Regions Bank Launches Volunteer Campaign for Financial Literacy Month
April 02 2025 - 9:00AM
Business Wire
Share the Good is part of Regions’ commitment to supporting the
company’s growing, vibrant markets through greater financial
literacy.
Regions Bank on Wednesday announced the launch of a bank-wide
volunteer initiative as part of its Financial Literacy Month
celebration this April.
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Regions Bank on Wednesday announced the
launch of a bank-wide volunteer initiative as part of its Financial
Literacy Month celebration this April. In addition, Regions has
additional resources available in April for people and students to
help build financial confidence.
Creating greater financial wellness is a key component of
Regions’ community engagement strategy. And in the coming days and
weeks, Regions will be organizing Share the Good financial wellness
events across the company’s multi-state footprint, building on a
16-year tradition in which associates from across Regions’ markets
come together under the Share the Good banner to support their
communities and volunteer.
“Increasing financial wellness is the right thing to do – to
help ensure every person has the opportunity for financial
success,” said Leroy Abrahams, head of Community Engagement at
Regions. “It’s also an investment in our communities. When people
have a greater understanding of their finances, they make better
decisions. By establishing a better situation today for themselves
and their families, they’re also building generational wealth and
creating a healthier economy. And that benefits all of us.”
Regions executes on its commitment to financial wellness in
several ways. First, the bank provides easily accessible, no-cost
financial education courses to anyone, whether they’re a Regions
customer or not. Regions Next Step® curriculum includes customized
tools, online resources, webinars, podcasts and in-person sessions
covering topics ranging from budgeting, to saving and understanding
credit, to insights for small-business owners, college students and
people planning for retirement – and every life event and milestone
in between.
“Building Financial Confidence” is the theme for this year’s
Share the Good program, and associates across Regions’ markets will
be working with community partners all month to host financial
education events for a variety of audiences. Examples include:
- Tampa, Orlando and Jacksonville: In these Florida
markets, Regions teams are working with the Women’s Council of the
National Association of Real Estate Brokers local chapters to
conduct Regions’ Next Step Path to Homeownership program to an
audience of first-time homebuyers.
- Huntsville, Ala.: As part of Regions Day at Alabama
A&M University, an HBCU (historically Black College and
University) in the bank’s home state, up to 500 students are
expected to participate in a Regions Next Step Reality Check budget
simulation. The bank is also hosting Regions Day financial wellness
events at two other HBCUs, Tennessee State University and Jackson
State University.
- Jackson, Miss.: Regions is hosting a fraud-prevention
session for small-business owners and nonprofit leaders. Working
with the Mississippi Alliance for Nonprofits and Philanthropy,
Regions Branch Manager Jason Morris will lead the session at the
organization’s Nonprofit and Philanthropy Leadership Conference
& Annual Meeting on April 25 at the Jackson Convention
Complex.
- Austin, Texas: To help ensure students of Del Valle
Early College High School/ P-Tech Center are prepared for success,
Regions teams will be onsite to deliver Reality Check sessions.
“Regions is proud to support these hardworking students, and we’re
looking forward to ‘Sharing the Good’ at Del Valle once again in
April,” said Stephanie Perryman, Regions Bank Market Executive and
Commercial Banking Leader in Austin.
- Birmingham: Regions teams are presenting the Regions
Next Step Money Basics for Life program at Disability Rights &
Resources. On April 14, clients will take part in the Credit and
Identity Theft course, part of a curriculum to enhance independent
living skills and help people with disabilities learn to make good
financial decisions. The bank was honored last year by the American
Bankers Association Foundation for this groundbreaking financial
wellness program.
- New Orleans: Regions has a longstanding relationship
with the Boys and Girls Clubs of Metro Louisiana and has
facilitated financial education programs in the New Orleans and
Baton Rouge markets for several years. Local teams are
collaborating with BCG this month to present three Reality Check
sessions: April 8 in Covington, April 22 in Slidell and April 23 in
Gretna.
Along with community events, Regions bankers and branch
associates will be hosting financial wellness activities throughout
the month, including the following:
- Building Better Money Habits: Regions will host
webinars on April 8 and 24 that provide guidance for consumers
looking to increase their savings, build financial stability and
improve credit scores.
- Students and Parents: A Regions Extra Credit event, held
live and via webcast on April 24, provides important information
for high school juniors and seniors, their parents and school
administrators, such as budgeting, financial aid, fraud prevention,
investing and more. Participants in the Birmingham area may join in
person at the Regions Riverchase Operations Center or anyone can
join online from 4:30-5:30 CT. Click here to register.
- Small Businesses: Regions’ bankers will be providing
free workshops and seminars, in person and virtually, for
small-business owners and their employees throughout the month.
Anyone interested can contact a Regions representative at their
local branch.
Like financial wellness, giving back is a key part of Regions’
culture and community engagement strategy. So, aligning these
efforts in April – which is also National Volunteer Month –
emphasizes the importance of both at the bank.
“April is always an exciting time at Regions,” said Gina Sian,
head of the Regions Making Life Better Institute. “As we celebrate
both Volunteer and Financial Literacy Month, adding our Share the
Good campaign to the mix gives our associates a perfect opportunity
to volunteer together and share the ‘goodness’ and importance of
financial education to young ones and young once, at schools,
businesses and nonprofit organizations.”
Approximately 1.6 million people received financial education
from Regions in 2024. Volunteers, including certified Regions Next
Step Ambassadors, are specially trained to deliver the material and
present tailored courses to K-12 and college students,
small-business owners, new homeowners, veterans, people with
disabilities, seniors and more.
The full array of Regions Next Step financial wellness resources
can be found at www.regions.com/nextstep. Examples of how
associates work with community partners to deliver these programs
can be found in the annual Shared Value Report and the Community
Engagement section of Regions’ news website, Doing More Today.
About Regions Financial Corporation
Regions Financial Corporation (NYSE:RF), with $157 billion in
assets, is a member of the S&P 500 Index and is one of the
nation’s largest full-service providers of consumer and commercial
banking, wealth management, and mortgage products and services.
Regions serves customers across the South, Midwest and Texas, and
through its subsidiary, Regions Bank, operates approximately 1,250
banking offices and more than 2,000 ATMs. Regions Bank is an Equal
Housing Lender and Member FDIC. Additional information about
Regions and its full line of products and services can be found at
www.regions.com.
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version on businesswire.com: https://www.businesswire.com/news/home/20250402634411/en/
Media Contact: Jennifer Elmore Regions Bank 205-264-4551
Regions News Online: regions.doingmoretoday.com
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