BOZEMAN, Mont., Sept. 2, 2020 /PRNewswire/ -- Guidefitter,
the leading network for outdoor industry professionals and
enterprise influencer marketing platform for outdoor brands, today
announced their official partnership with Swarovski Optik North
America, a global leader in high-quality, precision sport optics.
The deal grants Swarovski Optik NA access to Guidefitter's
extensive network of verified pro guides and outfitters through
Guidefitter's digital influencer marketing platform.
Founded in 2011, Guidefitter hosts the largest database of
verified professional hunting and fishing guides and outfitters.
Relying heavily on gear in order to be successful in the field,
these professionals recognize the value and necessity of
high-quality optics. The extra advantage provided by premium optics
can often be the difference between a successful hunt and a
disappointed client. As one of the most influential communities in
the sport, a guide's recommendation on gear carries significant
weight and can help brands like Swarovski Optik boost brand
awareness and downstream sales.
"Since 1949, we have demanded the best of our products, our
teams, and our partners," says Albert
Wannenmacher, Swarovski Optik NA CEO. "With Guidefitter's
rapid growth, proven industry impact, rigorous vetting process, and
vision for the future, we are confident that this partnership
places us in a position to better connect with the most influential
and experienced individuals in the hunting industry while
continuing to grow and evolve our brand and products."
Guidefitter Verified Pros undergo an extensive vetting process
annually in order to confirm their status as outdoor professionals,
allowing them access to the Guidefitter marketplace. Swarovski
Optik NA products are available now to all verified guides &
outfitters on guidefitter.com.
"Swarovski Optik has long been considered by many to be the
preeminent brand in precision sport optics," said Bryan Koontz, Founder & CEO of Guidefitter.
"I'm proud that the Swarovski Optik team has placed their faith in
our people, technology and vision for an influencer-driven sales
and marketing strategy as we help them formalize their guide and
outfitter influencer program on our platform."
Swarovski Optik NA joins Guidefitter's impressive lineup of
category-leading brand partners including Weatherby, Polaris
RANGER, Traeger Grills, and First
Lite to name a few. The addition of Swarovski Optik NA contributes
to Guidefitter's recent momentum, on the heels of opening a
headquarters in Bozeman, MT,
Ian Jackson joining the team as Vice
President of Marketing, and now partnering with over 200 outdoor
industry brands.
For more information on how your brand can start working with
Guidefitter, visit guidefitter.com/brands. If you are an outdoor
professional and haven't joined the Guidefitter community yet, sign
up for free today at guidefitter.com/insiders.
About Guidefitter
Guidefitter is the leading industry
network for professional outdoor guides and outfitters, a trusted
destination for consumers seeking and sharing guided hunts and
fishing adventures, and the enterprise influencer marketing and
sales channel for outdoor brands. The Guidefitter community
represents the pulse of the hunting and fishing industry. For more
information, visit guidefitter.com.
Media Contact:
media@guidefitter.com
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SOURCE Guidefitter