Snap Inc. Launches Spotlight, a New Entertainment Platform for User Generated Content within Snapchat
November 23 2020 - 9:00AM
Business Wire
Snapchatters Can Submit their Best Video
Snaps for an Opportunity to Earn a Share of More Than $1 Million
USD Every Day
Snap Inc. (NYSE: SNAP) today announced Spotlight, a new
entertainment platform for user-generated content within Snapchat.
Spotlight will surface the most entertaining Snaps from the
Snapchat community all in one place, and will become tailored to
each Snapchatter over time based on their preferences and
favorites.
As a way to celebrate and reward the creativity of the Snapchat
community, Snap will distribute over $1 million USD every day to
Snapchatters who create the top Snaps on Spotlight, at least
through the end of the year. Snapchatters must be 16 or older, and
where applicable, obtain parental consent to earn. Check out
details in our Terms.
Snapchatters are some of the most expressive and creative mobile
storytellers in the world and Spotlight gives them an opportunity
to share their creations broadly. With over 4 billion Snaps created
each day1, Spotlight empowers the Snapchat community to express
themselves and reach a large audience in a new way.
Spotlight was designed to entertain the Snapchat community while
living up to Snapchat’s values, with their wellbeing as a top
priority. Spotlight content is moderated and doesn’t allow for
public comments. Snaps submitted to Spotlight must respect our
content guidelines to receive distribution.
Spotlight is available in the US, Canada, Australia, New
Zealand, the UK, Ireland, Norway, Sweden, Denmark, Germany, France,
with more countries to come soon.
About Snap Inc.
Snap Inc. is a camera company. We believe that reinventing the
camera represents our greatest opportunity to improve the way
people live and communicate. We contribute to human progress by
empowering people to express themselves, live in the moment, learn
about the world, and have fun together. For more information, visit
snap.com.
1
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