WAKEFIELD, Massachusetts,
June 29, 2016 /PRNewswire/ --
Advanced message filtering detects
up to eight times more spam related SMS messages
than before to better protect customers from spam and
fraud
Today Xura, Inc. (NASDAQ: MESG), a leading provider of digital
communications services, announced that it is working with
Telkomsel, the market leading provider of telecommunications
services in Indonesia, to help
protect the operator's more than 153 million subscribers from SMS
spam. Telkomsel selected Xura's Spam Shield to control messaging in
their network, to automatically detect unsolicited messaging
campaigns and block unwanted messages protecting subscribers from
the majority of threats with dynamic detection techniques.
There is an increasing and ever-changing flood of spam and fraud
traffic that has proven difficult for many operators to detect and
control. With only basic SMS filtering systems in place, 30% of
spam messages were previously going undetected on the Telkomsel
network, and a more advanced detection capability for unsolicited
messages was critical to bring this figure down.
Spam Shield provides spam detection and dynamic policy control,
with a learning process that continually adjusts to the constantly
changing threat posed by spam to subscribers and operators' brand
and reputation. This learning process results in an ever improving
and effective solution that evolves in real-time - as do the
characteristics of spam - modifying spam filters and policy control
as appropriate.
Xura already had a strong relationship with Telkomsel, having
installed SMSC and MMSC's for the operator in the past, as well as
providing award winning, innovative, revenue generating services
such as network initiated Collect SMS. Spam Shield with grey route
management was selected following a successful Proof of Concept for
its ability to cover both mobile originated and mobile terminated
spam protection nationwide, with a highly scalable solution.
Telkomsel's Vice President of IT VAS and Corporate Service
Solution and Management, Asep Y Septiana, said: "Spam Shield has
reduced the effort and human intervention previously required to
operate and manage the filtering, because there is no need to
manually configure filtering rules. This makes it easier for
Telkomsel to protect subscribers, as well as ensure the timely
delivery of critical messaging services, such as PIN notifications,
while correctly monetizing commercial use of messaging. Spam
Shield's ability to filter out grey route messaging enables us to
sell SMS advertising via the appropriate channels, and monetize OTT
related messages through the correct wholesale channels. This not
only opens up new revenue streams for us, but also provides
subscribers with a better overall experience and greater
satisfaction."
"With Xura's Spam Shield, Telkomsel has been able to implement
advanced message filtering that can detect up to eight times more
spam-related messages than traditional filtering techniques
available on the market, including spam received via IP / OTT
messaging services also. It provides the flexibility needed to
separate false positive spam messages, offering automatic SMS
campaign detection and spam blocking based on the system's
heuristic algorithm needed to combat dynamic spam threats," said
David Khoo, SVP & Managing
Director for APAC at Xura. "All of this can be viewed and tracked
via our spam reporting tool, Xura Analytics, so Telkomsel are able
to analyze and act as needed, and in real-time."
Telkomsel are also utilizing Xura Analytics, which provides a
flexible GUI, for reporting and analysis. Spam Shield went live on
Telkomsel's network in May this year - inside a four month
deployment schedule, providing nationwide coverage for Telkomsel's
153 million prepaid and post-paid subscribers.
To find out more about Xura's network security products
including Spam Shield and Signaling Fraud Management, please visit
http://www.xura.com or email: contactxura@xura.com.
About Xura, Inc.
Xura, Inc (NASDAQ: MESG) offers a portfolio of digital services
solutions that enable global communications across a variety of
mobile devices and platforms. We help communication service
providers (CSPs) and enterprises navigate and monetise the digital
ecosystem to create innovative, new experiences through our
cloud-based offerings. Our solutions touch more than three billion
people through 350+ service providers and enterprises in 140+
countries. You can find us at Xura.com.
About Telkomsel
(http://www.telkomsel.com)
Telkomsel is Indonesia's largest
mobile operator with more than 153 million subscribers. To serve
customers all over Indonesia,
including in remote areas, outer islands and border areas,
Telkomsel has built more than 116,000 BTSs. Telkomsel has
consistently implemented technology roadmaps of 3G, HSDPA, HSPA +,
as well as being the first mobile operator in Indonesia to commercially launch 4G LTE
services. To serve the needs of customers, Telkomsel operates a
24-hour call center and more than 400 GraPARI service centers
across Indonesia.
Forward-Looking Statements
This press release includes "forward-looking statements."
Forward-looking statements include statements of plans and
objectives for future operations, statements of future economic
performance, and statements of assumptions relating thereto. In
some cases, forward-looking statements can be identified by the use
of terminology such as "may," "expects," "plans," "anticipates,"
"estimates," "believes," "potential," "projects," "forecasts,"
"intends," or the negative thereof or other comparable terminology.
By their very nature, forward-looking statements involve known and
unknown risks, uncertainties and other important factors that could
cause actual results, performance and the timing of events to
differ materially from those anticipated, expressed or implied by
the forward-looking statements in this press release. These risks
and uncertainties discussed above, as well as others, are discussed
in greater detail in our filings with the SEC. The documents and
reports we file with the SEC are available through us, or our
website, http://www.Xura.com, or through the SEC's Electronic Data
Gathering, Analysis, and Retrieval system (EDGAR) at
http://www.sec.gov.