NEENAH,
Wis., Sept. 1, 2021 /PRNewswire/ -- The majority
of Americans (62%) still identify health conditions such as
incontinence a "taboo topic" to talk about, despite its
prevalence.2 This lack of conversation, particularly
among men, can inhibit people from taking the necessary steps to
manage their health. Depend® is aiming to shift this perception
through the second year of its Stand Strong for Men's Health™
program, benefiting the Prostate Cancer Foundation (PCF), launching
this September to coincide with Prostate Cancer Awareness
Month.
Experience the interactive Multichannel News Release here:
https://www.multivu.com/players/English/8939651-depend-boris-kodjoe-stand-strong-for-mens-health-campaign-prostate-cancer-foundation/
"In 2020, Depend introduced the Stand Strong for Men's Health
initiative with two goals: driving awareness around the link
between prostate cancer and incontinence, and helping consumers
take action through their purchase," said Drew Phillips, Senior Director for the North
American Depend Brand. "We look forward to expanding those efforts
this year through our partnership with actor and health advocate
Boris Kodjoe and an increased
donation goal of $350,000 to the
Prostate Cancer Foundation."
Boris Kodjoe knows first-hand
what it's like watching a loved one struggle with prostate cancer.
His close friend and mentor was among the one in eight men
nationally to be diagnosed with prostate cancer. Now he's using his
platform to normalize conversations around men's health and
celebrate the strength of men experiencing conditions like prostate
cancer or incontinence.
"As men, many of us don't like to talk about personal issues
like our health because we don't want to be seen as weak or
vulnerable," said Kodjoe. "But the statistics show why we need
these conversations. Data from PCF suggests that Black men are 75
percent more likely to be diagnosed with prostate cancer and more
than twice as likely to die of the disease. I'm excited to stand up
with Depend to fight the stigma."
Depend is providing an easy way for people to make an impact
this fall. For every purchase of Depend®
Shields-Underwear Liners for Men – Light, Depend® Guards for Men –
Maximum and Depend® Real Fit Underwear for Men this
September and November, Depend® will donate to the Prostate Cancer
Foundation, up to $350,000.† Visit Depend.com to
learn more.
This donation will go toward important research studies, like
the Smith Polygenic Risk Test for Prostate Cancer, which is
designed to detect early-stage disease in Black men, who are at the
highest risk of developing prostate cancer.
Complete details around the Stand Strong for Men's Health™
initiative can be found at, Depend.com/Stand-Strong. For more on
the Prostate Cancer Foundation and how Depend® is accelerating its
research mission, please visit: pcf.org/depend.
About the Depend Brand
Launched in 1984 by Kimberly-Clark Corporation, the Depend brand is
the market leader in the adult incontinence category in North
America. Over the years, the Depend brand has evolved with its
consumers to provide the exceptional protection and lend them the
confidence they need to lead normal, active lives. For more
information or to request a product sample,
visit www.Depend.com.
About Kimberly-Clark
Kimberly-Clark (NYSE: KMB) and
its trusted brands are an indispensable part of life for people in
more than 175 countries. Fueled by ingenuity, creativity, and an
understanding of people's most essential needs, we create products
that help individuals experience more of what's important to them.
Our portfolio of brands, including Huggies, Kleenex, Scott, Kotex,
Cottonelle, Poise, Depend, Andrex, Pull-Ups, GoodNites, Intimus,
Neve, Plenitud, Sweety, Softex, Viva and WypAll, hold No. 1 or No.
2 share positions in approximately 80 countries. We use sustainable
practices that support a healthy planet, build strong communities,
and ensure our business thrives for decades to come. To keep up
with the latest news and to learn more about the company's nearly
150-year history of innovation, visit kimberly-clark.com.
About the Prostate Cancer Foundation
The Prostate
Cancer Foundation (PCF) is the world's leading philanthropic
organization dedicated to funding life-saving prostate cancer
research. Founded in 1993 by Mike Milken, PCF has raised more than
$840 million in support of
cutting-edge research by more than 2,200 research projects at 220
leading cancer centers in 23 countries around the world. Learn more
at www.pcf.org.
[KMB-B]
1 According to the American Cancer Society
2 Outside of conversations with friends or family;
According to a 2021 study conducted by OnePoll on behalf of
Depend
† Depend shall donate to the Prostate Cancer Foundation
$0.50 for each Depend Shields, Depend
Guards or Depend Real Fit product purchased between 9/1/21–9/30/21
and 11/1/21–11/30/21. Min. donation $150,000/Max. donation $350,000. Void in MS. For more information, go to
PCF.org.
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SOURCE Kimberly-Clark Corporation