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- Lift & Co. Rewards program, launching
October 17, offers gift cards,
contests and giveaways for cannabis reviews -
TORONTO, Sept. 26, 2018 /CNW/ - Lift & Co. Corp.
("Lift & Co." or the "Company") today reveals details of its
new Lift & Co. Rewards program ("Rewards"), revamped for
Canada's recreational cannabis
marketplace. Beginning October 17,
2018, Canadians who choose to use cannabis can share their
experiences at Lift.co in the form of product reviews; Lift &
Co. Rewards offers points in exchange for these reviews, which can
be redeemed for a suite of gift cards for products and services,
including iTunes, Starbucks, Amazon, and Indigo. Lift & Co.
Rewards members can also look forward to contests and giveaways
exclusive to Rewards members, which will be introduced in the
coming months.
"Lift & Co. reviews are the lifeblood of our product
selection platform, and we're thrilled to unveil our new Rewards
program for Canadian cannabis consumers," said Matei Olaru, CEO of Lift & Co. "Our aim is
to build the most comprehensive product discovery platform of
regulated cannabis products in Canada. Lift & Co. Rewards encourages
participation towards this goal through a wide array of incentives,
while providing brands with much-needed product differentiation in
a highly restricted market."
Lift & Co. Rewards is simple: beginning October 17, adult Canadians* can register at
lift.co/rewards and provide reviews for recreational and medical
cannabis products. Products are evaluated across a wide range of
criteria, including product effects, duration of effects, preferred
method of consumption, and more. Consumers are rewarded for their
reviews with points, which can be redeemed through a self-serve
dashboard on the Company's website. Expanding beyond Rewards'
existing roster of long-term partners such as Tweed, MedReleaf,
Hydropothecary, CannTrust, Aphria and Emblem, the newly launched
Rewards program will allow Lift & Co. registered users to earn
points by reviewing any product from any licensed producer in the
market.
In coming months, Lift & Co. will further offer Rewards
members exclusive access to additional incentives, including
discounts for Lift & Co.'s leading tradeshows, the Lift &
Co. Expos, as well as contests and giveaways. Full details on Lift
& Co. Rewards, including the points system and redemption, are
available now at rewards.lift.co.
About Lift & Co.
Lift & Co. (TSXV: LIFT) is a
platform that helps Canadians explore, understand, and make
better-informed decisions around cannabis through superior
information and data. Lift & Co. operates a comprehensive
product-comparison resource of federally regulated cannabis
products; provides customized marketing solutions and data-backed
insights into consumer and product trends; and connects businesses
and consumers through its digital platform, and at its leading
events, the Lift & Co. Expos and the Canadian Cannabis Awards.
The Lift & Co. Cannabis Retail Training Certification,
developed in an exclusive partnership with MADD Canada, is
available to both government and private clients. Learn more at
lift.co.
* Rewards members must be the age of majority for legal cannabis
consumption in the province they reside in.
Forward-looking statements
Neither TSX Venture Exchange nor its Regulation Services
Provider (as that term is defined in the policies of the TSX
Venture Exchange) accept responsibility for the adequacy or
accuracy of this release.
Although the Company has attempted to identify important
factors that could cause actual results, performance or
achievements to differ materially from those contained in the
forward-looking statements, there can be other factors that cause
results, performance or achievements not to be as anticipated,
estimated or intended.
There can be no assurance that such forward-looking
statements will prove to be accurate or that management's
expectations or estimates of future developments, circumstances or
results will materialize. Accordingly, readers should not place
undue reliance on forward-looking statements. The forward-looking
statements in this news release are made as of the date of this
release. The Company disclaims any intention or obligation to
update or revise such information, except as required by applicable
law, and the Company does not assume any liability for disclosure
relating to any other company mentioned herein.
SOURCE Lift & Co. Corp.