Safeguarding NFL Fans and Staff at Super Bowl LV With P&G’s Safeguard Brand
February 03 2021 - 12:32PM
Business Wire
Safeguard Hand Sanitizer Available to Super
Bowl Fans and Game Staff to Help Prevent the Spread of
Germs
With approximately 22,000 fans expected to
attend Super Bowl LV in Tampa, Fla. this weekend, the National
Football League (NFL) has joined forces with P&G’s Safeguard,
one of the most recognizable hand soap and sanitizer brands, to
help employees, staff and spectators prevent the spread of germs.
As part of the health and safety efforts, P&G Professional
provided 35,000 2oz bottles of Safeguard Hand Sanitizer to be
included in personal protective equipment (PPE) bags for Super Bowl
LV staff, helping to ensure they have quick and easy access to hand
sanitizer when they need it. In addition, fans who attend the Super
Bowl Experience presented by Lowe’s - the NFL’s interactive
football theme park - will find nearly 1,000 Safeguard sanitization
stations around the grounds, filled with the professional 1.2 liter
size of the sanitizer product.
“It has been an unprecedented season, but the unwavering passion
of NFL fans and our staff play a significant role in delivering a
first class Super Bowl LV,” said Tracie Rodburg, NFL SVP –
Sponsorship Management. “Safeguard Hand Sanitizer will be essential
in helping to create a safe environment throughout our Super Bowl
week activities, including gameday.”
Supplied by P&G Professional, the away-from-home division of
Procter & Gamble, Safeguard Hand Sanitizer Gel offers an
effective way for football fans to keep their hands clean and
sanitized when handwashing with soap is not available. With a fresh
clean scent, the recognizable sanitizer brand has an alcohol
antiseptic 69.9% topical solution that decreases bacteria on skin
and is dermatologically endorsed by the Skin Health Alliance.
Everyday consumers can find Safeguard hand soap and sanitizer in
the hand soap aisle at most major retailers.
“Practicing proper hand hygiene is one of the most important
things you can do to help prevent the spread of germs for yourself
and others. Using a hand sanitizer, like Safeguard, is an important
step in the process, especially when soap and water are not easily
available,” said Paul Edmondson, Vice President North America,
P&G Professional. “We’re proud to join with the NFL to give
their guests and employees access to hand sanitizer during the
biggest weekend for the league. We don’t take lightly the
responsibility they have entrusted Safeguard with and are honored
to be a part of the big game.”
In addition to providing guests and employees with Safeguard,
stadium cleaning staff will disinfect some high-touch areas in the
team locker rooms, such as door handles, with Microban 24
Sanitizing Spray and Microban 24 Multipurpose Spray. EPA approved
as effective at killing the virus that causes COVID-19 in 60
seconds, Microban 24 also kills 99.9% of bacteria and viruses and
provides a protective shield that keeps killing bacteria for up to
24 hours, even after multiple touches, when used as directed.1
P&G Professional has helped countless restaurants and hotels
achieve and maintain the highest levels of cleanliness with several
EPA-Approved Products on List N for use against SARS-CoV-2. These
multi-purpose products - with trusted brand names, like Microban
24, Spic and Span, and Comet - are simple and effective to use, and
clean and disinfect to kill germs so owners and operators can be
confident that their business is clean for employees, customers,
residents, and guests.
To learn more or request a consultation from P&G
Professional Experts go to www.pgpro.com and sign up to be the
first to hear about new products and offers.
About Safeguard®
Since it was launched in the U.S. in 1963, Safeguard has been
committed to protecting families by washing away germs and
bacteria, as well as educating children on proper hygiene habits.
Safeguard’s creative approach to teaching kids handwashing has been
implemented in 15 countries reaching nearly 100 million children
over the past 10 years. Outside the U.S., the brand runs a widely
watched cartoon series, Commander Safeguard, which reinforces good
handwashing behavior and averages three million YouTube viewers on
some episodes.
About Procter & Gamble Professional
P&G Professional is the away-from-home division of Procter
& Gamble, serving the hospitality, foodservice, building
cleaning and maintenance, healthcare, food/drug/mass, and
convenience store industries. P&G Professional offers complete
solutions utilizing its parent company's scale, trusted brands and
strengths in market and consumer understanding. P&G
Professional features such brands as Tide® Professional, Dawn®
Professional, Cascade® Professional, Mr. Clean® Professional,
Febreze® Professional, Swiffer® Professional, Comet®, Spic and
Span®, Bounty®, Safeguard®, and its own brand, P&G Pro Line®.
Please visit www.pgpro.com for the latest information about P&G
Professional's solutions and services.
1When used as directed, effective for 24 hours against
Staphylococcus aureus & Enterobacter aerogenes bacteria.
Microban 24 does not provide 24-hour residual virus protection.
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Chloe Magliato chloe.magliato@citizenrelations.com
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