WINNIPEG, MB, Oct. 4, 2021 /CNW/ - Pollard Banknote
Limited (TSX: PBL) ("Pollard Banknote") congratulates the
Texas Lottery on achieving a record-breaking $8.107 billion in overall sales in FY 2021,
marking the Texas Lottery's 11th consecutive
record-breaking year. This outstanding success was primarily driven
by scratch ticket sales, that reached a remarkable $6.6 billion—an increase of more than
$1 billion over FY 2020.
The Texas Lottery has launched many unique products and exciting
promotions over the years that have proven very successful in
engaging Texas players. Pollard
Banknote has a long-standing relationship with the Texas Lottery
and is committed to supporting its growth by providing outstanding
games and strategies that excite players and drive sales. In FY
2021, many of the Texas Lottery's top-selling tickets were provided
by Pollard Banknote, several of which included innovative print
features. For example, the $50
scratch ticket game $200 Million
Ca$h, featuring vibrant Spectrum Scratch FX®, which
mimics the look of colored or multi-colored holographic
foil, was the Texas Lottery's highest selling game of the
year!
In addition, the Texas Lottery's X The Cash family
of games, launched in January 2021,
featured the unique combination of Scratch FX® and Neon
ink for a truly eye-catching look. This family was further
supported by an exciting promotional campaign which gave players
the opportunity to enter non-winning tickets into the Hawaii Dream
Getaway promotional second-chance drawings for their chance to win
a VIP vacation experience. The results were outstanding! Both the
$20 200X The Cash and
$10 100X The Cash tickets
landed among the Lottery's bestselling games of the year.
"As the Texas Lottery celebrates its upcoming 30th
Anniversary in May 2022, we are
thrilled to announce another record-breaking year, which most
importantly means record-breaking revenue contributions to support
education and veterans in the state of Texas," said Gary
Grief, Executive Director of the Texas Lottery. "We work in
close collaboration with Pollard Banknote to continually offer
high-quality, engaging scratch ticket games that excite and attract
new and existing players. We look forward to continued success for
years to come."
"Pollard Banknote congratulates the Texas Lottery on achieving
record-breaking sales yet again this year," remarked Brad Thompson, Vice President, Sales &
Marketing, Pollard Banknote. "This significant accomplishment is
well-deserved and reflects the Lottery's hard work, dedication, and
commitment to creating unique player experiences for Texans. As a
partner to the Texas Lottery for over two decades, Pollard Banknote
is extremely proud of the Lottery's success and we look forward to
helping it achieve continued sales growth in support of the good
causes it supports."
About the Texas Lottery
Beginning with the first ticket sold in 1992, the Texas Lottery
has generated $33 billion in revenue
for the state and distributed $71
billion in prizes to lottery players. Since 1997, the Texas
Lottery has contributed $27.7 billion
to the Foundation School Fund, which supports public education in
Texas. As authorized by the Texas
Legislature, certain Texas Lottery revenues benefit state programs
including the Fund for Veterans' Assistance. Since the first
veterans'-themed scratch ticket game was launched in 2009, the
Texas Lottery has contributed more than $166
million for programs supporting Texas veterans. The Texas Lottery provides
several entertaining games for lottery players including
Powerball®, Mega Millions®, Lotto Texas®, All or Nothing™, Texas
Two Step®, Pick 3™, Daily 4™, Cash Five® and scratch ticket games.
For more information visit us on Facebook, Twitter, Instagram,
YouTube or at texaslottery.com. PLAY RESPONSIBLY
About Pollard Banknote
Pollard Banknote is a leading lottery partner to more than 60
lotteries worldwide, providing high quality instant ticket
products, licensed games, Schafer Systems and Fastrak retail
merchandising solutions, and a full suite of digital offerings,
ranging from world-class mkodo game apps to comprehensive player
engagement and iLottery solutions, including strategic marketing
and management services. The company is a proven innovator and has
decades of experience helping lotteries to maximize player
engagement, sales, and proceeds for good causes. Pollard Banknote
also provides pull-tab tickets, bingo paper, and its Diamond Game and Compliant Gaming electronic
games and devices to charitable and other gaming markets in
North America. Established in
1907, Pollard Banknote is owned approximately 64.3% by the Pollard
family and 35.7% by public shareholders, and is publicly traded on
the TSX (PBL). For more information, please visit our website at
www.pollardbanknote.com.
Forward-looking Statements
Certain statements in this press release may constitute
"forward-looking" statements and information, which involve known
and unknown risks, uncertainties, and other factors that may cause
actual results, performance, or achievements to be materially
different from any future results, performance, or achievements
expressed or implied by such forward-looking statements. When used
in this document, such statements include such words as "may,"
"will," "expect," "believe," "plan," and other similar terminology.
These statements reflect management's current expectations
regarding future events and operating performance and speak only as
of the date of this document. There should not be an expectation
that such information will in all circumstances be updated,
supplemented, or revised whether as a result of new information,
changing circumstances, future events, or otherwise.
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SOURCE Pollard Banknote Limited