Mastercard Brings Digital Identity to Real World Tests
December 11 2019 - 7:59AM
Business Wire
Initial Pilot Activities Launched in
Australia
Mastercard today marked the first tests of a new digital service
that has the potential to verify a person’s identity immediately,
safely and securely in both the digital and the physical world.
The initial in-market pilot will take place in Australia through
two separate efforts with Australia Post and Deakin University.
“Our increasingly digital life – the way we transact and
interact – has challenged our traditional notions of identity,
trust and privacy. We need a new model,” said Ajay Bhalla,
president of cyber and intelligence for Mastercard. “We believe
that this starts with a commitment to the responsible handling of
personal information, giving consumers control over which data is
used and how it is used to verify their identity.”
The pilot program will test a new way for people to prove their
identity without having to carry multiple documents. Instead, the
model allows the data to sit with its rightful owner - the user. It
will activate a distributed model that blends information stored on
an individual’s mobile device and verified by additional reference
points, such as an individual’s bank or participating government
agencies . It eliminates the need for a centralized identity
database.
Mastercard’s consumer-centric approach was outlined in a
Principles of Digital Identity vision paper earlier this year and
prioritizes privacy-by-design.
The initial phase of the pilot with Deakin University featured
student volunteers testing an identity verification process for
student registration and digital exams at the Burwood and Geelong
campuses in Victoria.
“We’re delighted to partner with Mastercard in this first trial
to test concepts that can one day deliver intelligent,
future-focused solutions ready to respond to a digital world's
needs,” said William Confalonieri, chief digital officer for Deakin
University. “The pilot aligns with our institution’s digital-first
strategy to improve the user experience and we look forward to the
concept moving into other trial environments.”
To support its identity efforts, Mastercard has entered into a
separate partnership with Australia Post to integrate the agency’s
existing Digital iD solution and expand the ability for Australians
to identify themselves easily when accessing services.
"Australia Post is delighted to participate in this pilot, which
will help raise awareness about digital identity in Australia and
provide our Digital iD users access to a larger variety of uses,”
said Regis Bauchiere, general manager, identity products and
services for Australia Post. “Complementing our participation in
the Trusted Digital Identity Framework, it also positions Digital
iD as the only identity provider offering our communities access to
both government and private sector services.”
Following these initial efforts, additional partnerships and
pilots will be introduced across a number of markets throughout
2020.
Please visit www.idservice.com to learn more about
Mastercard’s vision for digital identity.
About Mastercard
Mastercard (NYSE: MA), www.mastercard.com, is a technology
company in the global payments industry. Our global payments
processing network connects consumers, financial institutions,
merchants, governments and businesses in more than 210 countries
and territories. Mastercard products and solutions make everyday
commerce activities – such as shopping, traveling, running a
business and managing finances – easier, more secure and more
efficient for everyone. Follow us on Twitter @MastercardNews, join
the discussion on the Beyond the Transaction Blog and subscribe for
the latest news on the Engagement Bureau.
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Mastercard Communications: Dania Saidam +44 (20) 75132295
dania.saidam@mastercard.com Anne Wall +61 2 9466 3851
anne.wall@mastercard.com
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