Initiative celebrates Global Handwashing Day
with the release of a fun and educational curriculum through the
market leading-learning management system for schools
Procter & Gamble's Safeguard soap brand and Instructure, the
makers of the Canvas Learning Management System, are announcing
their first-of-a-kind partnership providing schools nationwide with
educational and product resources to help teach elementary students
proper handwashing habits in line with CDC guidelines. The
partnership and lesson plan will be unveiled today, Global
Handwashing Day, at CanvasCon Online, an annual conference for
educators and edtech experts held virtually this year.
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the full release here:
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Procter & Gamble's Safeguard soap
brand and Instructure, the makers of the Canvas Learning Management
System, are providing schools nationwide with educational and
product resources to help teach elementary students proper
hand-washing habits in line with CDC guidelines. (Photo: Business
Wire)
“As educators navigate a very different back-to-school season
this year, we want to help them feel prepared and provide them with
resources that can help instill proper hygiene in their students
such as appropriate handwashing,” said Tara Gunther, vice president
of partnerships at Instructure. “By putting hygiene-focused lesson
content on Canvas, Safeguard can help schools across the country in
a national effort to educate and protect families this fall and
winter.”
The handwashing education covers what germs are and emphasizes
how and why we wash our hands through a series of lesson plans, a
digital activity book and videos. The Safeguard handwashing lesson
plans will be available to download on the Canvas Commons platform,
a shared repository of learning content for educators to use within
Canvas. The lessons were co-created with Sourcebooks and elementary
school teachers to ensure the content is both engaging and
effective for students. With its micellar deep cleansing
technology, Safeguard Hand Soap safely washes away kids’ germs and
leaves hands clean and hydrated.
"As a first grade teacher, I know that learning takes repetition
and the earlier we can teach students proper handwashing
techniques, the more likely children will adopt good hand hygiene
as everyday habits,” said Fernanda Sandoval, first grade teacher
and founder of One Happy Classroom. “It's wonderful and incredibly
helpful that Safeguard is creating lesson plans on handwashing that
are engaging for students and accessible to all educators
nationwide."
“Young students need to be directly taught the importance of
hand hygiene, to learn the correct way to wash their hands, and to
be a part of the solution to slowing the spread of germs,” said
Michelle Griffo, kindergarten teacher and founder of Apples and
ABC's. “I am so excited that Safeguard created lesson plans to
focus on the importance of students washing their hands
correctly.”
The initiative with Canvas follows Safeguard’s $10 million
donation in product and education resources to promote handwashing
habits among kids and provide more underserved communities with
free hygiene products through organizations including Save the
Children and Americares. Safeguard is proud to promote hand hygiene
education and provide schools with soap and sanitizer products that
have been dermatologically endorsed by the Skin Health
Alliance.
"Now more than ever, it’s important that people wash their
hands, especially as the cold and flu season is quickly
approaching,” Family physician Dr. Jen Caudle said. “I’m proud to
work with Safeguard to help bring educators and families alike safe
and effective hand hygiene practices to school children.”
To amplify the program and celebrate Global Handwashing Day,
Safeguard is working with various notables and experts to
participate in the second iteration of the #SafeguardSplash social
media challenge. The social movement serves as an important
reminder across generations of the importance of washing hands
properly and often in an effort to safeguard loved ones.
“Safeguard continues to be a leader in hygiene education for the
younger generation and we are proud to work with Canvas to reach
students and teachers through an accessible platform along with
providing underserved communities with the proper products to do
so,” said Freddy Bharucha, Senior Vice President, North America
& Global Personal Care, Procter & Gamble. “This is a
stressful time for many as young children return to school, which
is why now -- and always -- we are dedicated to providing hand
hygiene products that people can trust.”
For more information on how you can safeguard your family and
wash away germs, visit:
https://www.pggoodeveryday.com/impact/safeguard-covid-19/. To
download the plans from Canvas, visit here. For teachers without
Canvas access, the curriculum can be found on
www.safeguardstudents.com.
About Instructure
Instructure helps people grow from the first day of school to
the last day of work. More than 30 million people use the Canvas
Learning Management Platform for schools and the Bridge Employee
Development Platform for businesses. More information at
www.instructure.com.
About Safeguard
Since it was launched in the U.S. in 1963, Safeguard has been
committed to protecting families by washing away germs and
bacteria, as well as educating children on proper hygiene habits.
Safeguard’s creative approach to teaching kids handwashing has been
implemented in 15 countries reaching nearly 100 million children
over the past 10 years. Outside the U.S., the brand runs a widely
watched cartoon series, Commander Safeguard, which reinforces good
handwashing behavior and averages three million YouTube viewers on
some episodes.
About Procter & Gamble
P&G serves consumers around the world with one of the
strongest portfolios of trusted, quality, leadership brands,
including Always®, Ambi Pur®, Ariel®, Bounty®, Charmin®, Crest®,
Dawn®, Downy®, Fairy®, Febreze®, Gain®, Gillette®, Head &
Shoulders®, Lenor®, Olay®, Oral-B®, Pampers®, Pantene®, SK-II®,
Tide®, Vicks®, and Whisper®. The P&G community includes
operations in approximately 70 countries worldwide. Please visit
http://www.pg.com for the latest news and information about P&G
and its brands.
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version on businesswire.com: https://www.businesswire.com/news/home/20201015005647/en/
Procter & Gamble Kate DiCarlo, P&G dicarlo.km@pg.com
(513) 983-7166
Citizen Relations Amara Saputo amara.saputo@citizenrelations.com
(212) 613-4914
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