DALLAS, Oct. 5, 2022
/PRNewswire/ -- Credera, a global boutique consulting firm
focused on strategy, transformation, data, and technology, today
announced the achievement of the Amazon Web Services (AWS) Machine
Learning competency. This is AWS' way of recognizing that Credera
has proven ability to leverage complex machine learning workloads
in production across many customers, backed by rigorous
methodology.
"We are looking forward to helping more of
our clients build, deploy and manage world-class ML capabilities on
AWS."
Credera is part of Omnicom Precision Marketing Group (OPMG),
which aligns digital, data, and customer relationship management
capabilities to deliver precisely targeted and meaningful customer
experiences at scale leveraging the global reach of Omnicom Group
Inc. (NYSE: OMC). Credera houses Omnicom's Amazon Center of
Excellence, enriched by the recent achievement of the DevOps, Data
and Analytics, and Well Architected competencies.
"We have focused our AWS competencies on those that support our
clients' ability to get a return on investment on their data," said
Ryan Gross, Credera Partner and Data
& Analytics leader. "The data scientists recognized by our ML
competency provide clients with a unique ability to unlock the
value in all forms of data. When combined with our Well
Architected, Data and Analytics, and DevOps competencies, we have
the proven ability to build these models into mission-critical
production systems."
"Over the past 2 years, Credera has transformed the way it and
its clients think and work with data," said Vincent Yates, Credera Chief Data Scientist. "We
have grown the data practice more than ten times over in the past
two years by bringing world class talent in data science,
engineering, and analytics. We then equip our people with the best
tools available, and this competency demonstrates that."
Our highly trained data science team brings deep capability to
deliver on the cutting edge of machine learning. This
includes computer vision, video analytics, natural language
processing, language generation, advanced time series analysis,
anomaly detection, recommender systems, and online learning
techniques. Credera's unique combination of four AWS competencies
demonstrate our team's ability to deliver the full cycle of
next-generation data products to support our customers at every
stage of the journey to being data driven.
"We're delighted that our capabilities in machine learning and
supporting our clients in getting the best out of their ML efforts
on AWS have been recognized with this competency," said
Ian Thomas, Chief Data Officer in
Credera's UK office. "We are looking forward to helping more of our
clients build, deploy and manage world-class ML capabilities on
AWS."
Headquartered in Dallas, today
Credera has a team of more than 4,000 talented consultants around
the globe. It has been honored by Fortune as a "Best Place
to Work" in consulting and professional services and by Forbes as
one of the "World's Best Management Consulting Firms." Credera is
an AWS Advanced Consulting Partner.
ABOUT CREDERA
Credera (credera.com) is a global boutique consulting firm
focused on strategy, transformation, data, and technology. As a
part of Omnicom Precision Marketing Group, our over 4,000
consultants across the globe partner together with clients ranging
from long-time market leaders to emerging companies delivering
strategy and execution leadership to create tangible business
results. Credera's deep business acumen and technical expertise,
combined with a deep dedication to building trusted relationships,
unlocks extraordinary business performance for our clients. Our
mission is to make an extraordinary impact for our clients, people,
and communities.
ABOUT OMNICOM PRECISION MARKETING
GROUP
Omnicom Precision Marketing Group aligns Omnicom's global
digital, data, and CRM capabilities to deliver precisely targeted
and meaningful customer experiences at scale. Using its universal
framework of connected data, connected intelligence and connected
experiences, OPMG provides services that include data-driven
product/service design, technology strategy and implementation,
CRM/loyalty strategy and activation, econometric and attribution
modeling, technical and business consulting and digital experience
design and development. At the core of delivering these services is
Omni, an advanced technology platform that combines a powerful
cultural insights engine with massively scaled data insights from
first-, second- and third-party sources, including several
proprietary Omnicom data partnerships. Omnicom Precision Marketing
is a part of the DAS Group of Companies, a division of Omnicom
Group Inc. (NYSE: OMC) that includes more than 200 companies in a
wide range of marketing disciplines including advertising, public
relations, healthcare, customer relationship management, events,
promotional marketing, branding and research.
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SOURCE Credera