Locally-Driven Taiwan Solutions Highlight Fairchild Semiconductor’s Leadership Position in Power Performance & Rapidly-Expa...
June 09 2010 - 12:04PM
Business Wire
Fairchild Semiconductor (NYSE: FCS) is a leading global supplier
of high performance power and mobile products. As such, the
company’s Taiwan operations are a key element of global new product
development, making Taiwan a critical piece of the company’s
business and technology initiatives aimed at future strategic
growth.
Addressing a group of key Taiwan technology editors and
journalists, Adrian Chu, senior vice president, Sales &
Marketing, Asia Pacific, highlighted Fairchild’s power and mobile
solutions to solve customers’ differentiation challenges and an
overview of the company’s business in the region, “Taiwan is a
significant contributor to Fairchild’s bottom line and contributed
42 percent of Greater China’s revenue in 2009.” Chu added, “This
validates our clearly-defined, highly successful Asia business
strategy which includes building a strong presence in the Taiwan
market and the deployment of our unique locally-driven solutions
approach for both local and worldwide customers.”
Reflecting on the importance of the Taiwan market to Fairchild,
the company has been steadily strengthening its presence in the
country since it first established operations there in 1997. Today,
Fairchild has a team of more than 230 in Taiwan, 100 are
highly-skilled engineers; 36 percent hold Master Degrees and above.
Fairchild also established its Taipei Global Power ResourceSM
Center (GPRC) where the team, consisting of 30 engineers, is
focused on developing innovative solutions for areas most relevant
to the local customer base. Fairchild has six GPRCs around the
world and half of them are based in Greater China. The centers have
been awarded more than 190 patents, including 105 in the United
States, 43 in China and 45 in Taiwan.
Eric Lan, vice president, Marketing & Application, Asia
Pacific commented, “Our Taipei GPRC team has developed over 30
solution driven evaluation boards to meet customer needs covering a
varied application range including PC power, computing, consumer,
display, adapter and charger, motion, industrial, LED lighting and
printer segments.”
Lan also outlined the technical contributions Fairchild has made
to Taiwan and the global markets, and featured solutions targeting
applications such as AC/DC Notebook adaptors, cellphone chargers,
LCD TVs and LED lighting solutions.
Joseph Tzou, Taiwan country manager, spoke about Fairchild’s
local presence and global reach, “Fairchild works closely with our
customers in Taiwan to develop designs that help them differentiate
their end applications, meeting their design challenges and
providing a comprehensive portfolio of industry-leading solutions
targeting Notebook, Netbook Mobile, Desktop, LCD panel and consumer
goods markets.”
Tzou updated attendees on some of Fairchild’s major design wins
in Taiwan such as its total solution for Notebooks and Netbooks
including system power, Vcore H/S, Vcore L/S, and switch as well as
the highly integrated Green mode PWM controller for 15W DVD
adaptors, LCD TV, LED lighting, consumer electronics, and home
appliances.
“Customer engagement is essential to Fairchild’s success in
Taiwan and around the world. We continue to work closely with our
customers to identify their design challenges, and develop
innovative total system power solutions that increase functionality
and efficiency while minimizing component count and cost,” Chu
concluded.
Contact Information:
For information on our products, design tools and sales
contacts, please visit: http://www.fairchildsemi.com.
About Fairchild Semiconductor:
Fairchild Semiconductor (NYSE: FCS) – global presence, local
support, smart ideas. Fairchild delivers energy-efficient,
easy-to-use and value-added semiconductor solutions for power and
mobile designs. We help our customers differentiate their products
and solve difficult technical challenges with our expertise in
power and signal path products. Please contact us on the web at
www.fairchildsemi.com.
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