Nautilus, Inc. Debuts First-Ever Bowflex Indoor Cycling Bike; Delivering a Connected Fitness Experience at an Affordable Price
October 23 2019 - 12:00PM
Business Wire
- New Bowflex® C6 indoor cycling bike delivers leading connected
fitness experiences at less than half the price of a Peloton®
bike
- Features an open platform, so users can connect with Nautilus,
Inc.’s Explore the World™ app and third-party cycling apps
including Peloton® and Zwift®
- Provides a cycling experience engineered by 30 years of Bowflex
innovation that delivers immersive workouts to help exercisers get
stronger every day
Nautilus, Inc. (NYSE:NLS), the innovation leader in home fitness
for over 40 years, today announced its first Bowflex® indoor
cycling bike. The new Bowflex® C6 delivers a quality-built bike
backed by decades of Bowflex innovation, and compatibility with
multiple cycling apps for less than half the price of a Peloton
bike.
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Nautilus, Inc. debuts first-ever Bowflex®
C6 indoor cycling bike backed by decades of Bowflex innovation;
delivers a connected fitness experience at less than half the price
of a Peloton® bike. (Photo: Business Wire)
Bowflex C6 users can digitally connect to popular third-party
apps – allowing them to ride with their favorite trainers via
streaming on-demand classes from Peloton, or interact, train and
compete against others on Zwift®. The Bowflex C6 also gives
customers peace of mind and flexibility; if they cancel their app,
they won’t lose console functionality, and the bike can still be
used with goal based program workouts.
In addition, users can virtually ride through exotic locales
around the world with Explore the World™ – Nautilus’ proprietary
app that features numerous real-world maps with high-definition
video and new routes added regularly. The app will be available
November 15.
“Our Bowflex C6 bike is a game-changer in the indoor cycling
space. At less than half the price of a Peloton bike, we’re giving
people access to an unmatched connected fitness experience at an
affordable price. While we love our own world-class apps, content
and digital platforms, we don’t want to limit users to just our app
and content,” says Nautilus, Inc. CEO Jim Barr. “Consumers want the
freedom to customize their workouts, which is why we offer an open
platform, so they can use their preferred digital training choices.
We also know from research that variety plays a role in keeping
people engaged, motivated and ultimately successful.”
The bike’s Bluetooth® enabled console allows users to track
time, distance, calories, and cadence. Users can also monitor their
heart rate via the heart rate armband included with the bike.
Additionally, users can sync to data sharing apps including
Strava®, UA Record®, MapMyRide®, Apple Health and Google Fit™ via
the Explore the World app.
Bowflex C6 Indoor Cycling Bike
The Bowflex C6 includes the following features:
- Electromagnetic resistance system (ECB) for a smooth, quiet
ride.
- Integrated device holder for a phone or tablet to keep users
engaged during their work out.
- Intuitive resistance knob, which allows for 100
micro-adjustable resistance levels to meet the needs of the
individual user.
- Flexible seat and handlebars that adjust horizontally and
vertically for maximum versatility.
- Race-style high-density foam seat, offering comfort for long
rides.
- Dual-link pedals with toe cages (included) so users have the
option of using standard toe cages or SPD clips. Additional custom
features include dual water bottle holders, and easy-reach cradles
with 3 lb. dumbbells; providing users with instant access to a full
body workout.
- With its slim and compact footprint, the bike can fit easily in
nearly any room of your home.
The Bowflex C6 indoor bike is available online at
www.bowflex.com for $899.
About Nautilus, Inc.
Headquartered in Vancouver, Washington, Nautilus, Inc. (NYSE:
NLS) is a global technology-driven fitness solutions company that
believes everyone deserves a fit and healthy life. With a brand
portfolio including Bowflex®, Nautilus®, Octane Fitness® and
Schwinn®, Nautilus, Inc. develops innovative products to support
healthy living through direct and retail channels as well as in
commercial channels. Nautilus, Inc. uses the investor relations
page of its website (www.nautilusinc.com/investors) to make
information available to its investors and the market.=
The Bluetooth® word mark and logos are registered trademarks
owned by Bluetooth SIG, Inc. and any use of such marks by Nautilus,
Inc. is under license. Other trademarks and trade names are those
of their respective owners.
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version on businesswire.com: https://www.businesswire.com/news/home/20191023005204/en/
Media: Erin Beck Nautilus, Inc. 360-859-5863
ebeck@nautilus.com
Carey Kerns The Hoffman Agency 503-754-7975
ckerns@hoffman.com
Investors: John Mills ICR, LLC 646-277-1254
john.mills@ICRinc.com
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