Tropical Smoothie Cafe Standardizes Enterprise with MICROS RES 3000
March 16 2006 - 8:00AM
PR Newswire (US)
COLUMBIA, Md., March 16 /PRNewswire-FirstCall/ -- MICROS Systems,
Inc. (NASDAQ:MCRS), a leading provider of information technology
solutions for the hospitality industry, is pleased to announce that
Tropical Smoothie Cafe, one of the fastest growing franchise
organizations in the quick casual restaurant segment in the United
States, has named MICROS RES 3000 the corporate standard, and has
begun deployment to all stores. The new solution includes MICROS
3700 Point-of-Sale (POS) running on MICROS Workstation 4
touch-screen terminals at the store level, and MICROS Enterprise
Management at the corporate level for enterprise-wide menu
maintenance. Franchise locations will also have the option to
implement the MICROS Kitchen Display System and the mymicros.net
business intelligence solution. Tropical Smoothie Cafe specializes
in great wraps and sandwiches as well as smoothies with a variety
of flavors. There are currently more than 180 Tropical Smoothie
Cafe locations in the United States, and the franchise is growing
at a rate of 70-80 new locations per year. MICROS RES 3000 provides
Tropical Smoothie Cafe with advanced features such as Kitchen
Display, Combo Pricing, Cash Management, Labor Management, and
Product Management. The MICROS Workstation 4 touch-screen terminal
runs on Windows(R) CE .NET, offering a lower total cost of
ownership over traditional PC workstations. In addition, the menus
at all Tropical Smoothie Cafe locations will be controlled by
MICROS Enterprise Management, allowing Tropical Smoothie Cafe
corporate to manage menus and ensure that all franchisees adhere to
the same menu standards throughout the enterprise. "We require a
solution that provides us the ability to control menus and obtain
sales information from our franchisee base," stated Eric Jenrich,
CEO, Tropical Smoothie Cafe. "It has been a challenge to enforce
corporate policies and menus with our franchisees, as we had no way
to manage menus from our headquarters. With MICROS Enterprise
Management we now have that control." "We are also impressed with
how mymicros.net allows us to better understand our customer's
preferences and how effective our marketing campaigns are
performing," continued Mr. Jenrich. "Now we have the information
necessary to make timely and critical decisions about our business
and marketing strategy." "We are pleased to have earned the trust
of Tropical Smoothie Cafe as its new preferred partner for its
store and corporate level technology," stated Alan Hayman,
Executive Vice President, MICROS Restaurant Sales and Strategies.
"Our complete enterprise solution enables Tropical Smoothie Cafe to
leverage the information that it needs to manage its franchised
restaurants properly and help drive its growth, while at the same
time allowing its franchisees the tools to better manage their
operations." About Tropical Smoothie Cafe Tropical Smoothie Cafe
locations offer a full smoothie line of more than 40 flavors, as
well as gourmet wraps, specialty sandwiches, and delicious salads.
The caf�s use high quality ingredients such as Boar's Head meats
& cheeses. All of the products are made fresh to order insuring
the best possible products. Tropical Smoothie Cafe smoothies are
customized for each individual customer with nutritional
supplements that enhance weight loss, promote muscle development,
and enhance mental alertness. Tropical Smoothie Cafe, headquartered
in Destin, Florida, has cafe locations in 25 states and
internationally in India. For more information visit Tropical
Smoothie Cafe on the web at http://www.tropicalsmoothie.com/. About
MICROS Systems, Inc. MICROS Systems, Inc. provides enterprise
applications for the hospitality and retail industries worldwide.
Over 200,000 MICROS systems are currently installed in table and
quick service restaurants, hotels, motels, casinos, leisure and
entertainment, and retail operations in more than 130 countries,
and on all seven continents. In addition, MICROS provides property
management systems, central reservation and customer information
solutions under the brand MICROS-Fidelio for more than 20,000
hotels worldwide, as well as point- of-sale and loss prevention
products through its subsidiary Datavantage for more than 50,000
specialty retail stores worldwide. MICROS stock is traded through
NASDAQ under the symbol MCRS. For more information on MICROS and
its advanced information technology solutions for the hospitality
industry, please contact Louise Casamento, Vice President of
Marketing at (443) 285-8144 or (866) 287-4736. You can also visit
the MICROS website at http://www.micros.com/ or send an email to .
The MICROS logo is a registered trademark of MICROS Systems, Inc.
All other product and brand names are the property of their
respective owners. DATASOURCE: MICROS Systems, Inc. CONTACT: Louise
Casamento, Vice President of Marketing, MICROS Systems, Inc.,
+1-443-285-8144 Web site: http://www.micros.com/
http://www.tropicalsmoothie.com/
Copyright
(MM) (NASDAQ:MCRS)
Historical Stock Chart
From Jun 2024 to Jul 2024
(MM) (NASDAQ:MCRS)
Historical Stock Chart
From Jul 2023 to Jul 2024