PROXY
STATEMENT FOR 2016 ANNUAL MEETING OF STOCKHOLDERS OF YAPPN CORP.
May
31, 2016
Unless
otherwise stated, the information contained in this proxy statement is as of April 18, 2016.
Introduction
This
proxy statement is being furnished to the stockholders of Yappn Corp. (the “
Company
”) in connection with the
solicitation by or on behalf of management of the by its Board of Directors (the “
Board
”) in connection with
the 2016 Annual Meeting of Stockholders (the “
Meeting
”) to be held at 110 Tower Executive Offices, 110 SE 6th
Street, Suite 1700, Ft. Lauderdale, FL 33301 United States on May 31, 2016 at 10:00 a.m, local time, or at any adjournment or
postponement thereof.
The
Company is listed on the OTCQB in the United States of America (ticker: YPPN).
Our
registered United States office is located at 1001 Avenue of the Americas, 11th Floor, New York, NY 10018.
All
dollar amounts referenced herein, unless otherwise indicated, are expressed in United States dollars and Canadian dollars are
referred to as “CAD”.
Date,
Time and Place
This
proxy statement is being sent to you in connection with the solicitation of proxies by the Board to holders of its shares of common
stock (the “
Shares
”) for use at the Annual Meeting of Stockholders to be held at 110 Tower Executive Offices,
110 SE 6th Street, Suite 1700, Ft. Lauderdale, FL 33301 United States on May 31, 2016 at 10:00 a.m., local time, or at any adjournment
or postponement thereof. The proxy cut-off date for shares to be voted in advance of the meeting will be on May 27, 2016 if by
mail and May 30, 2016 if by scanned email or facsimile by 5:00pm, EST. Proxies will be solicited primarily by mail but may also
be solicited personally, by telephone or by facsimile by the regular employees of the Company at nominal costs. The costs of solicitation
by management will be borne by the Company.
Record
Date
Stockholders
of record at the close of business on April 18, 2016, the record date for the annual meeting, are entitled to receive this proxy
statement and to vote at the meeting and at any adjournment or postponement thereof. On the record date, there were 27,441,163
issued and outstanding shares of the Company’s Shares entitled to notice of and to vote at the annual meeting. Holders of
our Shares have one vote per share on each matter to be acted upon. A list of the stockholders of record entitled to vote will
be available at the annual meeting and for 10 days prior to the annual meeting, for any purpose germane to the meeting, between
the hours of 10:00 a.m. and 4:30 p.m. at our principal office.
The presence
in person or by proxy of holders of at least fifty percent of the outstanding shares of Shares of the Company constitutes a quorum.
For purposes of determining the presence of a quorum for transacting business, abstentions and broker “non-votes”
(proxies from banks, brokers or nominees indicating that such persons have not received instructions from the beneficial owner
or other persons entitled to vote shares on a particular matter with respect to which the banks, brokers or nominees do not have
discretionary power) will be treated as shares that are present. There are no cumulative voting rights. The inspector of election
who will be appointed for the Meeting will tabulate votes cast by proxy or in person and will determine whether or not a quorum
is present.
Proposals to be considered
by Stockholders
At
the Meeting, we will ask holders of our Shares to consider and vote
upon the following items:
(1)
Election of Directors
The
election of the Company’s directors, namely Edward P. Karthaus , C. Kent Jespersen, David Berry, David Fleck, Luis Vázquez
Sentíes, Tracie Crook, and Carrie Stone.
If
elected, these directors will each serve until the next annual meeting of the Company’s stockholders or until their successors
have been duly elected and qualified or until his earlier resignation, removal or death.
(2)
Ratification of the appointment of an Independent Registered Public Accounting Firm
The
ratification of the appointment of MNP LLP, Chartered Accountants, as our independent registered public accounting firm for
the fiscal year ending May 31, 2016.
Votes
Required By Stockholders
(1)
Election of Directors
The seven
directors nominated for election will be elected by a plurality of the votes cast, in person or by proxy, at the Meeting. Therefore
each director who has more “for” votes than “against” votes will be elected to the Board. Abstentions
from voting and broker “non-votes” on the election of directors will have no effect since they will not represent
votes cast for the purpose of electing directors.
(2)
Ratification of the appointment of an Independent Registered Public Accounting Firm
The
proposal to ratify the appointment of MNP LLP, Chartered Accountants, as our independent registered public accounting firm for
the fiscal year ending May 31, 2016, and to authorize the Board of Director’s to fix the firm’s remuneration, will
require the affirmative vote of a majority of the votes cast. For the purposes of this vote, votes to abstain will have the same
effect as votes against the proposal. Broker non-votes will have no effect on the vote on such proposal.
Voting
of Proxies
A shareholder
has the right to appoint a person or Company (who need not be a shareholder of the Company), other than the persons designated
in the accompanying form of proxy, to represent the shareholder at the Meeting.
Such right may be exercised by inserting the
name of such person or Company in the blank space provided in the proxy or by completing another proper form of proxy. Your Shares
will be voted in accordance with the instructions contained in the proxies. Your shares will be voted or withheld from voting
in accordance with your instructions on any ballot that may be called for and, if you specify a choice with respect to any matter
to be acted upon, your shares will be voted accordingly. If you return a signed proxy card without indicating your vote, your
shares will be voted in the following manner: FOR the election of persons put forth in this proxy to serve on the Board of Directors;
and FOR the ratification of the appointment of MNP LLP, Chartered Accountants, as the Company’s independent registered public
accounting firm for the fiscal year ending May 31, 2016.
Revocability
of Proxies – How to Vote
The grant
of a proxy on the enclosed proxy card does not preclude a stockholder from voting in person. You may revoke a proxy at any time
prior to your proxy being voted: (1) by delivering to our Chief Executive Officer, prior to the Meeting, a written notice of revocation
bearing a later date or time than the proxy; (2) by timely delivery of a valid, later dated proxy; or (3) by attending the Meeting
and voting in person.
Attendance
at the Meeting will not by itself constitute revocation of a proxy. If an adjournment occurs, it will have no effect on the ability
of stockholders of record as of the record date to exercise their voting rights or to revoke any previously delivered proxies.
We do not expect to adjourn the meeting for a period of time long enough to require the setting of a new record date.
If your
shares are registered directly in your name with our transfer agent, Worldwide Stock Transfer, you are considered, with respect
to those shares, the “stockholder of record.” The Notice of Annual Meeting of Stockholders, Proxy Statement, and proxy
card have been sent directly to you on the Company’s behalf at the address on file with Worldwide Stock Transfer.
If your
shares are held in a stock brokerage account or by a bank or other holder of record, you are considered the “beneficial
owner” of shares held in street name. The following documents have been forwarded to you by your broker, bank or other holder
of record who is considered, with respect to those shares, the shareholder of record: Notice of Annual Meeting of Stockholders,
Proxy Statement, and proxy card. As the beneficial owner, you have the right to direct your broker, bank or other holder of record
on how to vote your shares by using the voting instruction card included in the mailing.
SOLICITATION
OF PROXIES
The Company
will pay the cost of solicitation of proxies on behalf of the Board. In addition to mail, proxy solicitation may be made through
other means, including scanned email and facsimile.
We will, upon request, reimburse banks, brokers, nominees and other
record holders for their reasonable expenses in sending soliciting material to stockholders.
Stockholders should not send stock
certificates with their proxy cards.
NOTICE
AND ACCESS
On
March 29, 2012, the Securities and Exchange Commission published the Notice of Internet Availability of Proxy Materials (amended
from the 2007 rule). The rule provided that a corporation may now post searchable and printable copies of its regulatory shareholder
documents and proxy materials on a public website; a corporation must then mail its shareholders at least 40 days prior to its
annual meeting informing them where and how they can access the information; a corporation must mail a printed copy of all materials
to a shareholder that requests one, and this must be mailed within three business days of the request; and that corporations can
solicit and store a shareholder's future regulatory communication preferences.
The Company
has decided to deliver the Meeting Materials to Stockholders by posting the Meeting Materials on a website (http://www.yappn.cpm)
which website, apart from the Meeting Materials, is not incorporated into this Proxy. The Meeting will be available on the website
as of April 25, 2016, and will remain on the website for one full year thereafter.
The Company
has decided to mail paper copies of the Meeting Materials to those shareholders who had previously elected to receive paper copies
of the Company’s Meeting Materials. All other Stockholders will receive a notice and access notification which will contain
information on how to obtain electronic and paper copies of the Meeting Materials in advance of the Meeting. Stockholders may
request paper copies of the Meeting Materials be sent to them by postal delivery. These copies are available at no cost to Stockholders
and such requests may be made up to one year from the date the Meeting Materials are posted on the website described above. Stockholders
may request paper copies of the Meeting Materials be sent to them by postal delivery for one year from the mailing of the Meeting
Materials. These copies will be mailed by the Company and are available at no cost to Stockholders. If you wish copies of the
Meeting Materials, please call the Company toll-free at (888) 859-44421. Where a request for paper copies of the Meeting Materials
is made before the Meeting, the materials will be sent to the requesting Stockholder within three (3) business days of the request.
