossovers. Next were small sedans, at
more than 19 percent; large sedans, 11 percent; compact cars, 8
percent; pickup trucks, 7 percent; and hybrid cars, 6 percent. A
large portion of consumers -- 28 percent -- remain undecided as to
what type of car they will buy. "Manufacturers are doing a good job
of making SUVs and crossover vehicles more fuel-efficient, which
will be more attractive to consumers," said Patrick Olsen, managing
editor of Cars.com. "However, high gas prices will still be a
deciding factor for many undecided shoppers, especially if prices
climb again as they typically do in the summer months."
Fuel-efficiency was the second most important factor for shoppers
when it came to choosing a car, behind price. Fuel-efficiency was
followed by safety, size and body style in order of importance to
consumers. * The survey was conducted online for Cars.com by
Impulse Research Inc., with a random sample of 1,011 men and women
representing a cross-section of the U.S. population. The overall
sampling error for this survey is plus or minus 3% at a 95% level
of confidence. About Cars.com Cars.com is the most comprehensive
destination for those looking to buy or sell a new or used car. The
site lists more than 2 million vehicles from 13,000 dealer
customers, classified advertisers and private parties to offer
consumers the best selection of new and used cars online, as well
as the content, tools and advice to support their shopping
experience. Recently selected by Forbes.com as a Best of the Web
site for car shopping, Cars.com combines powerful inventory search
tools and new-car configuration with pricing information, photo
galleries, buying guides, side-by-side comparison tools, original
editorial content and reviews to help millions of car shoppers
connect with sellers each month. Launched in June 1998, Cars.com is
a division of Classified Ventures, LLC, (
http://classifiedventures.com/ ), which is owned by leading media
companies, including Belo (NYSE:BLC), Gannett Co., Inc. (NYSE:GCI),
The McClatchy Company (NYSE:MNI), Tribune Company (NYSE:TRB) and
The Washington Post Company (NYSE:WPO). DATASOURCE: Cars.com
CONTACT: Steve Nolan, Cars.com, +1-312-601-5163 (direct), or
+1-630-310-2468 (mobile), or Web site: http://www.cars.com/
http://classifiedventures.com/
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