NeoMedia Launches Upgraded NeoReader
March 08 2012 - 10:15AM
Business Wire
NeoMedia Technologies, Inc. (OTC BB: NEOM.OB), the pioneer in
global mobile barcode management solutions, today announced the
launch of the updated NeoReader® barcode-scanning software
applications for Apple iOS, Android, BlackBerry, Symbian and
Windows Phone 7 users. The upgraded apps are available now from the
Apple App Store™, Android MarketTM / Google PlayTM, BlackBerry App
World™, Nokia Store and Windows® Marketplace for users to transform
their devices into barcode scanners and seamlessly connect to
mobile content.
NeoReader bridges the gap between traditional and digital media,
allowing all users with camera phones to scan both 2D and 1D code
types in order to access specific web content, real-time product or
service information, download content, or complete a mobile
commerce transaction with one click. Users no longer need to type
in long URLs, scroll through long lists of search results or
navigate cumbersome mobile phone menus.
Some of the new features that will enable users to enjoy the
value and convenience of a rich and relevant interactive
experience, wherever they encounter a mobile barcode, are:
- Ability to send email, SMS and make
phone calls directly by scanning appropriate codes
- Redesigned user interfaces for simpler
and improved navigation
- Optimized graphics performance in
viewfinder mode as well as enhanced autofocus and snapshot
support
- Faster 1D and 2D barcode scanning
- New ‘copy to clipboard’ functionality
for scanned codes
Consumers can easily download the NeoReader software to their
phone by going to get.neoreader.com on their mobile browser or
accessing their appropriate app store. For more information visit
www.neoreader.com.
About NeoMedia:
NeoMedia Technologies, Inc. is the global market leader in 2D
mobile barcode technology and infrastructure solutions that enable
the mobile barcode ecosystem world-wide. Its technology platform
transforms mobile devices with cameras into barcode scanners,
enabling a range of practical and engaging applications including
consumer oriented advertising, mobile ticketing and couponing, and
business-to-business commercial track and trace solutions.
NeoMedia’s suite of products, services and extensive IP
portfolio means it is the only provider able to offer customers a
comprehensive end-to-end mobile barcode solution. NeoMedia’s
current customers include handset manufacturers, platform
providers, brands and agencies looking to offer mobile barcode
solutions to their customer base.
Learn more at www.neom.com or visit us at one of the
following online destinations:
LinkedIn:
http://www.linkedin.com/company/neomedia-technologies
Twitter: http://twitter.com/neomediainc
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