Aston Villa Football Club's Villa Park Stadium Selects MICROS 9700 Hospitality Management System, mymicros.net, and OPERA Sales
November 06 2008 - 8:00AM
PR Newswire (US)
LONDON, Nov. 6 /PRNewswire-FirstCall/ -- MICROS-Fidelio UK Ltd, a
wholly-owned subsidiary of MICROS Systems, Inc. (NASDAQ:MCRS) and a
leading provider of information technology solutions to the
hospitality and retail industries, is pleased to announce that the
Villa Park Stadium, home to premiership team Aston Villa Football
Club, will deploy the MICROS 9700 Hospitality Management System
(HMS), mymicros.net, and OPERA Sales & Catering (S&C)
throughout the stadium's entire hospitality facilities. The
complete MICROS solution will go live at Villa Park in January
2009. The fully integrated MICROS 9700 HMS solution allows the
venue's hospitality management team to streamline its current
processes, including venue transaction activity, and increase the
speed-of-service for guests. The mymicros.net business intelligence
portal addresses Villa Park's specific requirement for real-time,
web-based reporting, allowing the Premiership ground to make quick,
critical business decisions with sales reporting, back-office audit
and analysis, data warehousing, business intelligence, and other
business applications and content. To round off the complete
solution, MICROS OPERA S&C will manage the conference and
banqueting requirements within the stadium, providing advanced
customer relationship management tools which allows Villa Park to
launch and monitor targeted marketing campaigns for improved levels
of service and reporting. "We require a hospitality management
solution that is proven within the stadium marketplace and will
grow with us as we expand our hospitality business," stated Alison
Plant, Villa Park Stadium. "MICROS has the technology and the
experience to help us improve our overall guest experience and
increase our hospitality sales." "We are delighted to partner with
the Villa Park Stadium," states Tim Brown, Vice-President,
Strategic Accounts, MICROS-Fidelio UK Ltd. "By implementing a fully
integrated stadium solution, MICROS will allow Aston Villa to
maximize its operational efficiencies and revenue throughout all of
its stadium hospitality outlets." About Villa Park Stadium Villa
Park stadium, home of Aston Villa Football Club, has undergone
significant improvements to ensure that its facilities are among
the finest in the Midlands. With its central location, less than
two miles from the M6, it benefits from over 1,000 free car parking
spaces. The venue offers a variety of hospitality packages and
match-day sponsorship opportunities, along with excellent
facilities for a special function or business event. Aston Villa
has a wide range of suites and meeting rooms suitable for
conferences, with a mix of historic features and contemporary
facilities. About MICROS-Fidelio UK Ltd MICROS-Fidelio UK Ltd is a
subsidiary of MICROS Systems, Inc. which provides enterprise
applications for the hospitality and retail industries worldwide.
Over 310,000 MICROS systems are currently installed in table and
quick service restaurants, hotels, motels, casinos, leisure and
entertainment, and retail operations in more than 130 countries,
and on all seven continents. In addition, MICROS provides property
management systems, central reservation and customer information
solutions under the brand MICROS-Fidelio for more than 25,000
hotels worldwide, as well as point-of-sale, loss prevention, and
cross-channel functionality through its MICROS-Retail division for
more than 90,000 retail stores worldwide. MICROS stock is traded
through NASDAQ under the symbol MCRS. The MICROS logo is a
registered trademark of MICROS Systems, Inc. All other product and
brand names are the property of their respective owners.
DATASOURCE: MICROS CONTACT: MICROS-Fidelio, Clair Kniveton,
Marketing Manager of MICROS-Fidelio UK Ltd, +44(0)1753 871 423,
Fax, +44(0)1753 501 627, ; or Villa Park Stadium, Claire Huggins of
Aston Villa Football Club, 0121 327 2299, Web site:
http://www.micros-fidelio.co.uk/ http://www.avfc.co.uk/
http://www.micros.com/ http://www.mymicros.net/
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