Stockholders that wish to receive paper copies of the Meeting Materials before the voting deadline and the Meeting date should
ensure their request is received no later than five (5) business days before the date that is 48 hours (excluding Saturdays, Sundays
and statutory holidays) prior to the Meeting.
VOTING
SECURITIES
The current
authorized share capital of the Company consists of four hundred million (400,000,000) shares of common stock and fifty million
(50,000,000) shares of preferred stock, both $.0001 par value respectively. As at the date hereof, 27,441,163 shares of common
stock, each of which carries the right to one vote on all matters that may come before the Meeting and no shares of Preferred
are issued and outstanding. To the knowledge of the directors and executive officers of the Company, no person or Company beneficially
owns, or controls or directs, directly or indirectly, Common Shares carrying in excess of 10% of the voting rights attached to
all outstanding Shares of the Company.
STATEMENTS
REGARDING FORWARD-LOOKING INFORMATION
This proxy
statement contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. These
forward-looking statements relate to the financial condition, results of operations, cash flows, financing plans, business strategies,
capital and other expenditures, competitive positions, growth opportunities for existing products, plans and objectives of management
and other matters. Statements in this document that are not historical facts are identified as forward-looking statements for
the purpose of the safe harbor provided by Section 21E of the Securities Exchange Act of 1934, as amended, or the Exchange Act
and Section 27A of the Securities Act of 1933, as amended, or the Securities Act.
When we
use the words "anticipate," "estimate," "project," "intend," "expect," "plan,"
"believe," "should," "likely" and similar expressions, we are making forward-looking statements.
These forward-looking statements are found at various places throughout this proxy statement and any other documents we incorporate
by reference in this proxy statement. We caution you not to place undue reliance on these forward-looking statements, which speak
only as of the date they were made. We do not undertake any obligation to publicly release any revisions to these forward-looking
statements to reflect events or circumstances after the date of this proxy statement or to reflect the occurrence of unanticipated
events. These forward-looking statements, including statements relating to future business prospects, revenues, working capital,
liquidity, capital needs and income, wherever they occur in this proxy statement, are estimates reflecting judgment. These forward-looking
statements involve a number of risks and uncertainties that could cause actual results to differ materially from those suggested
by the forward-looking statements. Forward-looking statements should, therefore, be considered in light of various important factors,
including those set forth in this proxy statement and those discussed from time to time in our Securities and Exchange Commission,
or SEC, reports, including our annual report on Form 10-K for the year ended May 31, 2015 filed with the SEC and our filed quarterly
reports on Form 10-Q. You should read and consider carefully the information about these and other risks set forth under the caption
"Risk Factors" in such filings.
DESCRIPTION
OF BUSINESS
Business
History
We
were originally incorporated under the laws of the State of Delaware on November 3, 2010 under the name of “Plesk Corp.” Our
initial business plan was to import consumer electronics, home appliances and plastic house wares. In March 2013, we filed an
amended and restated certificate of incorporation to change our name to “YAPPN Corp.” and increase our authorized
capital stock to 200,000,000 shares of common stock, par value $0.0001 per share and 50,000,000 shares of preferred stock, par
value $0.0001 per share. Further, in March 2013, our Board of Directors declared a stock dividend, whereby an additional
14 shares of our common stock was issued for each one share of common stock outstanding to each holder of record on March 25,
2013. All per share information in this report reflect the effect of such stock dividend. On December 22, 2014, our
shareholders approved the increase of authorized and issued shares of common stock to 400,000,000 shares of common stock. We filed
an amendment with the State of Delaware to affect this change which was accepted effective December 31, 2014.
On
March 28, 2013, we purchased a prospective social media platform and related group of assets known as Yappn (“Yappn”)
from Intertainment Media, Inc. (“IMI”), a corporation organized under the laws of Canada, for 7,000,000 shares of
our common stock, pursuant to an asset purchase agreement (the “Purchase Agreement” and the transaction, the “Asset
Purchase”) by and among IMI, us, and our newly formed wholly owned subsidiary, Yappn Acquisition Sub., Inc., a Delaware
corporation (“Yappn Sub”). Mr. David Lucatch, our prior Chief Executive Officer, was the Chief Executive Officer
and a director of IMI. IMI, as a result of this transaction has a controlling interest in our company. Included
in the purchased assets was a services agreement (the “Services Agreement”) dated March 21, 2013 by and among IMI
and its wholly owned subsidiaries Ortsbo, Inc., a corporation organized under the laws of Canada (“Ortsbo Canada”),
and Ortsbo USA, Inc., a Delaware corporation (“Ortsbo USA” and, collectively with Ortsbo Canada, “Ortsbo”). Ortsbo
was the owner of certain multi-language real time translation intellectual property that we believe is a significant component
of the Yappn business opportunity.
Immediately
following the Asset Purchase, under the terms of an Agreement of Conveyance, Transfer and Assignment of Assets and Assumption
of Obligations, we transferred all of our pre-Asset Purchase assets and liabilities (consisting of our former business of import
consumer electronics, home appliances and plastic house wares ) to our wholly owned subsidiary, Plesk Holdings, Inc., a Delaware
corporation. Thereafter, pursuant to a stock purchase agreement, we transferred all of the outstanding capital stock of Plesk
Holdings, Inc. to certain of our former shareholders in exchange for cancellation of an aggregate of 11,250,000 shares of our
common stock held by such persons.
Our
principal executive offices are located at 1001 Avenue of the Americas, 11th Floor, New York, NY 10018 and our telephone number
is (888) 859-4441. Our website is http://www. yappn.com (which website is expressly not incorporated into this Proxy).
Our Business
Yappn
Corp. empowers brands to globalize their offerings and build larger market share by efficiently removing the language barrier
in real-time. Focusing on the Ecommerce market, Yappn is the most innovative supplier of Advanced Machine Translation Services
to provide high fidelity language services including a complete customizable set of tools to engage consumers in up to 67 languages
to support the entire sales cycle, in real-time, from online marketing to Ecommerce sales and customer care.
Focused
on delivering global reach and efficiencies without the primary need of human intervention, these services are increasingly becoming
essential for companies to conduct business online, as English is no longer the language of the Internet. According to InternetWorldStats.com,
as of December 2014, there were over 3 billion Internet users and over 73% engage online in a language other than English. The
US Census released by the Center of Immigration Studies last October, 2014 cites that in 2013, a record 61.8 million U.S. residents
spoke a language other than English at home, which means that approximately one in five U.S. residents speaks a language other
than English, representing a 32% increase from 2010 and almost a 94% increase since 1990.
Yappn’s
offerings engage through all phases of Ecommerce, online events, and content programming. Through its Windrose Global Ecommerce
framework (“WGE”), Yappn provides an end-to-end multilingual Ecommerce solution for companies of all sizes. Covering
everything from pre to post sale, WGE’s proprietary suite includes all the tools for multilingual marketing (advertising),
shopping (store, catalog, shopping cart and check-out) and customer support.
Yappn’s
cloud-based platform is built from the ground up upon Yappn’s first-in-class technology that automatically detects an online
or mobile user’s language. WGE completes the process through advanced technology to understand the meaning and interpretation
of a message to seamlessly return a translation that is reflective of the meaning and spirit of the message.
Yappn’s
WGE technology is, in managements’ opinion, a game changing solution that can help a retailer revolutionize their business
quickly and cost effectively. By interfacing with a retailer’s existing Ecommerce solution, Yappn can assist the E-tailer
to greatly expand their global reach by presenting and promoting their store as well as supporting sales in multiple languages.
An E-tailer no longer has to be constrained to whom they can sell to because of language.
Yappn
derives revenue from a percentage of each sale and/or through professional services fees, when applicable, depending on the application
and installation of its offerings. Yappn redefines global social marketing by providing a set of stand-alone commercial tools
for brands to easily implement cost effective globalization solutions as they are complementary, not competitive, to today’s
top social media networks such as Twitter, Facebook, Pinterest, Instagram, Flickr and YouTube, web, mobile, video players, blogs,
online broadcasting, private networks, event virtualization and Ecommerce platforms.
Continued
expansion of Yappn’s business rollout will likely require additional debt or equity financing and there can be no assurance
that additional financing can be obtained on acceptable terms. Yappn is in the early stage of commercialization, and has insufficient
revenues to cover its operating costs. As such, Yappn has incurred an operating loss since inception. This and other factors raise
substantial doubt about our ability to continue as a going concern. Yappn’s continuation as a going concern is dependent
on our ability to meet our obligations, to obtain additional financing as may be required, and ultimately to attain profitability.
