Sprinklr Announces New Chief Marketing Officer, Arun Pattabhiraman
May 10 2022 - 8:05AM
Business Wire
Pattabhiraman brings extensive experience
leading all facets of marketing with hyper-growth SaaS
organizations.
Sprinklr (NYSE: CXM), the unified customer experience management
(Unified-CXM) platform for modern enterprises, today announced that
Arun Pattabhiraman has joined the company as its Chief Marketing
Officer. Pattabhiraman brings extensive experience in B2B and B2C
marketing with hyper-growth SaaS organizations.
Most recently, Pattabhiraman was Chief Growth Officer at
Freshworks, where he led a global team of 400+ marketing,
operations, and sales development professionals and played a
critical role in helping Freshworks become the first Indian B2B
SaaS company to list on NASDAQ in September 2021.
“Arun joins our Sprinklr family at a very exciting time. His
marketing leadership will help us meet our commitment to customers
as we drive new demand for our platform and awareness for the
brand,” said Sprinklr Founder and CEO, Ragy Thomas. “2021 was a
monumental year for our company. We accelerated our growth, went
public, and today, more than 1,100 of the world’s most valuable
enterprises trust Sprinklr. I’m excited for Arun to help scale our
marketing and grow our brand to meet the massive opportunity and
need for this inevitable category that we call unified customer
experience management.”
“I am extremely excited to join the Sprinklr family at such a
crucial juncture in the company’s journey. Sprinklr is leading a
massive transformation in the industry and helping the world’s
largest businesses break through internal silos and deliver
seamless customer experiences. I look forward to helping Sprinklr
unlock profitable growth by strengthening our brand and
accelerating demand for the category and our innovative products,”
said Pattabhiraman.
About Sprinklr Sprinklr is a leading enterprise software
company for all customer-facing functions. With advanced AI,
Sprinklr's unified customer experience management (Unified-CXM)
platform helps companies deliver human experiences to every
customer, every time, across any modern channel. Headquartered in
New York City with employees around the world, Sprinklr works with
more than 1,000 of the world’s most valuable enterprises — global
brands like Microsoft, P&G, Samsung and more than 50% of the
Fortune 100.
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Press Contact Austin Dearman pr@sprinklr.com
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