Encounter Technologies, Inc. (PINKSHEETS: ENTI) announces the first official video shoot for the MusicMatrix.com interactive promotional videos. The video shoot was in New York City with celebrity artist, Maino.

A favorite on the New York mixtape circuit, Brooklyn rapper, Maino, is well known for the hit singles "All the Above," "Hi Hater," and "Million Bucks." He brought his Hustle Hard imprint to Atlantic Records in 2007, and his first album, "If Tomorrow Comes," debuted in 2009. The album features the first single "Hi Hater" which peaked at #16 on Billboard's Hot Rap Tracks and at #26 on the Hot R&B/Hip-Hop Songs chart. The second single is "All the Above" featuring T-Pain which peaked at #39 on the Billboard Hot 100. The third single, "Million Bucks" peaked at #66 on the Hot R&B/Hip-Hop Songs chart and #21 on Billboard's Hot Rap Tracks. Maino just returned from performing shows in Africa last week, and his next album, "The Day After Tomorrow," is set for a Summer release.

"The shoot today went very well, and I am excited for my Interactive Music Video promotion on MusicMatrix.com," said Maino.

Maino is the first of numerous, individual artists participating in MusicMatrix.com interactive video promotions. These promotions won't necessarily be released in order of production. Premium users will have the opportunity to create new music videos utilizing the cutting edge on-line video editor. The promotions page is scheduled to be revealed on or before July 30th.

MusicMatrix.com is also in the process of securing a celebrity spokesperson. That groundbreaking announcement will be made as soon as negotiations are final.

For additional information on Encounter Technologies, Inc. and MusicMatrix.com, listen to the new weekly call-in update released today, Friday, June 11, 2010, at 10:00am EDT. To access the updated information, please call 800-642-1687 in the US and Canada or 706-645-9291 for international calls. The new conference code for this updated release is 78255011, and you will be prompted to enter in that conference code. It is conducted by Sheri Cook, Marketing Representative for Encounter Technologies, Inc. The message can be accessed for one week, and a new message will be updated each Friday at 10:00am EDT with a new conference code.

About MusicMatrix.com

On MusicMatrix.com, users are able to participate in music video editing competitions in order to win prizes and recognition. Encounter Technologies, Inc. (ENTI) developed a cutting edge, simple to use platform for MusicMatrix.com which facilitates the video uploading, editing, sharing and viewing experiences. By creating an environment which rewards both innovation and creativity, users are given the incentive to implement their own unique online marketing campaigns in order to expose a particular artist or song to populations and demographics not typically reached through standard mass campaigns. For more information about Music Matrix, visit www.musicmatrix.com.

About Encounter Technologies, Inc. (PINKSHEETS: ENTI)

Encounter Technologies, Inc. provides end-to-end technology and online marketing services and specializes in social media, video technology and online entertainment web solutions. Encounter Technologies, Inc. utilizes pre-built applications to provide the platforms in which to base solutions for businesses looking to utilize video technology to increase online collaboration and interaction. They provide clients with the best methods to increase user value and achieve desired business results. Simply put, Encounter Technologies, Inc. transforms ideas into revenues. For more information about Encounter Technologies, Inc., visit www.encountertech.com

The press release contains "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended and such forward-looking statements are made pursuant to the safe harbor provisions of The Private Securities Litigation Reform Act of 1995. You are cautioned that such statements are subject to a multitude of risks and uncertainties that could cause future circumstances, events, or results to differ materially from those projected in the forward-looking statements as a result of various factors, and other risks. You should consider these factors in evaluating the forward-looking statements included herein, and not place undue reliance on such statements. The forward-looking statements in this release are made as of the date hereof and Strategic Rare Earth Metals, Inc. under take no obligation to update such statements.

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Contact: Sheri Cook Marketing Representative Encounter Technologies, Inc. (ENTI) press@encountertech.com

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