Yappn’s independent auditors have included an explanatory paragraph, in their audit report on our financial statements for
the fiscal year ended May 31, 2015 regarding concerns about our ability to continue as a going concern. Footnote 2 to the Notes
to the financial statement in our Annual Report also discusses concerns about our ability to continue as a going concern. Yappn’s
financial statements do not include any adjustments that might result from the outcome of this uncertainty.
Our Strategy
The
Yappn Ecommerce business model includes a business plan that we believe allows companies to extend their reach online and become
truly “international” by servicing customers in 67 languages. This advantage can improve their relationship with their
consumers through the elimination of the language barrier and by offering the shopping cart and catalog in multiple languages.
Out of 3 billion Internet users, only 800.6 million engage online in English, according to Internet World Stats.com.
Management believes that prime markets for Ecommerce growth are in China, Eastern Europe and Latin America.
The
Yappn tool set is comprised of three segments: Online Marketing, Ecommerce Sales, and Customer Care, to provide brands with a
series of technology add-ons to complement their current social media activities and allows them to reach a global audience by
instantly providing key messaging in 67 languages.
Online
Marketing:
Advertisement, Social Wall and FotoYapp, Live and Global Events, Video Capturing
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Digital
Advertisement will be presented in the viewer’s choice of language, regardless of their location. The WGE technology
will automatically detect the language of the customers’ browser and present the ad in that language, inclusive of local
promotions.
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The
Social Wall is an aggregation of major social media accounts for fans and consumers to interact with in 67 languages on up
to 54 social media platforms.
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FotoYapp
is a mobile app that provides brands with the ability to share media content instantly across the global social sphere, engaging
customers via pictures and short burst video, deploying coupons presented as images. Customers can also use FotoYapp to draw
users into their Estore from their social network pages with a unique embeddable FotoWall that resides in their web-store,
thereby dramatically increasing traffic to their store. FotoYapp can currently connect to 54 different networks.
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A
live Q&A is an interactive live stream with fans worldwide that allows them to participate and ask moderated questions
in 67 languages.
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Engagement
events such as a custom branded Twitter Q&A session which allows for real-time multilingual events to activate on a global
scale for brands and individuals.
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Live
video captioning is to broadcast a live event with real-time video closed captioning in 67 languages.
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Post-production
video provides closed captioning in 67 languages for archive videos and feature films.
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Ecommerce
Sales:
Store, Catalog, Shopping Cart & Check-Out
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By
interfacing with a retailer’s existing Ecommerce solution, the WGE technology helps a retailer greatly expand their
global reach by presenting its store, catalog, shopping cart and check-out in up to 67 different languages instantaneously
using enhanced machine-based translation.
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Customer
Care:
Multilingual Chat
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Multilingual
Chat provides companies, brands, organizations and consumers with the ability to have topical discussions in almost any language
in real-time. Instant globalization allows a company to converse in a customer’s language of choice without incurring
the heavy cost of a Customer Service Representative having fluency in every language that the business chooses to service
in.
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The
tools are a "build once and deploy everywhere" arrangement allowing brands to embed key social media like Twitter, Facebook,
YouTube, Instagram, Pinterest, Flickr and Tumblr and mobile into a total of 54 existing platforms. Yappn tools have been effectively
tested and commercially deployed through a number of entertainment, sports and commercial brands and they are now available to
agencies to enhance their client's domestic and global outreach plans. The programs are available on a servicing contractual basis
and we have begun to receive commitments from various brands for the use of its tool sets.
According
to eMarketer.com, China and USA are the world’s leading Ecommerce markets, combining for more than 55% of the world’s
Internet retail in 2014. In 2015, worldwide web sales were expected to increase nearly 21% to $1.59 Trillion. With this view in
mind, Yappn’s WGE platform is focused on the Ecommerce market to enable retailers to break the language barrier that prevents
them from accessing global markets. Yappn has altered this paradigm with an API (application program interface) that renders any
Ecommerce site into a global site in real-time and in up to 67 languages inclusive of the shopping cart checkout. With very high
fidelity experience and without any human translation or intervention, the Software as a Service (SaaS) application is focused
on three distinct sales models: Partner, Direct and Channel.
The
Partner Model is a “One to Many” sales model based on the Yappn Sales Team building relationships directly with partners
with the intent of establishing contacts into the partner’s own community in addition to working with the partner themselves.
This includes agencies, developer networks and software partnership communities.
The
Direct Sales model is a “One-to-One” Model based on the Yappn Sales Team directly selling to a particular customer.
This model is generally reserved for strategic and high brand value sales opportunities.
The
Channel Sales Model is “One-to-One-to-Many” sales model based on the Yappn Sales Team building relationships directly
with software and platform developers, like Shopify and other Ecommerce systems.
Yappn
will continue to develop additional revenue-centric features and tools and refine our current business plan. Each new feature
set is built on a prime revenue driver for our business as it continues to work with clients and their agencies to develop new
deployment tools and programs to reach an expanding global audience.
Digital
Widget Factory
Yappn
executed a three-year Master Services Agreement (MSA) and Statement of Work (SOW) with Digital Widget Factory to develop and manage
a minimum of 200 multilingual Ecommerce sites which will include multilingual online marketing through traditional online services
and social engagement. Expected first year revenues for the program are estimated to be up to $3,000,000 (although no assurances
can be provided that such amounts will be achieved or profitability realized) with rapid expansion of sites planned for 2016 and
2017. Contract terms allowed for pre-paid fees in association with the project of a minimum of $700,000 plus ongoing professional
fees and 20% net profit on the program for the term duration.
The
Global Content Market is an ever growing market, with Ipsos Market Research stating that 7 out of 10 online consumers in 24 countries
indicate that in a month they share some type of content on social media sites, including pictures as well as articles and something
recommended, such as a product, service, movie or book. Emarketer.com also points out that global ad spending will be nearly $600
billion worldwide in 2015 with the increase in digital and mobile platforms being the key growth in ad spending.
Yappn
will provide multilingual online marketing through traditional online services and social engagement with its proprietary patented
technology to DWF by scheduling and supporting DWF’s revenue programs related to direct and network online advertising,
schedule and support DWF’s affiliate and Ecommerce partnerships and also support DWF users to customize their content experience,
submit original content and provides tools to incent sharing of content and encourage users to build the membership base.
Revenues
recognized to May 31, 2015 from this program totals $1,374,384, which are from ongoing development, programs. Future higher revenues
are expected, but not guaranteed, based on an advertising model and an affiliate/membership model which has been effective after
the fiscal year end. With over 73% of the Internet surfing languages other than English, this program is designed to capture the
foreign advertising market for content that is dominated in English speaking ad partners.
Effective
February 29, 2016, DWF sold the technology platform, partially developed by us in conjunction with DWF’s principals to Intelligent
Content Enterprises (“ICE”) in an all stock based transaction. As part of the transaction, DWF has ownership and rights
to 24 million common shares of ICE for a large minority shareholder position of ICE. We have a draft promissory note from DWF,
for the value of the billings of $2,125,000 ($1,431,489 is recorded as a receivable as at February 29, 2016), which is to be paid
out over time, with the final payment expected by August 31, 2016. The promissory note is expected to be secured by DWF’s
ICE holdings in the amount of 4,250,000 ICE shares, which at the current market value of ICE shares, as of this filing significantly
exceeds to the value of the promissory note. Prior to the signing of the note on February 29, 2016, we received $55,428 and we
have received another $208,200 subsequent to this quarter end. These amounts are recorded as recognized revenue of the oldest
invoices not previously recognized as revenue, which only recognizes revenue on a basis of cash being received by us. With additional
payment history and with additional elapsed time for the trading history of ICE, we believe we may be in a position to fully recognize
previously unrecognized revenue prior to cash collection, as typically a secured note would provide sufficient assurances of payment
to meet the collectability standard, but due to the payment history and limited trading time of ICE shares since the acquisition,
management may make that assessment as part of its May 31, 2016 financial reporting.
The
Services Agreement
We
acquired the rights to use technology and management and development support services under the Services Agreement, dated March
21, 2013, between IMI and IMI’s wholly owned Ortsbo subsidiaries. Pursuant to the terms of the Services Agreement,
Ortsbo made available to us its representational state transfer application programming interface (the “Ortsbo API”),
which provides multi-language real-time translation as a cloud service. The Services Agreement also provides that Ortsbo makes
its “Live and Global” product offering, which enables a cross language experience for a live, video streaming production,
available to us as a service for marketing and promoting the Yappn product in the marketplace (the “Services”). The
Services do not include the “chat” technology itself and we shall be solely responsible for creating, securing or
otherwise building out our website and any mobile applications to include chat functionality, user forums, user feedback, and
related functionality within which the Ortsbo API can be utilized to enable multi-language use. Under the initial agreement,
no intellectual property owned by Ortsbo would be transferred to us except to the extent set forth in the Services Agreement as
described in “Intellectual Property” set forth below.
