CHICAGO, Sept. 3, 2020 /PRNewswire/ -- Everyone has a
go-to order from McDonald's, even some of today's biggest
superstars. And now, two icons are coming together, as The Golden
Arches meet Cactus Jack for a multi-level innovative partnership.
From September 8th through
October 4th, McDonald's is
taking it up to another level, as cultural sensation Travis Scott's
favorite meal is offered at restaurants all across the U.S. Travis
Scott and McDonald's will also be exploring opportunities to
support charitable organizations during the month-long program.
This is the first time since 1992 that a celebrity's name has
been featured on the McDonald's menu, only done prior by the
legendary Michael Jordan. To snag
The Travis Scott meal, fans can order in-restaurant, for carry-out,
at the Drive Thru, or through the McDonald's app.
The Travis Scott meal includes the fresh beef Quarter Pounder®*
with Cheese, sizzling bacon, and crisp lettuce; medium World Famous
Fries® with BBQ Sauce to dip, and a Sprite®. Now, for
$6, you can eat just like Travis.
It's Lit! Price and participation may vary.
"Everyone has a favorite McDonald's meal, no matter who you
are," said McDonald's U.S. Chief Marketing Officer, Morgan Flatley. "Travis is a true McDonald's fan
having grown up visiting our restaurants in Houston, not to mention one of the biggest
musical acts and cultural icons in the world. This is the first
time in nearly 30 years we've introduced a superstar's name to our
menu - we're excited to bring the Travis Scott Meal to a McDonald's
near you starting next week."
"I couldn't be more excited to bring the Cactus Jack x
McDonald's collaboration to life," said Travis Scott. "We are
bringing together two iconic worlds. Including a charitable
component was key for me, and I can't wait for people to see what
we have in store."
Cactus Jack has also designed custom apparel for McDonald's
crew. Stay tuned for more surprises and releases as part of the
partnership in the coming weeks.
About McDonald's USA
McDonald's USA, LLC, serves a
variety of menu options made with quality ingredients to nearly 25
million customers every day. Ninety-five percent of McDonald's
14,000 U.S. restaurants are independently owned and operated by
businessmen and women. For more information, visit
www.mcdonalds.com, or follow us on Twitter @McDonalds and Facebook
www.facebook.com/mcdonalds.
*Weight before cooking 4 oz. Fresh Beef available at most
restaurants in contiguous US. Not available in Alaska, Hawaii, and US Territories
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SOURCE McDonald's Corporation