Nokia joins ConectarAGRO to bring access for over 500,000 Brazilian farmers to IoT and Agriculture 4.0 technologies
April 30 2019 - 10:01AM
Press Release
- Nokia joins ConectarAGRO, an initiative of eight agribusiness
and high technology companies, to improve connectivity issues and
spur the use of precision agriculture technologies by Brazilian
farmers
- Nokia will provide microwave, satellite, 4G products and
services working in close cooperation with Brazilian network
operator, TIM
30 April 2019
Espoo, Finland - Nokia today announced that it has joined
ConectarAGRO initiative to promote innovative connectivity
solutions to the Brazilian agribusiness sector. It was created by
agribusiness leaders CNH, AGCO, Bayer, Jacto, Solinftec and
Trimble, and telecom leaders Nokia and TIM. ConectarAGRO
will bring connectivity to some of the 93% of Brazilian farmers who
currently have no wireless access to broadband services on their
farms. Nokia will contribute the technology to enable TIM to
provide 4G coverage and support IoT and other precision
agricultural technologies that will boost yields and help to meet
rising food demand. There is currently next-to-no wireless
broadband coverage of Brazil's agricultural areas (less than 7%).
The companies supporting ConectarAGRO initiative will contribute to
enable 500,000 Brazilian farms, for the first time, to connect
their farm fleets, employ robots, temperature and moisture sensors,
drone aerial images and GPS - boosting farm yields for soybeans,
cotton, corn, sugar cane and many other crops while reducing fuel
consumption, insecticides and water for irrigation. This will give
a significant boost to Brazil's agribusiness segment, which in 2017
contributed to 23.5% of Brazilian GDP and accounted for nearly 80%
of GDP growth.
As part of its contribution to the ConectarAGRO initiative,
Nokia will develop and provide solutions for the agribusiness
sector and Agriculture 4.0. Nokia's wireless broadband solutions
include 4G/LTE and 5G, as well as satellite and microwave
technology. These will provide a powerful connectivity platform for
supporting advanced IoT solutions that improve efficient use of
resources and boost productivity for farmers. Nokia is currently
the only connectivity technology vendor contributing to
ConectarAGRO and plans to expand its activities to other rural
areas in Latin American and worldwide.
Gregory Riordan, Director of Digital Technologies for CNH
Industrial South America, said: "Brazil already has some of the
most advanced farmers on the planet that use state-of-the-art
technologies and management practices. However, reaching the next
level of productivity is impossible without connectivity. We are
eager to collaborate with a company of Nokia's caliber to find
innovative solutions, especially for farmers in underserved areas.
The agricultural sector is a key contributor to Brazil's economy
and we are proud to have joined with the other members of the
ConectarAGRO initiative to serve and enhance Brazilian
Agriculture."
Rafael Marquez, Marketing Director Corporate Market at TIM
Brasil said: "This initiative connects machines and people. On
the business side it drives productivity, efficiency and economic
growth. On the social side it has the potential to change millions
of lives, providing voice and internet connectivity, enabling
access to education, entertainment and public services."
Luiz Tonisi, Head of Market Unit Brazil at Nokia, said:
"The ConectarAGRO initiative provides an industry-coordinated
approach to facilitate the development of these precision
agricultural technologies for Brazil's farmers. This open approach
will help to spur innovation by creating an ecosystem of companies
that can support the digital transformation of the Brazilian
agricultural sector. The Nokia team is very pleased to help realize
Agriculture 4.0 for Brazil's farmers."
This agreement complements work Nokia is already doing in the
IoT space with its recent launch of prepackaged vertical solutions
for agriculture and livestock management. These vertical
solutions are offered on Nokia's Worldwide IoT Network Grid (WING),
which is gaining increased interest and customer traction across
South America.
To learn more about Nokia's offerings and the ConectarAGRO
initiative, media representatives are welcome to visit the stand
F11b2 at Agrishow, in Ribeirão Preto, Brazil from April 30th to May
3rd. www.agrishow.com.br
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