For
all ongoing services provided under the Services Agreement, we shall pay Ortsbo an amount equal to the actual cost incurred by
Ortsbo in providing the Services, plus thirty percent (30%). In addition, we shall pay to Ortsbo an ongoing revenue
share which shall equal seven percent (7%) of the gross revenue generated by our activities utilizing the Services. If
we are earning revenue without the use of the Services because, for example, all communications are taking place in English, then
no revenue share shall be owing to Ortsbo with respect thereto. If there is a blend of multi-language and English-English
communications, then the parties shall do their best to pro rate or apportion the revenues appropriately in order to compensate
Ortsbo for the portion of our revenues enabled by use of the Services from Ortsbo. The Services Agreement may be terminated
by either party with 60 days written notice and both parties may not, for the term of the Agreement and a period of two years
thereafter, (i) directly or indirectly assist any business that is competitive with the other party’s business, (ii) solicit
any person to leave employment with the other and (iii) solicit or encourage any customer to terminate or otherwise modify adversely
its business relationship with the other.
In
October 2013, we amended the Services Agreement. Under the terms of the amendment to the Services Agreement, we would
have the first right of refusal to purchase the Ortsbo platform and all its assets and operations for a period of two years; increasing
its use of Ortsbo's technology for business to consumer social programs at a purchase price to be negotiated at the time we exercise
our right. We would also have a right to purchase a copy of the source code only applicable to Yappn programs for $2,000,000 which
may be paid in cash or restricted shares of our common stock at a per share price of $1.50 per share. As part of the enhancement
agreement, we issued Ortsbo 166,667 shares of our restricted common stock. On April 28, 2014, we exercised our right to purchase
a copy of the source code for the Ortsbo property in exchange for 1,333,333 shares of restricted common stock for a value of $2,000,000.
On
July 6, 2015, Yappn entered into a definitive agreement to acquire all of the intellectual property assets of Ortsbo. The purchased
assets include US Patent No. 8,983,850 B2, US Patent No. 8,917,631 B2, US Patent No. 9,053,097 B2, and other intellectual property
including Ecommerce and Customer Care know-how for a total purchase price of US $17 Million, which will be paid by the assumption
of US $1 Million in debt and the issuance of US $16 Million worth of Yappn restricted common shares (32 Million shares at US $0.50
per share). The transaction closed on September 15, 2015 and the amended Services Agreement was terminated.
Competition
Our
business relating to and arising from the development of the Yappn assets is characterized by innovation, rapid change, patented,
proprietary and disruptive technologies. We may face significant competition, including from companies that provide translation,
tools to facilitate the sharing of information, that enable marketers to display advertising and that provide users with multilingual
real-time translation of Ecommerce, events and proprietary social media and chat platforms. These may include:
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that offer full-featured products that provide a similar range of communications and related capabilities that we provide.
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Companies
that provide web- and mobile-based information and entertainment products and services that are designed to engage users.
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Companies
that offer Ecommerce solutions with built in language support.
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Traditional
and online businesses that offer corporate sponsorship opportunities and provide media for marketers to reach their audiences
and/or develop tools and systems for managing and optimizing advertising campaigns.
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Competitors,
in some cases, may have access to significantly more resources than Yappn.
We
anticipate that we will compete to attract, engage, and retain clients and users, to attract and retain marketers, to attract
and retain corporate sponsorship opportunities, and to attract and retain highly talented individuals, especially software engineers,
designers, and product managers.
As we introduce new features to the Yappn platform, as the platform evolves, or
as other companies introduce new platforms and new features to their existing platforms, we may become subject to additional competition. We
believe that our ability to quickly adapt to a changing marketplace, and our experienced management team, will enable us to compete
effectively in the market. Further, we believe that our focus on encouraging user engagement based on topics and interests,
rather than on “friends” or connections, will differentiate us from much of the competition.
Intellectual Property
We
own (i) the yappn.com domain name (which website is expressly not incorporated into this Proxy) and (ii) the Yappn name and all
trademarks, service marks, trade dress and copyrights associated with the Yappn name, logo and graphic art. We may
prepare several patent filings in the future. Upon payment of the applicable fees pursuant to the Services Agreement, Yappn became
the exclusive owner of copyright in the literary works or other works of authorship delivered by Ortsbo to us as part of the Services
provided under the Services Agreement (the “Deliverables”). All such rights shall not be subject to rescission
upon termination of the Services Agreement. Also as set forth in the Services Agreement, we shall grant to Ortsbo (i)
a non-exclusive (subject to certain limitations) license to use the Deliverables for the sole purpose of developing its technology,
(ii) a non-exclusive license to use, solely in connection with the provision of the Services, any intellectual property owned
or developed by us or on our behalf and necessary to enable Ortsbo to provide the Services and (iii) a license to use intellectual
property obtained by us from third parties and necessary to enable Ortsbo to provide the Services. All such licenses
shall expire upon termination of the Services Agreement.
On
April 28, 2014, we purchased a copy of the source code for the Ortsbo property and all the rights associated with it.
On
July 16, 2015, Yappn entered into a definitive agreement to acquire all of the intellectual property assets of Ortsbo. The purchased
assets include US Patent No. 8,983,850 B2, US Patent No. 8,917,631 B2, US Patent No. 9,053,097 B2, and other intellectual property
including Ecommerce and Customer Care know-how (Proprietary lexicons and linguistic databases that integrate into Yappn’s
language services platform). The transaction closed on September 15, 2015.
Yappn
continues to engage in activities to maintain and further build differentiated technologies that increase its intellectual properties.
Government Regulation
We
are subject to a number of U.S. federal and state, and foreign laws and regulations that affect companies conducting business
on the Internet, many of which are still evolving and being tested in courts, and could be interpreted in ways that could harm
our business. These may involve user privacy, rights of publicity, data protection, content, intellectual property, distribution,
electronic contracts and other communications, competition, protection of minors, consumer protection, taxation and online payment
services. In particular, we are subject to federal, state, and foreign laws regarding privacy and protection of user data. Foreign
data protection, privacy, and other laws and regulations are often more restrictive than those in the United States. U.S. federal
and state and foreign laws and regulations are constantly evolving and can be subject to significant change. In addition, the
application and interpretation of these laws and regulations are often uncertain, particularly in the new and rapidly-evolving
industry in which we operate. There are also a number of legislative proposals pending before the U.S. Congress, various state
legislative bodies, and foreign governments concerning data protection which could affect us. For example, a revision
to the 1995 European Union Data Protection Directive is currently being considered by legislative bodies that may include more
stringent operational requirements for data processors and significant penalties for non-compliance.
PROPERTIES
We
do not own or any real property at this time. We presently utilize office space in New York, New York on a month to month basis
and any fees are nominal. We have a Canadian office with a monthly lease which is absorbed by from Intertainment Media, Inc. and
eligible for repayment in accordance with the services agreement.
MANAGEMENT’S
DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS
The
following is management’s discussion and analysis (“MD&A”) of certain significant factors that have affected
our financial position and operating results during the periods included in the accompanying financial statements, as well
as information relating to the plans of our current management. This report includes forward-looking statements. Generally, the
words “believes,” “anticipates,” “may,” “will,” “should,” “expect,”
“intend,” “estimate,” “continue,” and similar expressions or the negative thereof or comparable
terminology are intended to identify forward-looking statements. Such statements are subject to certain risks and uncertainties,
including the matters set forth in this report or other reports or documents we file with the Securities and Exchange Commission
from time to time, which could cause actual results or outcomes to differ materially from those projected. Undue reliance should
not be placed on these forward-looking statements which speak only as of the date hereof. We undertake no obligation to update
these forward-looking statements.
The
following discussion and analysis of our results of operations and financial condition should be read in conjunction with (i)
audited consolidated financial statements for the fiscal years ended May 31, 2015 and 2014 and the notes thereto and (ii) the
section entitled “
Business
”, included elsewhere in this prospectus.
The
Company's MD&A is comprised of significant accounting estimates made in the normal course of its operations, overview of the
Company's business conditions, results of operations, liquidity and capital resources and contractual obligations. The Company
did not have any off balance sheet arrangements as of May 31, 2015 or 2014.
The
discussion and analysis of the Company’s financial condition and results of operations is based upon its financial statements,
which have been prepared in accordance with generally accepted accounting principles generally accepted in the United States (or
"GAAP"). The preparation of those financial statements requires us to make estimates and judgments that affect the reported
amount of assets and liabilities at the date of its financial statements. Actual results may differ from these estimates under
different assumptions or conditions.
