Branded Legacy, Inc. Acquires Versatile Industries, LLC

Company Expands Portfolio with Private Label Service

Longwood, FL -- July 17, 2020 -- InvestorsHub NewsWire -- Branded Legacy, Inc. (OTCQB: BLEG), a holding company focused on the commercial development of hemp and cannabinoid-infused beverages along with an array of CBD topicals and tinctures acquires Versatile Industries, LLC, which will become the Company’s private label division.

The Company has had many inquiries into private labeling Hemp and CBD products. Due to the high demand in the private label sector Branded Legacy saw an opportunity to expand its business and market share in the Hemp and CBD markets. According to the 2019 data for CBD products, the revenues in the US went from $620 million in 2018 to around $5 billion in 2019 according to LoudCloud Health. Of these revenues around 11% come from CBD beverages, 18% from topicals and 18% from capsules/tablets. (Source) With these numbers continuing to grow, the probability for current competitors to need to expand product lines as well as new companies needing to develop their branded products is very high.

Versatile Industries, LLC has a mission to help companies enter the Hemp and CBD markets by leveraging the buying power of multiple companies. In doing this it brings lower costs and minimum order quantities (MOQ) to our customers. The Company believes that reducing the money that gets tied up in inventory allows for increased marketing spend for small business owners. Versatile Industries feels compelled to help businesses enter new markets by limiting the cost of entry while maintaining profitable margins, creating a recipe for long term business partnerships.

Ryan Medico, CEO of Branded Legacy, Inc., stated, “As the private label opportunity presented itself, we started doing some research and figuring out what was the best move for the Company. We spent the last year formulating and perfecting our RTD CBD Coffees and Teas catching the attention of our competition. Elev8 Hemp has been approached several times to private label these CBD beverages and we are currently working on our first deal which would bring over six figures in revenue on the first order.”

Elev8 Hemp has made some major changes to its CBD iced teas since its original launch early in 2019. The Company has since upgraded its bottles to a sturdier more durable bottle, updated its formula to a higher quality of tea used in production and most importantly altered the method of suspension of CBD in its beverages. This adjustment to CBD has allowed the Company to produce much higher test results for CBD than its competitors. In addition, Elev8 has made changes to its formula for CBD infused iced coffees to perfect its flavor profile.

Medico concluded, “The formula change for our CBD iced coffees will hit the market later this year. There has been a complete overhaul of its flavor profile. Its packaging will match that of our CBD infused teas creating flow amongst product lines. We are extremely excited for this change and we feel it will quickly become one of our highest grossing products.”

About Branded Legacy: Branded Legacy, Inc. is a holding company that specializes in hemp and CBD. Its primary focus is the commercial development of hemp and cannabinoid-infused beverages along with an array of CBD topicals and tinctures with a secondary focus on acquiring manufacturing facilities/companies that can aid in the development of its product lines. Branded Legacy is made up of two subsidiaries, Elev8 Hemp, LLC and Zoe CBD, LLC.

About Elev8 Hemp: Elev8 Hemp’s mission is simple: craft the highest-quality, organic hemp products for consumers in search of a healthier, happier lifestyle. Everyone needs to get the proper amount of healthy proteins to keep them feeling better and more energetic. We source only the best organic hemp protein powders—naturally full of powerhouse amino acids and Omegas-3, 6, and 9—so we can infuse your daily coffee and tea with an abundance of minerals, vitamins, antioxidants and fiber.

About Zoe CBD: Zoe CBD focuses on the development and marketing of the highest quality CBD products. Currently, we offer CBD Tinctures, CBD Lotion, and a CBD Salve. Our hope is that any product you choose will help you lead a healthier, happier life.

Safe Harbor Statement:
The information posted in this release may contain forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. You can identify these statements by the use of the words "may," "will," "should," "plans," "expects," "anticipates," "continue," "estimate," "project," "intend," and similar expressions. Forward-looking statements involve risks and uncertainties that could cause actual results to differ materially from those projected or anticipated. These risks and uncertainties include, but are not limited to, general economic and business conditions, effects of continued geopolitical unrest and regional conflicts, competition, changes in technology and methods of marketing, delays in completing various engineering and manufacturing programs, changes in customer order patterns, changes in product mix, continued success in technological advances and delivering technological innovations, shortages in components, production delays due to performance quality issues with outsourced components, and various other factors beyond the Company's control.
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