WINNIPEG, MB, April 6, 2021
/CNW/ - Pollard Banknote Limited (TSX: PBL)
("Pollard Banknote") is pleased to announce that, following a
competitive procurement process, it has been awarded a primary
contract from the Idaho Lottery to provide Scratch Ticket Printing.
Under this contract, Pollard Banknote will provide at least 71% of
the Lottery's instant scratch tickets on an annual basis. The
contract term is two years, with the option for three additional
two-year extensions. Estimated contract value, including all
available extensions, is approximately $26
million.
This new contract elevates the existing relationship built
between Pollard Banknote and the Idaho Lottery. Since 2012, Pollard
Banknote has worked as a secondary contractor to the Lottery,
offering several innovative products and strategic recommendations
to enhance its scratch ticket product category. Since FY 2014,
sales of the Idaho Lottery's scratch tickets have grown by almost
40%, with Pollard Banknote-printed games playing a significant role
in this growth. A strong track record of successful collaboration
and a shared vision for future growth has culminated in this new
primary partnership that will undoubtedly translate to even greater
success ultimately benefiting Idaho's public schools and buildings.
As a testament to the Idaho Lottery's innovative spirit, in
2018, they became the first lottery in the world to launch an
instant scratch ticket using Pollard Banknote's Clear Play™ print
innovation. The following year, the Idaho Lottery was recognized by
the North American Association of State and Provincial Lotteries
(NASPL) with the Best New Instant Game of 2019 award for its
30th Anniversary family of games, featuring Pollard
Banknote's patented Scratch FX® and an interactive 2nd
chance game available through the Lottery's app. In addition,
Pollard Banknote has collaborated with the Lottery on instant
strategies, retail initiatives, and introduced a number of other
high performing games.
"We are very pleased to grow our partnership with Pollard
Banknote," said Jeff Anderson, Idaho
Lottery Director. "Throughout our relationship, we have leveraged
Pollard Banknote's unparalleled expertise, innovative products and
services to bring the best instant scratch tickets to our players.
Now, with Pollard Banknote as our primary partner, we look forward
to working together in this new capacity to achieve even greater
success and maximize returns that benefit public education in
Idaho."
"We are proud that the Idaho Lottery has chosen Pollard Banknote
as its primary partner for instant scratch tickets," said
Byron Peterson, Senior Director,
Sales & Marketing. "The Idaho Lottery has proven itself to be
at the forefront of instant scratch ticket innovation and
technology. Coupled with our long-standing commitment and passion
for innovative product development, we are excited to see what we
can achieve together through this contract term."
The Idaho Lottery responsibly provides entertaining games with a
high degree of integrity to maximize proceeds for public education
in the State. Since its inception in 1989, the Idaho Lottery has
returned $961.5 million to the
State's public schools and buildings. For more information, please
visit idaholottery.com.
About Pollard Banknote
Pollard Banknote is a leading lottery partner to more than 60
lotteries worldwide, providing high quality instant ticket
products, licensed games, Schafer Systems and Fastrak retail
merchandising solutions, and a full suite of digital offerings,
ranging from world-class mkodo game apps to comprehensive player
engagement and iLottery solutions, including strategic marketing
and management services. The company is a proven innovator and has
decades of experience helping lotteries to maximize player
engagement, sales, and proceeds for good causes. Pollard Banknote
also provides pull-tab tickets, bingo paper, and its Diamond Game and Compliant Gaming electronic
games and devices to charitable and other gaming markets in
North America. Established in
1907, Pollard Banknote is owned approximately 64.3% by the Pollard
family and 35.7% by public shareholders, and is publicly traded on
the TSX (PBL). For more information, please visit our website at
www.pollardbanknote.com.
Forward-looking Statements
Certain statements in this press release may constitute
"forward-looking" statements and information, which involve known
and unknown risks, uncertainties, and other factors that may cause
actual results, performance, or achievements to be materially
different from any future results, performance, or achievements
expressed or implied by such forward-looking statements. When used
in this document, such statements include such words as "may,"
"will," "expect," "believe," "plan," and other similar terminology.
These statements reflect management's current expectations
regarding future events and operating performance and speak only as
of the date of this document. There should not be an expectation
that such information will in all circumstances be updated,
supplemented, or revised whether as a result of new information,
changing circumstances, future events, or otherwise.
SOURCE Pollard Banknote Limited