Overview
We
were originally incorporated under the laws of the State of Delaware on November 3, 2010 under the name of “Plesk Corp.” Our
initial business plan was to import consumer electronics, home appliances and plastic house wares. In March 2013, we changed our
name to YAPPN Corp. and entered into an asset purchase agreement to acquire a prospective social media platform. We operate a
real-time multilingual company that amplifies brand and social messaging, expands online commerce and provides customer support
by globalizing these experiences with its proprietary approach to language. Through its real-time multilingual amplification platform,
we eliminate the language barrier, allowing the free flow of communications in 67 languages.
For
the years ended May 31, 2015 and 2014, we had revenues of $1,521,984 and $37,135, respectively. The relatively low
levels operating revenue together with the costs we incurred for development of our business and increases in headcount resulted
in net losses and comprehensive losses of $4,624,744 and $2,641,473 for the years ended May 31, 2015 and 2014, respectively. For
the year ended May 31, 2015, we had assets totaling $1,470,823, liabilities totaling $8,114,106, and a stockholders’ deficit
of $6,643,283. For the year ended May 31, 2014, we had assets totaling $992,002, liabilities totaling $7,046,301 and a stockholders’
deficit of $6,054,299.
Research
and Development
We
have incurred research and development expenses related to software development totaling $671,312 and $1,375,112 for the years
ended May 31, 2015 and May 31, 2014, respectively. The research and development costs consisted of developmental services
provided by Intertainment Media Inc. and our own development team of $498,979 and external consultants’ fees of $172,333.
Critical
Accounting Policies
General
The
consolidated financial statements and notes included in our quarterly and annual financial statements contain information that
is pertinent to this management's discussion and analysis. The preparation of financial statements in conformity with accounting
principles generally accepted in the United States of America requires us to make estimates and assumptions that affect the reported
amounts of our assets and liabilities, and affect the disclosure of any contingent assets and liabilities. We believe these accounting
policies involve judgment due to the sensitivity of the methods, assumptions, and estimates necessary in determining the related
asset and liability amounts. While our critical accounting policies are described in the notes to our financial statements appearing
elsewhere in this report, we believe the following policies are important to understanding and evaluating our reported financial
results:
Fair
Value of Financial Instruments
The
Company estimates the fair value of financial instruments using the available market information and valuation methods. Considerable
judgment is required in estimating fair value. Accordingly, the estimates of fair value may not be indicative of the amounts the
Company could realize in a current market exchange.
The
Company follows FASB Accounting Standards Codification (“Paragraph 820-10-35-37”) to measure the fair value of its
financial instruments. US GAAP establishes a fair value hierarchy which prioritizes the inputs to valuation techniques used to
measure fair value into three (3) broad levels. The fair value hierarchy gives the highest priority to quoted prices (unadjusted)
in active markets for identical assets or liabilities and the lowest priority to unobservable inputs. The three (3) levels of
fair value hierarchy are described below:
Level
1 - Quoted prices in active markets for identical assets or liabilities;
Level
2 - Observable inputs other than Level 1 prices, such as quoted prices for similar assets or liabilities; or other inputs that
are observable or can be corroborated by observable market data for substantially the full term of the assets or liabilities;
and
Level
3 - Unobservable inputs that are supported by little or no market activity and that are financial instruments whose values are
determined using pricing models, discounted cash flow methodologies, or similar techniques, as well as instruments for which the
determination of fair value requires significant judgment or estimation.
If
the inputs used to measure the financial assets and liabilities fall within more than one level described above, the categorization
is based on the lowest level input that is significant to the fair value measurement of the instrument. The warrants and the convertible
promissory notes and debentures are classified as Level 2 financial liabilities.
Related Parties
For
the purposes of these financial statements, parties are considered to be related if one party has the ability, directly or indirectly,
to control the party or exercise significant influence over the party in making financial and operating decisions, or vice versa,
or where the Company and the party are subject to common control or common significant influence. Related parties may be individuals
or other entities.
Fair
Value of Derivative Instruments
The
Company has previously issued attached five year warrants as part of a subscription agreements that included convertible promissory
notes, debentures and line of credit, some of which had price protection provisions that expired after twelve months. Upon expiration
of the price protection, the instruments were treated as an equity instrument.
When
applicable, the instruments are measured at fair value using a binomial lattice valuation methodology and are included in the
consolidated balance sheets as derivative liabilities. Both unrealized and realized gains and losses related to the derivatives
are recorded based on the changes in the fair values and are reflected as a financing expenses on the consolidated statements
of operations and comprehensive income (loss).
Hybrid
Financial Instruments
For
certain hybrid financial instruments, the Company elected to apply the fair value option to account for these instruments. The
Company made an irrevocable election to measure such hybrid financial instruments at fair value in their entirety, with changes
in fair value recognized in earnings at each balance sheet date. The election may be made on an instrument by instrument basis.
Fair
Value of Convertible Notes
The
Company has issued convertible notes that are convertible into common stock, at the option of the holder, at conversion prices
based on the trading price per share over a period of time. As a result of the variability in the amount of common stock to be
issued, these instruments are reflected at fair value. These instruments are measured at the greater of the present value of the
note discounted at market rates and the value using a binomial lattice valuation methodology and are included in the consolidated
balance sheets under the caption “convertible promissory notes and debentures”. Any unrealized and realized gains
and losses related to the convertible notes are recorded based on the changes in the fair values and are reflected as financing
expenses on the consolidated statements of operations and comprehensive loss.
Estimates
The
consolidated financial statements are prepared on the basis of accounting principles generally accepted in the United States.
The preparation of consolidated financial statements in conformity with generally accepted accounting principles requires management
to make estimates and assumptions that affect the reported amounts of assets and liabilities and the disclosure of contingent
assets and liabilities as of the date of the consolidated financial statements, and revenues and expenses for the fiscal year
ended May 31, 2015 and 2014.
The
Company’s significant estimates include the fair value of financial instruments including the underlying assumptions to
estimate the fair value of derivative financial instruments and convertible notes and the valuation allowance of deferred tax
assets.
Management
regularly reviews its estimates utilizing currently available information, changes in facts and circumstances, historical experience
and reasonable assumptions. After such reviews, if deemed appropriate, those estimates are adjusted accordingly.
These
significant accounting estimates bear the risk of change due to the fact that there are uncertainties attached to those estimates
and certain estimates are difficult to measure or value.
RESULTS OF OPERATIONS
Year ended May 31, 2015 and
May 31, 2014
Revenues
We
are in the process of commercialization of our multi-language e-commerce and marketing businesses. We had revenues
of $1,521,984 and $37,135 for the year ended May 31, 2015 and May 31, 2014, respectively. Revenues for the current year relate
predominately to professional services for Digital Widget Factory. Comparative period revenues resulted from services provided
for a few limited customer events. Our management is focusing on developing and refining its technologies, and its relationships
with commercial partners and influencers, which has delayed revenue realization in recent quarters related to e-commerce.
Cost
of revenue
We
incurred costs of revenues of $316,907 and $9,443, for the year ended May 31, 2015 and 2014, respectively. These costs were directly
attributable to the revenues generated in the applicable periods and resulted in a gross profit of $1,205,077 and $27,692, for
the year ended May 31, 2015 and 2014, respectively.
Total operating expenses
During
the year ended May 31, 2015 and 2014, total operating expenses were $5,186,787 and $4,107,547, respectively.
For
the year ended May 31, 2015, the operating expenses consisted of marketing expense of $1,099,054, research and development expenses
of $671,312, general and administrative expenses of $1,394,474, professional fees of $293,373, consulting fees of $745,719, amortization
of $231, and stock based compensation of $982,624. For the comparable year ended May 31, 2014 the operating expenses consisted
of marketing expenses of $633,272, research and development expenses of $1,375,112, general and administrative expenses of $1,348,712,
professional fees of $355,518 and consulting fees of $394,933.
All
of our research and development costs have been incurred since the fourth quarter of the 2013 fiscal year. These research and
development expenses are primarily for fees to technology consultants from Intertainment Media and Ortsbo, in the prior year,
with higher weighting on Yappn’s own employees and third party consultants in the latter half of fiscal 2015. There were
significant costs incurred in development of the various technologies supporting the business towards the commencement of commercialization.
Many of these costs will not continue into the future, however there will continue to be maintenance and ongoing development customization
to ensure our technology solutions meet required standards for our current and prospective customers.
Marketing
expenses include costs incurred for public relations, and promotional events and related activities. In the current year, there
was a significant launch event in regard to the Company’s FotoYapp application early in our second quarter. A similar event
did not incur in the year ended May 31, 2014, which is the main reason for the increase in marketing expenses for the year ended
May 31, 2015.
