Perry Ellis International (NASDAQ:PERY) announced today that
Claire Stansfield, one of the founders and original owners of
C&C California, has agreed to re-join the management team of
the iconic brand she co-founded in 2002, effective June 22,
2009.
In her new role as Creative Director of Design and Marketing,
Ms. Stansfield will oversee design, marketing and public relations
for the C&C California brand, working directly with Oscar
Feldenkreis, President and COO of Perry Ellis International.
�We have been working earnestly to return C&C California to
its roots and inspiration. Our aim is to expand upon the brand�s
great legacy, and bringing back one of its founders will be
instrumental to that process,� commented Mr. Feldenkreis.
�The opportunity to bring such a creative, outstanding leader as
Claire to help us re-establish C&C California is a major step
forward. We welcome her to the Perry Ellis International family,�
Mr. Feldenkreis continued.
In 2002, Claire Stansfield and Cheyann Benedict founded C&C
California from their own homes, with the vision of creating the
�ultimate favorite T-shirt.� This vision inspired a brand that is
known for its vintage-inspired, buttery soft fabrics in a rainbow
of colors that are perfect for layering. C&C California creates
sophisticated, chic, California-inspired apparel with an emphasis
on refined sexiness, comfort and subtle detailing, targeting the
fashion conscious customer, regardless of age. With smart
marketing, outstanding product placement and great relationships
with A-list Hollywood stars, C&C California created a cult
celebrity fan base. The brand was acquired by Liz Claiborne in
2005. In 2007, Ms. Stansfield left the company right before the
birth of her second son to dedicate more time to her family, but
dreamt of returning under the right circumstances to move C&C
California forward.
�Being a mom is the greatest accomplishment of my life, and now
that I have time again, I am very excited about the opportunity to
get back to my other baby - C&C California,� Ms. Stansfield
commented.
�I love that Oscar is committed to making C&C California a
success and taking the company back to its roots by further
developing the vision that Cheyann and I worked so hard to stay
true to,� Ms. Stansfield continued. �I am very excited about
joining a great company such as Perry Ellis International whose
knowledge and resources can take C&C California to the next
level. I look forward to putting my heart and soul back into the
company.�
C&C California became part of the Perry Ellis International
family in February of 2008, when the Company acquired it from Liz
Claiborne.
�Plus� My friends all miss their C&C's and so do I,� Ms.
Stansfield concluded.
About Perry Ellis International
Perry Ellis International, Inc. is a leading designer,
distributor and licensor of a broad line of high quality men's and
women's apparel, accessories, and fragrances. The Company's
collection of dress and casual shirts, golf sportswear, sweaters,
dress and casual pants and shorts, jeans wear, active wear and
men's and women's swimwear is available through all major levels of
retail distribution. The Company, through its wholly owned
subsidiaries, owns a portfolio of nationally and internationally
recognized brands including Perry Ellis�, Jantzen�, Laundry by
Shelli Segal�, C&C California�, Cubavera�, Munsingwear�,
Savane�, Original Penguin� by Munsingwear, Grand Slam�, Natural
Issue�, Pro Player�, the Havanera Co.�, Axis�, Tricots St.
Raphael�, Gotcha�, Girl Star�, MCD� John Henry�, Mondo di Marco�,
Redsand�, Manhattan�, Axist� and Farah�. The Company enhances its
roster of brands by licensing trademarks from third parties
including Dockers� for outerwear, Nike� and JAG� for swimwear, and
Callaway�, PING� and PGA TOUR� for golf apparel. Additional
information on the Company is available at http://www.pery.com.
Safe Harbor Statement
We caution readers that the forward-looking statements
(statements which are not historical facts) in this release are
made pursuant to the safe harbor provisions of the Private
Securities Litigation Reform Act of 1995. Forward-looking
statements are based on current expectations rather than historical
facts and they are indicated by words or phrases such as
"anticipate," "could," "may," "might," "potential," "predict,"
"should," "estimate," "expect," "project," "believe," "plan,"
"envision," "continue," "intend," "target," "contemplate," or
"will" and similar words or phrases or comparable terminology. We
have based such forward-looking statements on our current
expectations, assumptions, estimates and projections. While we
believe these expectations, assumptions, estimates and projections
are reasonable, such forward-looking statements are only
predictions and involve known and unknown risks and uncertainties,
and other factors that may cause actual results, performance or
achievements to be materially different from any future results,
performance or achievements expressed or implied by such
forward-looking statements, many of which are beyond our control.
These factors include: general economic conditions, a significant
decrease in business from or loss of any of our major customers or
programs, anticipated and unanticipated trends and conditions in
our industry, including the impact of recent or future retail and
wholesale consolidation, the effectiveness of our planned
advertising, marketing and promotional campaigns, our ability to
contain costs, disruptions in the supply chain, our future capital
needs and our ability to obtain financing, our ability to integrate
acquired businesses, trademarks, tradenames and licenses, our
ability to predict consumer preferences and changes in fashion
trends and consumer acceptance of both new designs and newly
introduced products, the termination or non-renewal of any material
license agreements to which we are a party, changes in the costs of
raw materials, labor and advertising, our ability to carry out
growth strategies including expansion in international and direct
to consumer retail markets, the level of consumer spending for
apparel and other merchandise, our ability to compete, exposure to
foreign currency risk and interest rate risk, possible disruption
in commercial activities due to terrorist activity and armed
conflict, and other factors set forth in Perry Ellis
International's filings with the Securities and Exchange
Commission. Investors are cautioned that all forward-looking
statements involve risks and uncertainties, including those risks
and uncertainties detailed in Perry Ellis' filings with the SEC.
You are cautioned not to place undue reliance on these
forward-looking statements, which are valid only as of the date
they were made. We undertake no obligation to update or revise any
forward-looking statements to reflect new information or the
occurrence of unanticipated events or otherwise.
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