Myant's made-in-Canada Textile Computing to be
integrated into CTC brands, including Helly Hansen, Dakota
and Woods
TORONTO, May 24, 2019 /CNW/ - Canadian Tire
Corporation, Limited (TSX:CTC, TSX:CTC.A), one of Canada's largest and most trusted retailers,
and Myant Inc., a world leader in Textile Computing™, are pleased
to announce their partnership to introduce wearable computing and
smart textiles to CTC's family of leading retail brands.
Myant's proprietary fiber-based innovations will be brought to
consumers in Helly Hansen, Woods and Dakota products to keep
Canadians safer, more comfortable, and ultimately, healthier. These
solutions will use Myant's SKIIN Textile Computing™ platform
that integrates biometric sensors, heat generation technology and
electroluminescence into everyday clothing. This partnership will
introduce apparel and footwear that keeps customers warmer, lights
up at night to keep them more visible, and connects with smart
devices to record performance and health information from heart
rate to blood oxygen levels.
By partnering with Myant, CTC furthers its commitment to provide
customers with new and innovative products and solutions for
everyday life, including pedestrian and cyclist safety at Canadian
Tire, Dakota workwear at Mark's, outdoor apparel from Helly Hansen
and Woods, available at SportChek. The result is a significant step
forward in developing next generation Connected Health, Connected
Worker and Connected Home applications.
"Smart textiles will allow footwear and apparel to reach new
heights in terms of safety, health and performance. CTC and our
family of brands are committed to investing to bring these
innovations to our customers around the world," said
Allan MacDonald, Executive Vice
President, Retail, Canadian Tire Corporation.
"Myant's long-term vision is to build a new platform for
human-computer interaction that helps individuals manage and
anticipate their health and wellness 24 hours a day, throughout
their lives. Canadian Tire and its portfolio of retail banners is a
natural partner in this endeavour given its central role in the
lives of millions in Canada and
beyond, from the hockey rink and the gym through to our homes and
our clothing," said Tony Chahine,
CEO and founder, Myant Inc.
ABOUT MYANT Inc.
Founded in 2010, Toronto-based Myant Inc. is creating the
world's first Textile Computing™ platform that ambiently connects
humans to the world around them through textile-based solutions.
With an extensive patent portfolio, a talented, multidisciplinary
team of data scientists, engineers (biomechanical, mechanical &
electrical), programmers, fashion designers and knitting machine
technicians, and over 80,000 square feet of advanced manufacturing
capacity, Myant is turning everyday textiles into bidirectional
interfaces for human-computer interaction. The SKIIN Textile
Computing™ platform provides unparalleled breadth of sensing
capacity - from heart health (heart rate, heart rate variability,
electrocardiogram), activity recognition and measurement, sleep
stage and sleep quality detection, drug adherence, stress level
monitor and body temperature measurement, chemical sensing and more
- as well as the ability to return heat and stimulus through the
very fibers of textile products. For more information about
Myant Inc., SKIIN and Textile Computing™, visit Myant.ca or
skiin.com
About Canadian Tire Corporation
Canadian Tire Corporation, Limited, (TSX: CTC.A) (TSX: CTC) or
"CTC", is a family of businesses that includes a Retail segment, a
Financial Services division and CT REIT. Our retail business is led
by Canadian Tire, which was founded in 1922 and provides Canadians
with products for life in Canada
across its Living, Playing, Fixing, Automotive and Seasonal &
Gardening divisions. PartSource and Gas+ are key parts of the
Canadian Tire network. The Retail segment also includes Mark's, a
leading source for casual and industrial wear; Pro Hockey Life, a
hockey specialty store catering to elite players; and SportChek,
Hockey Experts, Sports Experts, National Sports, Intersport and
Atmosphere, which offer the best active wear brands. The
approximately 1,700 retail and gasoline outlets are supported and
strengthened by our Financial Services division and the tens of
thousands of people employed across Canada and around the world by the Company and
its local dealers, franchisees and petroleum retailers. In
addition, Canadian Tire Corporation owns and operates Helly Hansen,
a leading global brand in sportswear and workwear based in
Oslo, Norway. For more
information, visit Corp.CanadianTire.ca.
SOURCE CANADIAN TIRE CORPORATION, LIMITED