BATTLE CREEK, Mich.,
Aug. 8, 2016 /PRNewswire/ --
Tweetable Highlights:
@KelloggCompany 's diverse
workforce allows everyone to do their best work & achieve their
full potential http://bit.ly/2aeh9Vh
Editor's Note: Why diversity and inclusion matters to
Clive Sirkin
Clive Sirkin recently joined Kellogg as Chief
Growth Officer. He's not new to the company, however. He worked on
the Kellogg account at Leo Burnett --a Chicago-based advertising agency -- from
1989 to 2005.
By Clive Sirkin, Chief Growth
Officer, Kellogg Company
I'm delighted to be part of the Kellogg family again -- and
especially delighted that the company has the same core DNA and
values as it did when I worked with Kellogg in the past. If
anything, the company has become even more dynamic and diverse.
A diverse workforce is a critical driver for further growth. A
colleague of mine once shared a formula that I believe is the key
to a winning innovation culture: I = SD ÷ F.
Translation: Innovation equals stimulus to the power of
diversity divided by fear. Stimulus is the passion to be curious
and the desire to learn. It's a great start, but it is
exponentially more powerful if one is open to -- and not
afraid of -- diverse thinking.
To further build a growth culture at Kellogg, we must believe in
and embrace this formula and commit to applying it. We must be open
and curious. And we must listen to, and learn from, people whose
backgrounds and views differ from our own. Doing so will make
employees feel more fulfilled at work -- and I guarantee it
will drive better business results.
Companies that have true diversity simply perform better. And
achieving diversity requires, first, a culture of inclusion.
Diversity is an outcome of inclusion. If we truly believe in
diversity and inclusion, they should track to everything we do and
how we act. D&I are not work things; they are human things.
They are how we as humans should conduct ourselves.
I grew up in South Africa at a
time when repression based on skin color was the norm. My late
father -- and I hope one day to be half the man he was --
encouraged me to leave my homeland so I would not raise children in
an environment of exclusion. I am thankful to him, yet I often
wonder if I should have stayed and been part of the change that
finally came about. It reminds me that we all own the creation of a
truly inclusive workplace.
I take inspiration from the late Nelson
Mandela, who defined the standard of compassion, inclusion
and humanity. I look to him as a model to inspire me to keep
improving and to keep me honest, and I look to those I work with to
help me grow and be better as a person.
One final note: The Kellogg diversity and inclusion story isn't
only about me, of course. Our 2016 Diversity and Inclusion Report,
Features, includes many more stories detailing our efforts
to promote a more diverse workforce and supplier base.
The report introduces you to people like Wendy Davidson, President, U.S. Specialty
Channels, who is working to create more gender-balanced executive
teams in our industry. And you'll learn about our honors from the
Women's Business Enterprise National Council (WBENC), as one of
this year's top corporations for women's business enterprises.
These are just a few of the many stories within the full report,
which I encourage you to read online at
www.KelloggDiversityandInclusion.com.
About Kellogg Company
At Kellogg Company (NYSE: K), we strive to make foods people
love. This includes our beloved brands – Kellogg's®, Keebler®,
Special K®, Pringles®, Kellogg's Frosted Flakes®, Pop-Tarts®,
Kellogg's Corn Flakes®, Rice Krispies®, Cheez-It®, Eggo®,
Mini-Wheats® and more – that nourish families so they can
flourish and thrive. With 2015 sales of $13.5 billion and more than 1,600 foods, Kellogg
is the world's leading cereal company; second largest producer of
cookies, crackers and savory snacks; and a leading North American
frozen foods company. Through our Breakfasts for Better
DaysTM global hunger initiative, we've provided more
than 1.4 billion servings of cereal and snacks to children and
families in need around the world. To learn more, visit
www.kelloggcompany.com or follow us on Twitter @KelloggCompany,
YouTube and on Social K.
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SOURCE Kellogg Company