Original Penguin Collaborates With Denim Visionary Adriano Goldschmied
January 12 2018 - 10:00AM
Perry Ellis International,
Inc. (Nasdaq:PERY),
An Original
Penguin by Munsingwear® announced today its collaboration with the
denim icon and
visionary, Adriano Goldschmied. The collection
will mix the brand's rich heritage with Mr. Goldschmied’s denim
expertise. The launch is planned for Fall 2018 in premium
department stores and websites, in addition to
www.originalpenguin.com and company stores.
Building on its appeal to youth culture,
Original Penguin’s collaboration with Adriano Goldschmied leverages
the brand’s mantra to “Be An Original.” Original Penguin pays
homage to its rich brand heritage, having been adored by countless
icons for more than 60 years. A strong influence of humor, fun and
attention to detail can be seen in its products. The brand reworks
its archive of mid-century classics with seasonal updates to
reflect a modern lifestyle.
Commenting on the collaboration, Oscar
Feldenkreis, Chief Executive Officer and President of Perry Ellis
International said, “With the resurgence of denim as a trend,
our timely partnership with Adriano Goldschmied is truly
exciting. This collaboration will invigorate the brand with
the combination of our enduring style with Adriano’s innovation,
unique washes and imaginative designs. We anticipate a
collection that is perfect for the brand’s style-savvy consumer
that appreciates its heritage.”
Adriano Goldschmied added, "We are very pleased
to partner with Perry Ellis International and believe our
inspirations will complement Original Penguin, with its iconic
American sportswear and contemporary fashion appeal, adding to the
premium menswear apparel market."
The Original Penguin brand offers a full range
of apparel and accessories fit for the modern urbanite, bringing
together classic American sportswear and contemporary fashion with
a heritage of craftsmanship. Original Penguin has created
significant social momentum from its philanthropic social
campaigns, music festival sponsorships, and Original Tracks music
series as well as being a top pick among celebrities and
influencers. We are what you wear for the good times.
For more information about Perry Ellis International, Inc. and
the company's entire portfolio of brands, please
visit www.PERY.com.
About Perry Ellis International
Perry Ellis International, Inc. is a leading
designer, distributor and licensor of a broad line of high quality
men's and women's apparel, accessories and fragrances. The
Company's collection of dress and casual shirts, golf sportswear,
sweaters, dress pants, casual pants and shorts, jeans wear, active
wear, dresses and men's and women's swimwear is available through
all major levels of retail distribution. The Company, through its
wholly owned subsidiaries, owns a portfolio of nationally and
internationally recognized brands, including: Perry Ellis®, An
Original Penguin® by Munsingwear®, Laundry by Shelli Segal®,
Rafaella®, Cubavera®, Ben Hogan®, Savane®, Grand Slam®, John
Henry®, Manhattan®, Axist®, Jantzen® and Farah®. The Company
enhances its roster of brands by licensing trademarks from third
parties, including: Nike® and Jag® for swimwear, and Callaway®, PGA
TOUR®, and Jack Nicklaus® for golf apparel and Guy Harvey® for
performance fishing and resort wear. Additional information
on the Company is available at http://www.pery.com.
About Adriano
GoldschmiedAdriano Goldschmied, an Italian-born fashion
designer who focuses on denim jeans, moved to Los Angeles in 1999.
He is known as "the Godfather of denim" and is the originator of
“Premium denim”. He is the Founder and creative mind of
Genious Group, a design powerhouse.
For more information:Todd
BernsteinPresident of Original
Penguin212-536-5488Todd.bernstein@pery.com
Ingrid RodriguezCOO at Genious
Group323-490-4781ingridr@geniousgroup.la
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