Eutelsat Partners with du to Boost Broadcast Services in the Middle East and North Africa
June 23 2023 - 11:45AM
Business Wire
du upgrades its Direct-to-Home services at the 7/8° West
orbital position to power dedicated high-definition services for
customers across the region.
Regulatory News:
Eutelsat Communications (Euronext Paris: ETL) announced its
partnership with du, Emirates Integrated Telecommunications Company
(EITC), to upgrade its Direct-to-Home satellite services across the
Middle East and North Africa (MENA) region. With this partnership,
du is increasing capacity at the 7/8° West orbital position,
enabling its media customers to seamlessly deliver high-definition
content to viewers, with an optimised user experience.
The 7/8° West orbital position reaches 90% of TV homes across
the MENA region, and offers the largest exclusive reach. Audiences
appreciate the unparalleled line-up with around 900 TV channels
broadcasting from the location. This new partnership with Eutelsat
enables du to enhance the delivery of content for its customers
across MENA, with boosted capacity and an exceptional end-user
experience, to better serve customers broadcasting TV channels in
both standard and high definition.
“We are continually expanding and enhancing our services and
products portfolio to serve the growing demands of broadcasters and
content providers. Increasing our satellite capacity on the 7/8 W
orbital position enables our customers to reach more end users
across the region and deliver more HD and SD services,” said Karim
Benkirane, Chief Commercial Officer at du. “We are dedicated to
providing reliable, high quality delivery every time, no matter
which device, platform or technology is being used. We are very
pleased to be working with Eutelsat to boost our capacity and offer
unparalleled reach, flexibility and availability for our customers,
making it simple for broadcasters and content owners to
succeed.”
“du’s satellite services are a critical component of Eutelsat’s
offering for audiences in the Middle East and North Africa and
demonstrates our commitment to connecting customers and end-users
across the region. We work with world-class satellite provider
partners to deliver state-of-the-art broadcast services via the
region’s largest teleport,” said Mahmoud El Danaf, Eutelsat VP for
MENA Sales Region. “Our world-leading satellite and terrestrial
infrastructure offers unparalleled reach, flexibility and
availability for our customers and helps us to address markets
where demand for high-definition services is growing.”
About du
Operating under the steadfast umbrella of Emirates Integrated
Telecommunications Company (EITC), du is an integral driver of the
UAE’s economic, social and digital transformation. Thriving on
digitally innovating all facets of the contemporary telecom
experience, we touch the lives of millions of customers everyday as
a dedicated enabler of connectivity, continuity and growth across
consumer and enterprise segments. Whether delivering
state-of-the-art Smart City infrastructure, bespoke enterprise ICT
solutions, government communications, secure data solutions, or the
very best in home entertainment and value, we are a reliable telco
and ICT player shaping the future of communication for a more
connected tomorrow.
www.du.ae
About Eutelsat Communications
Founded in 1977, Eutelsat Communications is one of the world's
leading satellite operators. With a global fleet of 36 satellites
and associated ground infrastructure, Eutelsat enables clients
across Video, Data, Government, Fixed and Mobile Broadband markets
to communicate effectively to their customers, irrespective of
their location. Around 7,000 television channels operated by
leading media groups are broadcast by Eutelsat to one billion
viewers equipped for DTH reception or connected to terrestrial
networks. Committed to promoting all facets of sustainable
development across its business activities, Eutelsat leverages its
in-orbit resources to help bridge the digital divide while
maintaining a safe and uncluttered space environment. As an
attractive and socially responsible employer, Eutelsat assembles
1,200 men and women from 50 countries who are dedicated to
delivering the highest quality of service.
For more about Eutelsat please visit www.eutelsat.com
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version on businesswire.com: https://www.businesswire.com/news/home/20230623859780/en/
Medias Anita Baltagi Tel.: +33 1 53 98 47 47
abaltagi@eutelsat.com Daphné Joseph-Gabriel Tel.: +33 1 53 98 47 47
djosephgabriel@eutelsat.com Baptiste Romeuf Tel.: +33 6 63 80 87 54
eutelsat@agenceproches.com Investors Thomas Cardiel Tel.:
+33 6 99 07 86 47 tcardiel@eutelsat.com Hugo Laurens-Berge
hlaurensberge@eutelsat.com Christine Lopez Tel.: +33 1 53 98 47 02
clopez@eutelsat.com
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