Sonic Innovations Celebrates Company's First Receiver-In-Canal Hearing Aid
April 01 2009 - 4:03PM
PR Newswire (US)
Sonic officials say the new Sonic Touch(TM) hearing aid is smallest
receiver-in-canal product available SALT LAKE CITY, April 1
/PRNewswire-FirstCall/ -- Sonic Innovations, Inc. (NASDAQ:SNCI)
will celebrate its first receiver-in-canal ("RIC") device, Sonic
Touch(TM), at the Audiology NOW! Conference to be held in Dallas,
Texas, April 2 through 4, 2009. Company officials say the Sonic
Touch(TM) product is the smallest receiver-in-canal product
available in the market. Sonic Touch(TM) is offered at three
technology levels and available in a choice of five base colors and
15 accent color clips. The three Sonic Touch(TM) products are
readily identified by the number of processing channels. Sonic
Touch(TM) 6 has six channels and two programs, Sonic Touch(TM) 12
has 12 channels and three programs, and Sonic Touch(TM) 24 has 24
channels, four programs and voice alerts. "The Sonic Touch(TM)
product represents a major step forward for Sonic Innovations and
our industry as a whole. In addition to its sophisticated design,
incredibly small size and ease of use features, Sonic Touch(TM) has
the best moisture resistance of any RIC product on the market,"
said Innovations CEO, Sam Westover. Westover noted that the Sonic
Touch(TM) products incorporate many of the sound processing
technologies present in Sonic Innovations' Velocity(TM) series of
hearing solutions. Touch provides natural sound quality, superior
noise reduction and the finest directionality, driven by Sonic's
unique DIRECTIONALfocus technology. ABOUT SONIC INNOVATIONS: Sonic
Innovations is a global provider of superior hearing solutions. The
company is passionate about quality, technology, and improving
lives through enhanced hearing. Sonic Innovations is dedicated to
the growth and success of their hearing-healthcare partners. Sonic
Innovations, headquartered in Salt Lake City, Utah, has
international offices and manufacturing centers across the globe.
In conjunction with their distributor partners, Sonic Innovations
has provided hearing care services and solutions in more than 25
countries. Sonic Innovations is listed on the NASDAQ Global Market
System (SNCI) and can be found online at http://www.sonici.com/.
Sonic Innovations' partners have prescribed more than 1 million
Sonic hearing instruments. This press release may contain
"forward-looking statements" as defined under securities laws.
Actual results may differ materially and adversely from those
described herein depending on a number of factors including, but
not limited to, the following risks: we face aggressive competition
in our business; acquisitions could be difficult to integrate and
disrupt our current business and therefore may harm our operating
results; we may not launch more product lines this year; our
products may not help people hear better or more naturally; we may
poorly operate newly acquired businesses; we may lose a large
customer or suffer a reduction in orders from a large customer; we
must have innovative, technologically superior products to compete
effectively; our products, due to their complexity, may contain
errors or defects that are only discovered after sales by our
customers, thus harming our reputation and business; we may have
issues with intellectual property; and we have important
international operations, which expose us to a variety of risks
including government reimbursement, that could impact sales and
operating results. For additional information regarding the risks
inherent in our business, please see "Factors That May Affect
Future Performance" included in our Annual Report on Form 10-K for
the year ended December 31, 2008, as filed with the Securities and
Exchange Commission. We undertake no obligation to revise our
forward-looking statements to reflect events or circumstances after
the date hereof as a result of new information, future events or
otherwise. DATASOURCE: Sonic Innovations, Inc. CONTACT: Therese
Clay of XO Marketing, +1-801-272-8686, cell, +1-801-541-9244, , for
Sonic Innovations Web Site: http://www.sonici.com/
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