MORRISVILLE, N.C., Feb. 5, 2020 /CNW/ -- Pyxus International,
Inc. (NYSE: PYX), a global value-added agricultural company, and
Shenzhen Smoore Technology Co, LTD., a leading manufacturer of
electronic nicotine delivery systems (ENDS), have entered into an
agreement to share key costs, as well as research and testing data,
significantly improving efficiencies related to their respective
Premarket Tobacco Product Applications (PMTA).
All tobacco products introduced or modified after Feb. 15, 2007, require pre-market authorization
by the Food and Drug Administration (FDA) in order to be
commercially marketed in the United
States. Pursuant to FDA guidance, all PMTAs are due by
May 12, 2020.
"We are committed to developing and manufacturing high-quality
e-liquid products that meet the regulatory requirements set forth
by the FDA," said Pieter Sikkel,
President, Chief Executive Officer and Chairman of Pyxus. "After
thorough consideration, Pyxus identified Smoore as the clear ENDS
supplier for PMTA submissions of Pyxus' affiliate brands, Bantam
and Humble Juice Co., given their leadership in this space,
execution of forward-thinking technology and adherence to the
highest technical standards. The PMTA submissions are
the next step in continuing to make our adult-use e-liquid products
available for purchase and enjoyed by our consumers for years to
come."
Under the new agreement, Bantam and Humble Juice Co. have paired
certain Smoore ENDS devices—both an open tank device and a
refillable cartridge-based device—with the brands' 84 e-liquid
nicotine SKUs. The selected SKUs include many of Bantam and
Humble's top-selling flavor profiles in various nicotine strengths
and bottle sizes. These flavor profiles are manufactured by
Purilum, LLC, a manufacturer of top-quality e-liquids, flavor
concentrates and finished bottle products and a Pyxus joint
venture.
"Smoore is pleased to partner with a company as well respected
as Pyxus. Both of our companies have developed complementary
expertise related to the PMTA process as we look to FDA for
validation of our compliance, ensuring our products' availability
to our customers," said Weidong Pan,
General Manager of Technology Center of Shenzhen Smoore Technology.
"This agreement is the foundation for a long-term, mutually
beneficial relationship that we anticipate expanding across various
markets and lines of business."
"We are on track with the necessary research and testing that
will form the basis for our respective PMTAs," added Anthony Dillon, Senior Vice President of Global
Specialty Products and Managing Director of E-liquids at Pyxus
International. "We have a clear plan that we are executing against,
and preliminary testing results are in line with and supportive of
our strategy."
Both companies' respective e-liquids businesses plan to submit
their PMTAs to the FDA on or before the May filing deadline.
About Pyxus International, Inc.
Pyxus International,
Inc. (NYSE:PYX) is a global agricultural company with 145 years'
experience delivering value-added products and services to
businesses and customers. Driven by a united purpose—to transform
people's lives, so that together we can grow a better world—Pyxus
International, its subsidiaries and affiliates, are trusted
providers of responsibly sourced, independently verified,
sustainable and traceable products and ingredients. For more
information, visit www.pyxus.com.
About Shenzhen Smoore Technology Co, LTD.
Founded in
2006, Shenzhen Smoore Technology Co., LTD. is a global leader in
offering vaping technology solutions. Smoore is committed to strong
R&D investment, having secured more than 600 patents. Its
production and manufacturing team consists of over 12,000
employees, and its ten production bases utilize automatic
technology to ensure production safety, output stability and
product quality. The company has earned a reputation in the
industry and gained clients' confidence through years of successful
cooperation experiences with well-known companies. As a result,
Smoore has been able to expand worldwide.
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SOURCE Pyxus International, Inc.