Walmart and National Council on Aging Announce Partnership to Prevent Financial Exploitation of Older Americans
April 30 2019 - 11:00AM
Business Wire
Program aims to empower older adults to protect
their income from scam artists
According to the National Council on Aging (NCOA), Americans
retiring today are living longer, with significantly less money
saved, amid ever-increasing costs. In addition, older adults are
frequently targeted by scam artists because they are thought to be
vulnerable and have a significant amount of money sitting in their
accounts. Today, Walmart and NCOA announced a national pilot
program to empower older adults to protect themselves from
financial fraud.
The national pilot will be implemented in communities across the
United States. The pilot will include:
- A tested educational curriculum on
financial exploitation: Based on the success of NCOA’s Savvy
Saving Seniors® program, the curriculum will highlight popular
scams targeting seniors, provide tips for avoiding them, and offer
next steps for victims of financial fraud.
- In-person education at senior
centers: NCOA’s National Institute of Senior Centers (NISC)
will pilot the curriculum in four communities, hosting workshops
and webinars to educate older adults on how to protect themselves
and avoid becoming a victim of a financial scam.
“NCOA believes every person deserves to age well,” said Jim
Firman, NCOA president and CEO. “Most older adults are living on a
fixed income, making it critical that they protect and maximize
their resources to maintain their financial well-being. Partnering
with Walmart will help us reach more older adults with this
important information.”
Since 1950, NCOA has been empowering older adults to improve
their economic security and health. The organization offers
real-life solutions, including BenefitsCheckUp®, an online resource
where older adults can discover if they are eligible for benefits
programs to help them pay for food, medicine, utilities, and
more.
“We help our customers save money and live better, and we want
to help make sure our senior customers know how to protect the
money they’ve saved for retirement,” said Daniel Eckert, Walmart
U.S. senior vice president of services & digital acceleration.
“Raising awareness and providing tools to educate the elder
population about fraud is an important way we can help support our
customers later in life.”
With more than 160 million Americans each week shopping Walmart
in store and online, the retailer has a unique viewpoint when it
comes to the needs of everyday Americans. Helping to preserve the
retirement and well-being of senior citizens is one aspect of the
retailer’s overall commitment to helping Americans save money and
live better.
About NCOA
The National Council on Aging (NCOA) is the national voice for
every person’s right to age well. NCOA empowers individuals with
trusted solutions to improve their own health and economic
security—and protects and strengthens federal programs that people
depend on as they age. Working with a nationwide network of
partners and directly with individuals, NCOA’s goal is to improve
the lives of 10 million older adults by 2020. Learn more at
ncoa.org and @NCOAging.
About Walmart
Walmart Inc. (NYSE: WMT) helps people around the world save
money and live better - anytime and anywhere - in retail stores,
online, and through their mobile devices. Each week, over 275
million customers and members visit our more than 11,300 stores
under 58 banners in 27 countries and eCommerce websites. With
fiscal year 2019 revenue of $514.4 billion, Walmart employs over
2.2 million associates worldwide. Walmart continues to be a leader
in sustainability, corporate philanthropy and employment
opportunity. Additional information about Walmart can be found by
visiting http://corporate.walmart.com, on Facebook at
http://facebook.com/walmart and on Twitter at
http://twitter.com/walmart.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20190430005257/en/
Jean Van Ryzin, National Council on
Aging571-527-3944jean.vanryzin@ncoa.org
Marilee McInnis, Walmart Media
Relations1-800-331-0085news.walmart.com/reporter
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