General
and administrative expenses include executive and office salaries, administrative services for accounting and finance, and general
office needs and averaged approximately $350,000 per quarter. These costs have remained relatively consistent year over year as
we continue to work to develop a customer base and meet the needs of investors to finance our operation. Management has made some
direct employee engagements over the comparative period, while certain other costs have been reduced. Upon further significant
increases in revenue, the Company will continue to hire, but the growth of this cost will be far less than the impact to Net Income
(Loss).
Professional
fees were incurred primarily for use of legal counsel related to financing arrangements for convertible promissory notes and warrants
and for accounting and auditing services. We expect our professional fees to vary from period to period based upon our corporate
needs and were relatively consistent year over year.
Consulting
fees incurred primarily for consulting service costs for third party consultants. We have used a number of different outside firms
to provide investor relations services, strategic position of our products, markets and customer introductions. Some of the fees
of the firms providing these services were paid with shares of common stock. Consultants were used more extensively in the year
ended May 31, 2015 than in the year ended May 31, 2014. Although consultants are more expensive on a per hour basis, the effort
required for some consultants would not support a full time engagement, but overall more services for the Company were required.
Stock
based compensation relates to our two grants of stock options during the year ended May 31, 2015. Stock based compensation is
recorded using the binomial lattice model which provides a fair value based on assumptions determined to be appropriate by management.
Stock based compensation is recorded over the vesting period using a graded vesting schedule. We did not have any grants of stock
options for the year ended May 31, 2014, therefore there was no stock based compensation recorded for that year.
Total other income and
expenses
Other
(income) expenses totaled $643,034 and $(1,438,382), for the year ended May 31, 2015 and May 31, 2014, respectively. The change
of $2,081,416 is primarily due to the change in the fair value of derivative financial instruments. Many of our financing instruments
are either convertible into shares of our common stock or have provisions that provide an option to convert into shares of our
common stock. For accounting purposes we are required to value such instruments at fair value which can fluctuate as the market
price of shares of our common stock fluctuates.
During
the year ended May 31, 2015, total other (income) consisted of interest expense of $367,895, financing expenses related to convertible
debentures, and derivative liabilities totaling $1,128,257, a gain resulting from the change in fair value of the derivative liabilities
and convertible notes of ($1,291,743) and other miscellaneous income of ($161,375).
During
the year ended May 31, 2014, total other income and expenses resulted in income of $(1,438,382). The other (income)
consisted of interest expense of $110,611 and financing expenses on the issuance of derivative liabilities of $4,737,726. Other
income consisted of the increase in the fair value of the derivative liabilities resulting in a gain of ($6,318,613) and miscellaneous
other income of $31,894.
The
financing expenses related to the issuance of derivative liabilities for the year ended May 31, 2015 related primarily to the
raising of convertible notes with exercise prices tied to a discount to market rates. In the prior year, the financing expense
related to issuances of preferred shares and convertible debentures that had anti-dilution ratchet provisions thus requiring fair
value accounting. For accounting purposes, since certain financial instruments had convertible provisions and in some cases provisions
that protect the holder by including full ratchet anti-dilution measures, they were treated as derivatives liabilities and are
valued using a binomial lattice fair value model upon inception and adjusted accordingly to market at the close of the period. Based
on our stock price on the date of issuance, which is the date the fair value exercise was completed, the initial financing expense
was significant for the year ended May 31, 2014. The financing expense associated with the capital raises and prior obligations
were $1,128,257 and $4,737,726 for the year ended May 31, 2015 and May 31, 2014, respectively. There were fewer dilutive financings
raised in the year ending May 31, 2015 from convertible notes and no financing from preferred share issuance than the comparative
period as we primarily relied on bridge loans and the line of credit arrangement for financing during the year ended May 31, 2015.
As
of May 31, 2014, we adjusted the fair value of the derivatives instruments related to the sale of preferred stock and warrants
and debentures previously issued. This reduction was based on both a decline in our share price as the market price of the common
shares declined from a May 31, 2013 share price of $0.55 to a May 31, 2014 share price of $0.16 as well as an element due to elapsed
time. There was a further reduction in fair values for the year ended May 31, 2015 as the market price of the common shares declined
from a May 31, 2014 share price of $0.16 to a May 31, 2015 share price of $0.06. The changes in market value of our common stock
coupled with the other parameters used in the binomial lattice model for all instruments marked to market, resulted in a gain
of $691,743 for the year ended May 31, 2015 in contrast to a larger gain of $6,318,613 for the year ended May 31, 2014, a change
of $5,626,870.
During
the year ended May 31, 2015 and year ended May 31, 2014, we raised $2,742,263 and $3,860,092, respectively, in cash from short
term notes payable, line of credit, convertible notes and debentures through normal channels and private placements.
Net loss and comprehensive
loss
During
the year ended May 31, 2015 and 2014, we had net loss and comprehensive loss of $4,624,744 and $2,641,473 respectively.
Three months ended February
29, 2016 and February 28, 2015
Revenues
We
are in the process of commercialization of our multi-language e-commerce and marketing businesses. We had revenues
of $101,537 and $528,846 for the three months ended February 29, 2016 and February 28, 2015, respectively. The Company billed
its largest customer $233,860 for the three month period ended February 29, 2016. Our company has received acknowledgment and
acceptance of the services performed, however due to the long period without payment, our management has determined the revenue
recognition criteria has not been met for new billings. Our company and DWF are working through final discussions to complete
a secured promissory note to enable full and complete payment of the total billings incurred, both recognized and unrecognized
as at February 29, 2016. We did recognize $55,428 in revenue in the third quarter from DWF based on a payment received against
the outstanding billings. The DWF assets were acquired by ICE effective February 29, 2016 and thus no further billings will be
made to DWF. Future billings as part of consulting and language services for the program will be through ICE, and initially are
expected to be lower than the average billings to DWF. Our management is focusing on developing and refining its technologies,
and its relationships with commercial partners and influencers, which has delayed revenue realization in recent quarters related
to e-commerce.
Cost
of revenue
We
incurred costs of revenues of $9,134 and $140,183, for the three months ended February 29, 2016 and February 28, 2015, respectively.
These costs were directly attributable to the revenues generated in the applicable periods and resulted in a gross profit of $92,403
and $388,663, for the three months ended February 29, 2016 and February 28, 2015, respectively.
Total operating expenses
During
the three months ended February 29, 2016 and February 28, 2015, our total operating expenses were $1,295,610 and $849,358, respectively.
For
the three months ended February 29, 2016, the operating expenses consisted of marketing expense of $26,152, research and development
expenses of $109,203, general and administrative expenses of $497,826, professional fees of $241,025, consulting fees of $92,590,
amortization of $263,940, depreciation of $102 and stock based compensation of $64,772. For the three months ended February 28,
2015, the operating expenses consisted of marketing expense of $104,383, research and development expenses of $100,759, general
and administrative expenses of $300,435, professional fees of $74,282, consulting fees of $199,064, depreciation of $57 and stock
based compensation of $70,378.
Our
research and development costs are partially for fees to technology consultants from Intertainment Media and Ortsbo, in the prior
year, with higher weighting on our own employees and third party consultants in the latter half of fiscal 2015. In the three months
ended February 29, 2016 there were no research and development costs from Intertainment Media and Ortsbo. There were significant
costs incurred in development of the various technologies supporting the business towards the commencement of commercialization.
Many of these costs will not continue into the future, however there will continue to be maintenance and ongoing development customization
to ensure our technology solutions meet required standards for our current and prospective customers.
Marketing
expenses include costs incurred for public relations, and promotional events and related activities. During the third quarter
of fiscal 2015, there were additional marketing expenses incurred on promotion of FotoYapp. A similar event did not incur in the
three months ended February 29, 2016, which is the primary reason for the decrease in marketing expenses for the three months
ended February 29, 2016.
General
and administrative expenses include executive and office salaries, administrative services for accounting and finance, and general
office needs. These costs have remained relatively consistent period over period as we continue to work to develop a customer
base and meet the needs of investors to finance our operation. Management has made some direct employee engagements over the comparative
period, while certain other costs have been reduced. Upon further significant increases in revenue, management will continue to
hire, but the growth of this cost, we believe, will be far less than the impact to Net Loss.
Professional
fees were incurred primarily for use of legal counsel related to financing arrangements for convertible secured promissory notes
and for accounting and auditing services. We expect our professional fees to vary from period to period based upon our corporate
needs and were relatively consistent period over
Consulting
fees incurred primarily for consulting service costs for third party consultants. We have used a number of different outside firms
to provide investor relations services, strategic position of our products, markets and customer introductions. Some of the fees
of the firms providing these services in the prior period were paid with shares of common stock. Consultants were used to a lesser
extent in the three months ended February 29, 2016 compared to the three months ended February 28, 2015. Although consultants
are more expensive on a per hour basis, the effort required for some consultants would not support a full time engagement, but
overall more services for the Company were required.
