SHANGHAI, Feb. 27,
2025 /PRNewswire/ -- The 27th Bakery China, scheduled
for May 19-22 at the National
Exhibition and Convention Center (NECC) in Shanghai, is gearing up to set new benchmarks
in the industry again. With an expanded exhibition space of 330,000
square meters and over 2,200 exhibitors with thousands of brands
from nearly 30 countries and regions participating, the event
anticipates attracting more than 400,000 visits from over 130
countries.
Launched in 1997, Bakery China has been the largest bakery
exhibition globally and a leading platform for brands entering the
Chinese and Asian markets. This year's event will feature a wide
range of products, including thousands making their debut. Over 20%
of the exhibitors are international brands from Western Europe, North America, and Asia, among other regions.
The exhibition is not just about scale; it integrates various
aspects of the baking industry, including competitions, forums and
other match-making events themed around innovation and markets with
more than a thousand industry leaders participating.
Creating An All-in-One Dynamic Event
- Diverse: The event features five themed competitions, dozens of
forums, multiple industry cluster exhibition areas, and more. With
the Top Patissier of Asia 2025,
other competitions and forums, it attracts over 1,000 business
leaders, industry experts, and technical masters. This event
seamlessly integrates exhibitions, conferences, competitions,
showcases, and markets into one comprehensive annual celebration.
Notably, the Bakery China Innovation Awards recognizes the most
innovative and market-ready products from China's baking supply chain and has attracted
almost 200 companies to participate.
- Immersive: Attendees can engage in business interactions with
over 2,200 enterprises across the industry chain, participating in
various competitions and observing technical demonstrations up
close. Themed zones including "Innovative New Forces", "Pre-made
Baking Experience" and "Healthy Baking Experience" will showcase
products in a way that highlights the deep integration of product
application and consumer trends.
- Insightful: More than 30 forums will discuss topics such as
"Pre-made Baking," "Healthy Baking," and "Private Brand," focusing
on differentiated innovation and market strategies to equip
professionals with strategic knowledge.
- Supportive: The exhibition will also introduce various services
to enhance international trade connections, including an
International Trade Matching Zone, which will offer thousands of
targeted matchmaking services for global industry
participants.
Bridging Gaps via Advanced Digital Solutions
Bakery China continues to
expand and refine its cutting-edge digital platform, iBakeryChina.
It drives innovation in the baking industry with 4,000+ suppliers,
nearly one million buyers, and numerous product listings, offering
tailored digital solutions to help businesses thrive in a
competitive market.
Ma Og Chun, President of Korea Bakery Association
commented, " The bread industry in China is experiencing rapid growth, with
significant expansion compared to just a few years ago." Meanwhile,
a visitor from Tajikistan praised
Bakery China for the exhibited cutting-edge equipment.
Bakery China emphasizes
innovation as its driving force, creating value across the industry
chain to drive upgrades and growth in the baking industry and
consumer market.
For pre-registration please visit:
https://bakerychina.7-event.cn/t/en/news
CONTACT: Zhang
Jing, jing.zhang@bakerychina.com
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