ATLANTA, June 14, 2011 /PRNewswire/ -- East Coast Diversified Corporation (OTC.BB: ECDC), through its subsidiary EarthSearch Communications, Inc., announces plans to develop a portfolio of GPS related commercial and social networking mobile applications under its new division, EarthSearchMobile, Inc.  

EarthSearchMobile will be focus on developing a portfolio of GPS related mobile applications for both the commercial and consumer market. This new division will broaden EarthSearch's market reach from commercial products and solutions, to individual end users through mobile handheld devices. 

Current estimates of cell phone users in the United States are projected at 300 million, with 5 billion total world-wide users. With a majority of these phones already enabled with GPS tracking technology, EarthSearchMobile will look to apply a number of commercial and consumer GPS tracking and social networking applications for this already existing hand-held market.

"EarthSearchMobile will integrate EarthSearch's current GPS/RFID technology into an easy to use mobile interface to enhance our current product offerings for our existing clients. Other  applications to be developed will include social networking activities related to commercial information and retail business sales," said ECDC Chairman and CEO, Kayode Aladesuyi

Social Networking GPS Applications

The Social networking GPS applications will focus on providing real-time location maps of users within the EarthSearchMobile network to bring together such social groups such as friends, family, political groups, recreation and leisure, or other users created events, all under a EarthSearch mobile network.

An integrated shopping retail application will allow end users to find local discounts at business within their local area, while providing small business the ability to utilize 'push technology' to increase traffic and customer retention by using the EarthSearch's premium retail business social network engine.

Kayode Aladesuyi, the Chairman and CEO of ECDC commented, "Social Networking is big business and we have technology that can play in this field. Since most cell phones are GPS enabled, it was a natural progression for EarthSearch to take advantage of this already established market. By integrating a number of social networking platforms, together with EarthSearch's GPS and RFID know how, we feel this new division could provide some unique opportunities for us to expand our reach into the mobile application and social networking space." 

About EarthSearch Communications

EarthSearch Communications, an ECDC Company (OTC.BB:ECDC - News), is a US-based business whose flagship product, LogiBoxx(TM), integrates GPS and RFID at the hardware level. When combined with its proprietary Global Asset Tracking and Identification System (GATIS) middleware, LogiBoxx and GATIS become the centerpieces of a LogiBoxx Certified Solution. An unprecedented business decision-making tool, a LogiBoxx Certified Solution offers continuous visibility within the Supply Chain, Logistics, and Asset Management and Control industries. Along with its integrated, patent-pending GPS and RFID technologies, EarthSearch also offers a complete line of innovative RFID solutions. Its expertise with GPS and RFID technologies, combined with exceptional support and service facilities, distinguishes EarthSearch as a leading manufacturer and supplier of real-time location solutions in the marketplace. For more information on East Coast Diversified, visit www.eastcoastdiversified.com or www.earthsearch.us

"SAFE HARBOR" STATEMENT UNDER THE PRIVATE SECURITIES LITIGATION REFORM ACT OF 1995: The statements contained in this release which are not historical facts are forward-looking statements that are subject to risks and uncertainties that could cause actual results to differ materially from those set forth in or implied by forward-looking statements. These risks and uncertainties include the Company's entry into new commercial businesses, the risk of obtaining financing, recruiting and retaining qualified personnel, and other risks described in the Company's Securities and Exchange Commission filings. The forward-looking statements in this press release speak only as of the date hereof, and the Company disclaims any obligation to provide updates, revisions or amendments to any forward-looking statement to reflect changes in the Company's expectations or future events.

Editorial Contacts

Glenn Davis

EarthSearch Communications, an ECDC Company

+1 770-953-4184

866-503-9316

investorrelations@earthsearch.us

SOURCE East Coast Diversified Corporation

Copyright 2011 PR Newswire