NEW YORK and RALEIGH, N.C., Feb. 10,
2021 /PRNewswire/ -- Fueled by record growth in pet
acquisition and registration, the American Kennel Club (AKC®), the
leading advocate for dogs, and PetPartners, Inc. (PPI), its
longtime administrator of AKC Pet Insurance (insurance underwritten
by Independence American Insurance Company), announced an expanded
licensing and marketing agreement which takes their relationship to
an unprecedented new level.
The expanded agreement will feature marketing campaigns that
highlight pet health and wellness, but also protect against the
financial burden that comes with the rising cost of veterinary
services. AKC and PPI have been partnering in pet insurance since
2003 and remain dedicated to advocating for pets to receive
quality, and timely medical treatments throughout their
lifetime.
Many first-time pet owners underestimate the breadth of
responsibilities that come with caring for a pet, including costs
associated with preventive care and unexpected medical treatments.
Whether the new owner acquired their puppy through a breeder or
through rescue, AKC and PPI recognize the critical need for greater
awareness of the components of responsible pet ownership, in order
to help promote the human-animal bond and the lifelong well-being
of pets.
A record increase in dog acquisition as people look for comfort
in the face of COVID-19, has fueled a significant rise in AKC new
puppy registrations as well as AKC's Canine Partners mixed breed
enrollment. Consistent with its AKC Responsible Pet Promise, the
AKC provides a complimentary initial vet appointment through AKC's
Veterinary Network, a lifetime microchip enrollment from AKC
Reunite, live training support staffed by expert trainers at AKC
GoodDog Helpline, and access to 30 days of pet insurance coverage
through AKC Pet Insurance, which provides a link to TailTrax™ an
app that instantly retrieves pet medical records, pet insurance
claims, and connects to a 24/7 vet helpline for around-the-clock
pet health support and advice.
"As an active advocate for pet health and responsible dog
ownership, the American Kennel Club is pleased to expand our
relationship with PetPartners, a trusted partner in pet insurance,"
said Dennis B. Sprung, President and
CEO of AKC. "A key part of responsible pet ownership is
veterinary visits, both expected and not. Having the security of
pet insurance is a smart option to ensure your pet never goes
without the care it needs."
"Life with a pet is a very rewarding experience and the bond
between a dog and a human is like no other," said Lane Kent, President of PetPartners, Inc. "We
are committed to helping pet owners prepare for emergencies and
illnesses so they can enjoy peace of mind that their pet is
protected, and freedom from worry about the unexpected veterinary
bills that can be debilitating for many families."
For more information on the work of the American Kennel Club or
on PetPartners, please visit www.akc.org or
www.akcpetinsurance.com.
About American Kennel Club
Founded in 1884, the
American Kennel Club is a not-for-profit organization which
maintains the largest registry of purebred dogs in the world and
oversees the sport of purebred dogs in the United States. The AKC is dedicated to
upholding the integrity of its registry, promoting the sport of
purebred dogs and breeding for type and function. Along with
its more than 5,000 licensed and member clubs and its affiliated
organizations, the AKC advocates for the purebred dog as a family
companion, advances canine health and well-being, works to protect
the rights of all dog owners and promotes responsible dog
ownership. More than 22,000 competitions for AKC-registered
purebred and mixed-breed dogs are held under AKC rules and
regulations each year including conformation, agility, obedience,
rally, tracking, herding, lure coursing, coonhound events, hunt
tests, field and earthdog tests. Affiliate AKC organizations
include the AKC Humane Fund, AKC Canine Health Foundation, AKC
Reunite and the AKC Museum of the Dog. For more information,
visit www.akc.org.
AKC, American Kennel Club, the American Kennel Club seal and
design, and all associated marks and logos are trademarks,
registered trademarks and service marks of The American Kennel
Club, Inc.
About PetPartners, Inc.
PetPartners provides pet
health insurance in all 50 states of the
United States, underwritten by Independence American
Insurance Company (in WA by American Pet Insurance Company). Since
2003, PetPartners has been the exclusive provider of pet health
insurance protection to registrants of the American Kennel Club
through the AKC Pet Insurance brand. In 2004, PetPartners was
selected by the Cat Fanciers' Association, the largest registry of
purebred cats, to provide health insurance to CFA registrants.
Founded by Sir John D. Spurling, a
leading British innovator in pet insurance who remains on its Board
of Directors, PetPartners became a member of The IHC Group in
2017.
About AKC Pet Insurance
AKC Pet Insurance is the name used by PetPartners to offer and
administer insurance plans and is neither an American Kennel Club
business nor an insurance company. American Kennel Club does not
offer, administer, solicit, market or sell any insurance plans.
Insurance is underwritten and issued by Independence American
Insurance Company, rated A-(Excellent) by AM Best Company (in WA,
by American Pet Insurance Company). Insurance plans are offered and
administered by PetPartners, Inc., a licensed agency. For more
information, visit www.akcpetinsurance.com.
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SOURCE American Kennel Club