FORT LAUDERDALE, Fla.,
Jan. 29, 2021 /PRNewswire/
-- Chinese-based sports care brand Gsport has been in business
for a long time. The company was founded nearly twenty years ago,
and since that time it has steadily rolled out a line of athletic
tape, kinesiology tape, cohesive bandages, and cold bags. All of
these are designed to, among other things, reduce healing time and
promote post-workout recovery.
Between its attention to quality and its desire to cultivate a
human-oriented company culture, Gsport has managed to carve out a
solid market share and even receive international recognition for
its business model and sustained success. Like any well-run
business, Gsport has also maintained a forward-thinking, growth
mindset that has helped keep the enterprise at the forefront of the
sports care industry.
This was on full display throughout 2020 as companies great and
small struggled to handle the challenges and complexities of a
global pandemic. When it comes to Gsport, in particular, the crisis
had a major impact on the health and fitness world where the
company had been thriving. Gyms and fitness clubs shut down, group
activities were shunned, and individuals suddenly found themselves
struggling to set up home gyms on the fly.
Not one to shy from a challenge, Gsport took the opportunity to
embrace its fledgling online presence. Rather than hunkering down
and waiting for the storm to blow over, the brand steered into the
skid by ramping up its online activity. It expanded the e-commerce
availability of its products and even strove to increase its
international customer base in the process. The results were an
unprecedented push of Gsports products across the interweb. From
its own company site to major online retailers like Amazon, Gsport
made sure that its sports care tools were available to all and
sundry — even as they worked out from the isolation of the
homefront.
The ambitious, proactive attitude of the company has set Gsport
up for even greater success in the coming years. Not only has it
managed to thrive during the pandemic. The brand's efforts have
built an online infrastructure that it can continue to use as it
spreads the sports care gospel across international borders at an
increasing rate. The company's promising future shines even
brighter when one considers the fact that, in addition to the
online bustle, Gsport has also regularly been attending the ECRM
(Efficient Collaborative Retail Marketing) conference for years
now. Along with its e-commerce success, it's clear that Gsport is
poised to make major inroads into brick-and-mortar stores in the
U.S. and elsewhere. At this point, it seems safe to assume that
nothing but time stands between this ambitious sports care brand
becoming a global household name.
Please direct inquiries to:
Sam Caroti
(954)
846-6394
290290@email4pr.com
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SOURCE Gsport