Amortization
for the three month period ended February 29, 2016 relates to technology acquired from Ortsbo on September 15, 2015. The technology
is amortized over 5 years. There is no amortization recorded in the prior period as the acquisition only relates to fiscal 2016.
Stock
based compensation during the three months ended February 29, 2016 relates to our two previous grants of stock options. Stock
based compensation is recorded using the binomial lattice model which provides a fair value based on assumptions determined to
be appropriate by management. Stock based compensation is recorded over the vesting period using a graded vesting schedule which
results in a higher proportion of expense recorded earlier in the vesting term than later. The current period includes the vesting
impact of two grants, whereas the prior period only included the first grant. Due to the higher weighting of expense recognition
in earlier years the stock based compensation impact was greater in the prior period than the current period.
Total other income and
expenses
Other
(income) expenses totaled $576,376 and $894,903 for the three months ended February 29, 2016 and February 28, 2015, respectively.
The change of $(318,527) is primarily due to the change in the fair value of derivative financial instruments. Many of our financing
instruments are either convertible into shares of our common stock or have provisions that provide an option to convert into shares
of our common stock. For accounting purposes we are required to value such instruments at fair value which can fluctuate as the
market price of shares of our common stock fluctuates. During the current quarter, the biggest impact was due to accretion on
existing notes rather than fair value changes based on common stock price fluctuations. Accretion expense is a result of the fair
value process required when financial instruments are issued and recorded in the financial statements. Over the maturity period
of the underlying financial instrument, interest is accreted into the statement of operations to reflect the “time value
of money”.
During
the three months ended February 29, 2016, total other expense consisted of interest expense of $268,222, a loss resulting from
the change in fair value of the derivative liabilities and convertible notes of $289,881, prepayment fees on variable Notes of
$29,350 and other miscellaneous income of $(11,077).
During
the three months ended February 28, 2015, total other expense consisted of interest expense of $105,007, financing expenses related
to convertible debentures, warrants and contractual obligations totaling $362,069, an expense resulting from the change in fair
value of the derivative liabilities and convertible notes of $485,051, prepayment fees on variable notes of $10,000 and other
miscellaneous income of $67,224.
The
financing expense associated with the capital raises were $nil and $362,069 for the three months ended February 29, 2016 and February
28, 2015, respectively. There were no dilutive financings raised in the period ending February 29, 2016 from convertible notes
vs the comparative period in fiscal 2016 we primarily relied on secured debenture, bridge loans for financing during the three
months ended February 29, 2016. The financing expenses related primarily to the raising of convertible notes with exercise prices
tied to a discount to market rates for the three month period ended February 28, 2015. For accounting purposes, since certain
financial instruments had convertible provisions, they were treated as derivatives liabilities and are valued using a binomial
lattice fair value model upon inception and adjusted accordingly to market at the close of the period. Based on our
stock price on the date of issuance, which is the date the fair value exercise was completed, the initial financing expense was
significant for the three months ended February 28, 2015.
The
accretion in convertible notes resulted in a loss of $289,881 for the three months ended February 29, 2016 in contrast to a larger
loss of $485,051 for the three months ended February 28, 2015, a change of $(195,170). As of February 28, 2015, we record the
fair value change of the derivatives instruments related to the sale of warrants and debentures previously issued. This reduction
was based on both a slight increase in our share price as the market price of the common shares increased from a May 31, 2014
share price of $1.58 to a February 28, 2015 share price of $0.55 as well as an element due to elapsed time.
Net loss and comprehensive
loss
During
the three months ended February 29, 2016 and February 28, 2015, we had net and comprehensive loss of $1,779,583 and $1,355,598
respectively.
Nine Months ended February
29, 2016 and February 28, 2015
Revenues
We
are in the process of commercialization of our multi-language platform. We had revenues of $911,918 and $606,821 for the nine
months ended February 29, 2016 and February 28, 2015, respectively. $812,533 of revenue for the nine month period ended related
to DWF professional services. We billed DWF $802,592 for the nine month period ended February 29, 2016, that has not been recorded
as revenue in our financial statements. Our company has received acknowledgment and acceptance of the services performed during
the nine month period ended February 29, 2016, however due to the long period without payment, management has determined the revenue
recognition criteria has not been met since the beginning of the second quarter of fiscal 2016. Our company and DWF are working
through final discussions to complete a secured promissory note to enable full and complete payment of the total billings incurred,
both recognized and unrecognized as at February 29, 2016. We did recognize $55,428 in revenue in the third quarter from DWF based
on a payment received against the outstanding billings. Comparative period revenues resulted from the startup of the professional
services related to the DWF program. The DWF assets were acquired by ICE effective February 29, 2016 and thus no further billings
will be made to DWF. Future billings as part of consulting and language services for the program will be through ICE, and initially
are expected to be lower than the average billings to DWF. Our management has focused on developing relationships with large commercial
partners and influencers, which has delayed revenue realization from e-commerce in recent quarters.
Cost
of revenue
We
incurred costs of revenue of $146,068 and $140,389, for the nine months ended February 29, 2016 and February 28, 2015, respectively.
These costs were directly attributable to the revenues generated in the comparative period and resulted in a gross profit of $765,850
and $466,432, for the nine months ended February 29, 2016 and February 28, 2015, respectively.
Total operating expenses
During
the nine months ended February 29, 2016 and February 28, 2015, total operating expenses were $3,457,744 and $3,990,999, respectively.
For
the nine months ended February 29, 2016, the operating expenses consisted of marketing expense of $224,900, research and development
expenses of $301,168, general and administrative expenses of $1,272,484, professional fees of $401,048, consulting fees of $295,665,
amortization of $483,890, depreciation of $300 and stock based compensation of $478,289. For the comparable nine months ended
February 28, 2015, the operating expenses consisted of marketing expense of $996,107, research and development expenses of $597,490,
general and administrative expenses of $1,020,468, professional fees of $173,520, consulting fees of $524,059, depreciation of
$176 and stock based compensation of $679,179.
Our
research and development costs are partially for fees to technology consultants from Intertainment Media and Ortsbo, in the prior
year, with higher weighting on our own employees and third party consultants in the latter half of fiscal 2015. During the latter
part of the current nine month period ended February 29, 2016, there were no research and development costs from Intertainment
Media and Ortsbo. There were significant costs incurred in development of the various technologies supporting the business towards
the commencement of commercialization. Many of these costs will not continue into the future, however there will continue to be
maintenance and ongoing development customization to ensure our technology solutions meet required standards for our current and
prospective customers.
General
and administrative expenses include executive and office salaries, administrative services for accounting and finance, and general
office needs. These costs have remained relatively consistent period over period as we continue to work to develop a customer
base and meet the needs of investors to finance our operation. Management has made some direct employee engagements over the comparative
period, while certain other costs have been reduced. Upon further significant increases in revenue, management will continue to
hire, but the growth of this cost, we believe, will be far less than the impact to Net Loss.
Total other income and
expenses
Other
(income) expenses totaled $976,700 and $(544,073), for the nine months ended February 29, 2016 and February 28, 2015, respectively.
The change of $1,520,773 is primarily due to the change in the fair value of derivative financial instruments. Many of our financing
instruments are either convertible into our common stock or have provisions that provide an option to convert into our common
stock. For accounting purposes we are required to value such instruments at fair value which can fluctuate as the market price
of our common stock fluctuates. During the current nine month period, however, the biggest impact was due to accretion on existing
notes rather than fair value change. Accretion expense is a result of the fair value process required when financial instruments
are issued and recorded in the financial statements. Over the maturity period of the underlying financial instrument, interest
is accreted into the statement of operations to reflect the “time value of money”.
During
the nine months ended February 29, 2016, total other (income)/expense consisted of interest expense of $616,609, financing expenses
related to convertible debentures, and expense warrants issued to line of credit holders and consultants totaling $632,250, a
gain resulting from the change in fair value of the derivative liabilities and convertible notes of $(550,456), prepayment fees
on variable notes of $306,140 and other miscellaneous income of $(27,843).
During
the nine months ended February 28, 2015, total other (income)/expense consisted of interest expense of $253,973, financing expenses
related to convertible debentures, and warrants that are considered derivative liabilities totaling $942,574, a gain resulting
from the change in fair value of the derivative liabilities and convertible notes of $(1,647,824), prepayment fees on variable
notes of $50,984 and other miscellaneous income of $(143,780).
During
the nine month period ended February 29, 2016 and year ended May 31, 2015, we raised $2,268,846 and $2,742,263, respectively,
in net cash from short term notes payable, line of credit, convertible notes and debentures through normal channels and private
placements. For accounting purposes, since certain financial instruments had convertible provisions they are treated as derivatives
liabilities and are valued using a binomial lattice fair value model upon inception and adjusted accordingly to market at the
close of the period. The financing expense associated with the capital raises and prior obligations were $632,250 and
$942,574 for the nine month period ended February 29, 2016 and February 28, 2015, respectively. There was less financing raised
in the nine months ending February 29, 2016 from convertible notes vs. the comparative period, instead we made more use of secured
debenture financing and bridge loans.
