University of Kansas Center for Design Research Partners with Voice Assist on Handsfree Distracted Driving Solutions
July 18 2012 - 12:56PM
Business Wire
Voice Assist, Inc. (OTCBB: VSST), an award-winning provider of
mobile speech and handsfree solutions, and the University of Kansas
Center for Design Research (CDR), announced beginning this Fall, a
team of University of Kansas (KU) researchers will collaborate with
Voice Assist to analyze the distracted driving market and the
potential benefits of using a handsfree, safe driving solution such
as Voice Assist. Voice Assist enables drivers to make calls, send
or respond to text and e-mail messages and posting to social
networks including Facebook and Twitter, all by voice commands from
any phone or Bluetooth device, with only one button push to connect
to the service.
Under the direction of Greg Thomas, professor of design and
director of the KU Center for Design Research, students in KU’s new
Advanced Design Studies 560 class will study the Voice Assist
service and provide feedback on its features, usability and the
potential impact to driver safety and handsfree legislation.
“The KU Center for Design Research and Voice Assist are both
looking at ways to address the problem of distracted driving,”
Thomas said. “The fact that a company like Voice Assist – which has
some of the most innovative voice technology on the market – has
partnered with us speaks volumes about the CDR and our reputation
in the area of distracted driving.”
“We are very impressed with the work that the CDR publishes and
the leadership that Greg has shown in the area of distracted
driving,” said Michael Metcalf, Chairman and CEO, Voice Assist.
“It’s unfortunate that so many people are injured or killed every
year from distracted driving. In fact, according to the AAA
Foundation for Traffic Safety, distracted driving contributes to up
to 8,000 automotive accidents every day, that’s almost 3 million
accidents per year that could be avoided. We believe there are
better ways to reduce driver distraction and we are glad to work
with Greg and his team to support safer and better driving
solutions.”
Thomas arranged the KU-Voice Assist collaboration with Michael
Metcalf, Voice Assist founder and CEO, last month at the Connected
World Conference, where Thomas delivered a keynote address on
distracted driving. The partnership is the latest success for the
CDR, which was launched in 2011 to foster interdisciplinary
collaboration across KU in the area of smart technology and
consumer products. A key focus for the CDR so far has been
distracted driving and in-car technologies to make driving safer
and more enjoyable. Last year, the CDR received national attention
for a presentation on Adaptive Information Displays – also called
“smart dashboards” – at the Transportation Research Board in
Washington, DC.
About University of Kansas – Center for Design
Research
The Center is focused on interdisciplinary collaboration in the
research and development of consumer products and services. As a
working laboratory, it unites KU students and faculty from across
diverse disciplines to design imaginative – yet practical –
solutions to complex problems. The CDR benefits KU and
local/national communities by developing new knowledge to
advance design as a tool for strategic innovation, process
improvement and customer satisfaction. Modern theory-based
methodologies guide team discovery and focus the efforts of
designers, engineers, scientists and business professionals in
creating innovative products, services, technologies and consumer
experiences.
About Voice Assist, Inc.
Voice Assist (OTCBB: VSST) is an award-winning provider of
mobile speech solutions designed to be used from any phone and
eliminates the need to press buttons on smartphones, tablet PCs or
other network-connected devices. Mobile developers and cloud-based
service providers can leverage Voice Assist’s platform to provide
voice access to any application through its rapid application
development environment and mobile widgets making it easy to add a
powerful voice interface to almost any application. Voice Assist
also offers its hands-free safe driving application and
CRM-by-voice applications direct to the public and/or through
resellers and private label OEM relationships. For more information
on the company, visit www.voiceassist.com.
Voice Assist is a registered trademark of Voice Assist, Inc. All
rights reserved. All other products and company names herein may be
trademarks of their registered owners.
Forward-Looking Statements
This release includes forward-looking statements. All statements
regarding our expected future financial position, including
management's revenue guidance, results of operations, cash flows,
financing plans, business strategy, products and services,
competitive positions, growth opportunities, plans and objectives
of management for future operations, as well as statements that
include words such as "anticipate," "if," "believe," "plan,"
"estimate," "expect," "intend," "may," "could," "should," " and
other similar expressions are forward-looking statements. All
forward-looking statements involve risks, uncertainties and
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cause actual results, performance, or achievements to differ
materially from anticipated results, performance, or achievements.
Factors that may cause actual results to differ materially from
those in the forward-looking statements include those set forth in
Voice Assist's Form 10-K for the year ended December 31, 2011 and
more recent reports and registration statements filed with the SEC.
Voice Assist, Inc. is under no obligation (and expressly disclaims
any such obligation) to update or alter such forward-looking
statements, whether as a result of new information, future events
or otherwise.
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