BSRR Sierra Bancorp

Bank of the Sierra (Nasdaq:BSRR) announces the launch of Sierra HSA. As one of the first community banks to offer health savings accounts, Bank of the Sierra is on the forefront of the marriage between banking and insurance. This cutting edge product allows individuals to set up debit card linked accounts. The pretax funds deposited into health savings accounts are available for qualified medical expenses. The individual account owner owns the tax-deductible funds. Unused funds are rolled over each year and stay with the account owner through retirement. "Bank of the Sierra is offering health savings accounts to individuals and to businesses," stated Hope Attenhofer, Vice President and Director of Marketing. "For more information please call 1-866-903-4440 or email us at HSA.info@bankofthesierra.com and ask for the free media kit that can help businesses and agents learn how to take advantage of Sierra HSA today," added Attenhofer. About Bank of the Sierra Now, with $1 billion in assets and strong performance ratios, Bank of the Sierra operates as the largest independent community bank headquartered in California's Heartland. The bank serves 13 different communities with 18 branches and two Ag Centers. For more information visit the web site at www.bankofthesierra.com or call 888-454-BANK.