For
the nine month period ended February 29, 2016, the gain from fair value adjustment largely relates to accretion on various convertible
notes as well as fair value change on variable notes which are a product of stock price and days to maturity. In the comparative
period, there was a significant decline in the market price compared to those prices that were in effect at the time of the original
issuance of these convertible instruments. The changes in market value of our common stock coupled with the other parameters used
in the binomial lattice model for all instruments marked to market, resulted in a gain of $550,456 for the nine month period ended
February 29, 2016 in contrast to a larger gain of $1,647,824 for the nine month period ended February 28, 2015, a change of $1,097,368.
Net and comprehensive loss
During
the nine months ended February 29, 2016 and February 28, 2015, we had net and comprehensive loss of $3,668,894 and $2,980,494
respectively.
Liquidity
and Capital Resources
As
of February 29, 2016, we had a cash balance of $16,623, which is a decrease of $2,873 from the ending cash balance of $19,496
as of May 31, 2015. We do not have sufficient funds to fund our expenses over the next twelve months. There can be no assurance
that additional capital will be available to us. Since we have no other financial arrangements or plans currently in effect, our
inability to raise funds for the above purposes will have a severe negative impact on our ability to remain a viable going concern.
To
fund our operations, we have issued secured debentures, short term notes, and convertible debt instruments for gross cash receipts
of $2,268,846 and $2,742,263 for the nine months ended February 29, 2016 and the year ended May 31, 2015, respectively.
We
have used this financing for funding operations and replacing short term high cost debt instruments with lower cost longer term
financial instruments where the economics made sense.
We
estimate we will need additional capital to cover our ongoing expenses and to successfully market our product offerings. This
is only an estimate and may change as we receive feedback from customers and have a better understanding of the demand for our
application and the ability to generate revenues from our new products. Both of these factors may change and we may not be able
to raise the necessary capital and if we are able to, that it may not be at favorable rates.
On
July 6, 2015, we entered into a definitive agreement to acquire all of the intellectual property assets of Ortsbo, which closed
on September 15, 2015. The purchased assets include US Patent No. 8,983,850 B2, US Patent No. 8,917,631 B2, US Patent No. 9,053,097
B2, and other intellectual property including Ecommerce and Customer Care know-how for a total purchase price of $17 Million,
which will be paid by the assumption of $1 Million in debt and the issuance of $16 Million worth of our restricted common shares
(32 Million shares at $0.50 per share).
On
July 7, 2015, the Board of Directors and the holders of a majority of the voting power approved a resolution to effectuate a 10:1
Reverse Stock Split (“Reverse Stock Split”). Under this Reverse Stock Split each 10 shares of our Common
Stock were automatically converted into 1 share of Common Stock. To avoid the issuance of fractional shares of Common
Stock, we issued an additional share to all holders of fractional shares. FINRA declared our company’s 1-for-10 reverse
stock split ex-dividend date effective as of October 2, 2015.
On
July 15, 2015, we completed a secured debt financing of $4.5 Million of 12% Secured Debentures. The Secured Debentures have a
maturity date of December 31, 2015 but may be accelerated under certain conditions. $2.0 million of the $4.5 Million secured debt
financing includes conversion of previously existing debt of the Company as well as assumption of debt on close at September 15,
2015 of the acquisition of Ortsbo IP. Subsequent to the end of the second fiscal quarter, the holders of the Secured Debentures
(the “Holders”) agreed to extend the maturity date of the Secured Debentures from December 31, 2015 to July 15, 2020,
and were provided with the right to amend the Secured Debenture such that a Holder shall have the right, at any time after the
earlier of (i) six (6) months from the date of first issuance of any subsequent Debentures; and (ii) June 30, 2016, to require
the Company to satisfy the outstanding obligations underlying the Secured Debenture; provided, however, that at least two thirds
(66.67%) of the Holders of the principal amount of the Secured Debentures consent to a put of their Secured Debentures to our
company.
The
Company received $2.5 million of this financing in the form of cash and cash commitments, including conversion of the short term
loans obtained on May 11, 2015 and June 19, 2015 as described in Note 5. $1,075,000 of the $4.5 million financing is conversion
of a portion of our existing debt that remained in the secured debenture. $925,000 was repaid out of the secured debenture, in
the form of cash in the amount of $465,000 with the remainder in the form of the release of secured deposit that was applied against
accounts receivable. On September 15, 2015, we closed the acquisition of intellectual property from Ortsbo Inc., and as part of
this closing, assumed debt and non-controlling equity interests from Ortsbo that was immediately subscribed to a second tranche
of secured debentures. The secured debentures balance as at February 29, was $4,550,388.
On
December 30, 2015, we completed a secured debenture and warrant financing of $2,086,000 through the offering of units by way of
private placement, with each unit consisting of (i) a 12% secured convertible debenture with a maturity date of five years from
issuance and (ii) ten (10) five year common share purchase warrants, vesting in 1/3 increments and having an exercise price of
$0.01 per share. The units were sold at $1.00 per unit. This closing includes conversion of $1,201,000 in short term loans advanced
during the quarter prior to the closing of this secured debenture. Additionally, this includes $46,000 that our company has yet
to receive in cash. This is currently recorded as subscription receivable.
Going Concern Consideration
We
incurred net losses and comprehensive losses resulting in a deficit of $18,431,446 through February 29, 2016. At February 29,
2016, we had total liabilities totaling $9,273,324 and a working capital deficit of $3,093,528. These factors raise substantial
doubt as to our ability to continue as a going concern.
Implementation
of our business plan will require additional debt or equity financing and there can be no assurance that additional financing
can be obtained on acceptable terms. We are in the development stage, and have insufficient revenues to cover our operating
costs. As such, we have incurred an operating loss since inception. Our ability to continue as a going concern is dependent on
its ability to raise adequate capital to fund operating losses until we are able to engage in profitable business operations.
This and other factors raise substantial doubt about our ability to continue as a going concern. Our continuation as a going concern
is dependent on our ability to meet our obligations, to obtain additional financing as may be required and ultimately to attain
profitability. Our financial statements do not include any adjustments that might result from the outcome of this uncertainty.
There
can be no assurance that the raising of equity or debt will be successful or that our anticipated financing will be available
in the future, at terms satisfactory us. Failure to achieve the equity and financing at satisfactory terms and amounts could have
a material adverse effect on our ability to continue as a going concern. If we cannot successfully raise additional capital and
implement its strategic development plan, its liquidity, financial condition and business prospects will be materially and adversely
affected, and we may have to cease operations.
Off-Balance Sheet Arrangements
We
do not have any off-balance sheet arrangements that have or are reasonably likely to have a current or future effect on our financial
condition, changes in financial condition, revenues or expenses, results of operations, liquidity, capital expenditures or capital
resources that are material to investors.
MARKET
FOR COMMON EQUITY AND RELATED STOCKHOLDER MATTERS
Our
common stock is quoted on the OTC Markets under the symbol “YPPN.QB”.
The
following table sets forth for the periods indicated the range of high and low bid quotations per share as reported by the OTCQB.
These quotations represent inter-dealer prices, without retail markups, markdowns or commissions and may not necessarily represent
actual transactions. All market prices reflect the effect of any stock dividend and reverse stock split.
|
|
High
|
|
|
Low
|
|
Quarter
Ended
|
|
($)
|
|
|
($)
|
|
February 29, 2016
|
|
$
|
0.37
|
|
|
$
|
0.19
|
|
November 30, 2015
|
|
$
|
1.50
|
|
|
$
|
0.36
|
|
August
31, 2015
|
|
$
|
1.20
|
|
|
$
|
0.42
|
|
May
31, 2015
|
|
$
|
0.60
|
|
|
$
|
0.60
|
|
February
28, 2015
|
|
$
|
0.60
|
|
|
$
|
0.50
|
|
November
30, 2014
|
|
$
|
0.40
|
|
|
$
|
0.40
|
|
August
31, 2014
|
|
$
|
1.30
|
|
|
$
|
1.10
|
|
|
|
|
|
|
|
|
|
|
May
31, 2014
|
|
$
|
2.50
|
|
|
$
|
0.50
|
|
February
28, 2014
|
|
$
|
0.80
|
|
|
$
|
0.40
|
|
November
30, 2013
|
|
$
|
1.20
|
|
|
$
|
0.50
|
|
August
31, 2013
|
|
$
|
9.50
|
|
|
$
|
1.00
|
|
Holders
On
April 18, 2016, we had approximately 34 shareholders of record of our common stock, which does not include shareholders whose
shares are held in street or nominee names.